KUISIONER ANALISIS SISTEM PEMASARAN KECAMBAH KELAPA
SAWIT
KABUPATEN BATANGHARI PROP. JAMBI
Nomor Kuisioner
:
Pewawancara
:
I Identitas Responden
Nama Responden
: ………
Hari/ Tanggal : ………
Silahkan anda memilih jawaban yang menurut anda paling sesuai dengan keadaan yang ada
dengan memberi tanda check lis (
√) pada jawaban :
Sangat setuju(SS) Nilainya 5
Setuju (S) Nilainya 4
Netral (N) Nilainya 3
Tidak Setuju (TS) Nilainya 2
Sangat Tidak Setuju (STS) Nilainya 1
No
PERNYATAAN
JAWABAN
SS ST
N
TS
ST
S
NILAI
5
4
3
2
1
I.
Harga Bahan Tanaman KS PROWITRA (X1)
1
Harga KKS dari kegiatan Prowitra terjangkau oleh
Petani
2
Harga merupakan faktor yang penting bagi petani
untuk membeli bahan tanaman kelapa sawit dari
PPKS
3
Harga yang lebih murah membuat petani ragu
untuk membeli bahan tanaman kelapa sawit unggul
4
Pemasaran KKS melalui PROWITRA memberikan
kemudahan bagi petani untuk mendapatkan benih
yang legal
5
Saya merasa terbantu dengan adanya kegiatan
PROWITRA
II.
Aksesabilitas (X2)
6
Saya merasa lokasi kegiatan PROWITRA dapat
dicapai dengan mudah oleh petani
7
Saya selalu mengikuti kegiatan PROWITRA walau
diadakan di lokasi manapun
8
9
Saya selalu mengikuti kegiatan yang diadakan oleh
PROWITRA
III.
Mutu Produk (X3)
10
Saya mendapatkan bahan tanaman yang berkualitas
dari kegiatan PROWITRA
11
Saya yakin bibit PPKS terjamin kualitasnya
12
Saya lebih tenang jika menggunakan bibit yang
bersertifikat
13
Dengan adanya sosialisasi prowitra saya
mengetahui kerugian apabila salah memilih bibit
kelapa sawit maka resikonya berkepanjangan
14
Jika memilih kecambah yang bersertifikat akan
mendapatkan bibit tanaman yang bagus
IV.
Aktivitas Promosi dan Pelayanan (X4)
15
Saya merasa kegiatan promosi dan pelayanan yang
dilakukan petugas PROWITRA dapat menanggapi
semua permintaan dan keluhan petani
16
Pemahaman tentang menanam kecambah kelapa
sawit yang benar saya dapatkan dari kegiatan
promosi dan sosialisasi yang dilakukan pada
kegiatan PROWITRA
17
Kegiatan promosi kecambah kelapa sawit yang
dilakukan melalui PROWITRA dapat memberikan
pemahaman yang baik terhadap petani tentang
bahan tanaman kelapa sawit
18
Saya merasa petugas PROWITRA menunjukkan
kesanggupan yang cukup besar dalam pelayanan
19
Saya merasa memiliki komunikasi yang baik
dengan petugas PROWITRA
V.
PROWITRA PPKS (Y1)
20
Saya merasa selalu mencari informasi tentang
kecambah kelapa sawit yang dipasarkan melalui
kegiatan PROWITRA
21
Saya merasa apabila menanam kecambah kelapa
sawit melalui PROWITRA akan mendapatkan
keuntungan yang besar
22
Saya merasa selalu membeli kecambah kelapa
sawit yang di pasarkan melalui PROWITRA
23
Kegiatan PROWITRA memberikan kemudahan
bagi petani untuk mendapatkan benih unggul
24
Saya akan memberitahukan rekan yang lain tentang
1.
Kritik dan saran bagi kegiatan PROWITRA:
a.
Kritik
...
...
...
...
b.
Saran
...
...
...
