How Brand Trust is Influenced by Perceived Value and Service Quality: Mediated by Hotel Customer Satisfaction
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Judul Pengaruh Corporate Image, Trust, Perceived Switching Cost, Perceived Service Quality, Perceived Value terhadap Customer Loyalty1. (Studi Pada Jasa
Pengaruh yang besar pada model ini adalah pengaruh langsung brand awareness (0.434), brand preference (0.807), customer perceived value (0.464), satisfaction (0.740),
Dengan demikian, variabel brand awareness, perceived quality dan brand trust secara bersama-sama memiliki pengaruh positif dan signifikan terhadap customer loyalty
Dengan ini menyatakan bahwa skripsi yang berjudul “Pengaruh E-Service Quality, Trust dan Customer Perceived Value Terhadap Customer Satisfaction Pada Transportasi Online
Penelitian ini memberikan pemahaman tentang bagaimana pengaruh ketiga variabel independen yang digunakan, Perceived Value, Brand Experience, dan Brand Trust terhadap
Therefore, to satisfy the customers and make the customer loyal towards the laptop brand, the company should concern on customer expectations such as customer brand trust, brand image,
The results partially showed that ser- vice quality, product quality, price, and brand trust had significant and positive effects on customer satisfaction, while for the mediating
The Impact of Brand Experience and Brand Trust on Brand Engagement: The Mediating Effect of Brand Satisfaction n.. The value of keeping the right