Data Responden
NO X1-1 X1-2 X1-3 X1-4 X1-5 X2-1 X2-2 X2-3 X2-4 X3-1 X3-2 X3-3 X3-4 X3-5 X4-1 X4-2 X4-3
1
2
3
2
3
4
4
4
4
3
4
4
2
4
3
4
2
4
2
4
4
3
4
4
4
4
3
3
3
4
4
4
4
4
3
3
3
3
3
4
3
4
4
4
3
2
3
4
3
4
2
4
4
3
4
3
4
4
3
4
4
4
4
4
3
4
4
4
4
4
3
4
5
4
4
3
3
3
3
3
3
4
4
4
3
4
4
4
3
3
6
5
5
5
4
5
5
5
5
5
5
5
5
5
5
5
5
5
7
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
8
4
4
3
4
5
5
5
5
5
3
5
5
5
5
5
5
4
9
2
3
2
4
2
3
3
4
4
2
2
2
4
2
1
1
3
10
3
4
4
3
4
4
4
3
3
4
4
3
3
4
3
3
2
11
4
4
3
2
2
3
3
3
2
2
2
2
2
4
2
2
2
12
2
2
1
2
1
2
1
1
1
1
2
2
1
2
2
2
1
13
3
3
3
2
2
2
2
2
2
2
2
2
2
2
3
3
3
14
3
3
3
4
3
3
4
4
3
3
3
3
3
3
3
3
3
15
3
2
1
2
2
2
1
2
3
3
4
3
3
4
3
4
2
16
3
4
4
4
4
4
4
3
3
3
5
3
4
5
4
4
4
17
3
4
2
3
3
3
3
3
3
4
4
4
2
4
4
4
3
18
4
3
3
4
3
3
3
4
4
3
2
3
4
3
3
4
4
19
2
4
4
1
3
3
1
2
1
3
4
4
3
3
3
2
3
20
3
3
3
3
3
4
4
4
2
4
3
3
2
2
3
3
3
21
4
4
3
2
3
3
3
3
2
4
4
2
3
3
3
3
3
22
2
2
2
3
2
2
2
3
1
2
1
1
1
2
2
3
2
23
2
3
2
2
2
2
3
3
3
2
2
3
3
2
2
2
3
25
3
2
3
2
3
3
3
1
2
4
3
2
3
3
3
3
2
26
4
4
4
2
3
2
2
2
2
4
2
3
3
3
2
3
2
27
2
2
2
3
2
4
4
4
4
3
2
2
1
3
4
4
4
28
4
4
4
2
4
4
4
4
4
4
4
3
4
4
2
2
2
29
3
3
3
4
4
3
4
2
3
2
2
2
2
2
3
4
3
30
2
3
2
2
2
3
4
3
4
2
2
2
3
3
3
3
3
31
3
2
2
2
1
1
3
2
2
2
4
5
4
4
5
5
4
32
2
2
2
2
2
3
3
3
3
2
2
2
2
2
2
2
3
33
2
2
3
2
3
4
4
4
4
4
2
3
3
4
4
4
3
34
2
4
2
3
2
3
4
4
4
2
2
3
2
2
3
3
2
35
3
3
3
2
2
2
2
2
2
4
3
3
4
4
2
2
3
36
2
2
3
3
3
2
2
2
2
3
2
2
3
2
2
3
1
37
2
2
3
4
4
4
3
3
3
4
4
4
4
4
3
3
4
38
2
3
3
3
4
2
2
1
1
3
1
1
1
2
1
2
2
39
4
4
4
4
3
3
4
4
4
3
3
3
4
4
4
4
4
40
2
2
2
2
2
2
2
3
3
4
4
2
2
2
2
3
4
41
2
2
2
2
3
3
3
2
2
2
1
1
1
1
2
1
1
42
4
4
3
3
3
4
4
4
4
4
4
3
3
3
4
4
4
43
4
3
3
5
5
5
5
5
5
5
5
5
5
4
4
4
5
44
4
4
4
5
3
4
4
4
4
5
3
3
4
4
4
5
5
45
2
1
1
1
1
1
1
1
2
2
2
2
1
1
1
1
1
46
5
4
2
1
1
1
1
1
1
1
2
2
2
2
4
5
5
47
1
2
2
1
1
1
2
3
2
1
3
4
3
3
1
1
2
Hasil Uji Validitas
Correlations
X1-1 X1-2 X1-3 X1-4 X1-5 TOTAL_X1
X1-1 Pearson Correlation 1 .698** .541** .351* .404** .745**
Sig. (2-tailed) .000 .000 .014 .004 .000
N 48 48 48 48 48 48
X1-2 Pearson Correlation .698** 1 .684** .368* .492** .807**
Sig. (2-tailed) .000 .000 .010 .000 .000
N 48 48 48 48 48 48
X1-3 Pearson Correlation .541** .684** 1 .439** .697** .843**
Sig. (2-tailed) .000 .000 .002 .000 .000
N 48 48 48 48 48 48
X1-4 Pearson Correlation .351* .368* .439** 1 .656** .726**
Sig. (2-tailed) .014 .010 .002 .000 .000
N 48 48 48 48 48 48
X1-5 Pearson Correlation .404** .492** .697** .656** 1 .834**
Sig. (2-tailed) .004 .000 .000 .000 .000
N 48 48 48 48 48 48
TOTAL_X1 Pearson Correlation .745** .807** .843** .726** .834** 1
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).
Descriptive Statistics
Mean Std. Deviation N
X2-1 2.98 1.101 48
X2-2 3.08 1.127 48
X2-3 2.98 1.101 48
X2-4 2.85 1.148 48
Correlations
X2-1 X2-2 X2-3 X2-4 Total_X2
X2-1 Pearson Correlation 1 .842** .754** .687** .897**
Sig. (2-tailed) .000 .000 .000 .000
N 48 48 48 48 48
X2-2 Pearson Correlation .842** 1 .808** .766** .934**
Sig. (2-tailed) .000 .000 .000 .000
N 48 48 48 48 48
X2-3 Pearson Correlation .754** .808** 1 .822** .925**
Sig. (2-tailed) .000 .000 .000 .000
N 48 48 48 48 48
X2-4 Pearson Correlation .687** .766** .822** 1 .898**
Sig. (2-tailed) .000 .000 .000 .000
N 48 48 48 48 48
Total_X2 Pearson Correlation .897** .934** .925** .898** 1
Sig. (2-tailed) .000 .000 .000 .000
N 48 48 48 48 48
**. Correlation is significant at the 0.01 level (2-tailed).
Descriptive Statistics
Mean Std. Deviation N
X3-1 3.00 1.092 48
X3-2 2.98 1.176 48
X3-3 2.88 1.024 48
X3-4 3.00 1.149 48
X3-5 3.08 1.048 48
Total_X3 14.94 4.540 48
Correlations
X3-1 X3-2 X3-3 X3-4 X3-5 Total_X3
X3-1 Pearson Correlation 1 .613** .343* .458** .483** .704**
Sig. (2-tailed) .000 .017 .001 .001 .000
N 48 48 48 48 48 48
X3-2 Pearson Correlation .613** 1 .705** .662** .657** .885**
N 48 48 48 48 48 48
X3-3 Pearson Correlation .343* .705** 1 .706** .684** .827**
Sig. (2-tailed) .017 .000 .000 .000 .000
N 48 48 48 48 48 48
X3-4 Pearson Correlation .458** .662** .706** 1 .724** .861**
Sig. (2-tailed) .001 .000 .000 .000 .000
N 48 48 48 48 48 48
X3-5 Pearson Correlation .483** .657** .684** .724** 1 .855**
Sig. (2-tailed) .001 .000 .000 .000 .000
N 48 48 48 48 48 48
Total_X3 Pearson Correlation .704** .885** .827** .861** .855** 1
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).
Descriptive Statistics
Mean Std. Deviation N
X4-1 3.00 1.111 48
X4-2 3.08 1.145 48
X4-3 3.02 1.120 48
X4-4 2.81 1.161 48
X4-5 2.79 1.110 48
Total_X4 14.71 4.802 48
Correlations
X4-1 X4-2 X4-3 X4-4 X4-5 Total_X4
X4-1 Pearson Correlation 1 .836** .718** .660** .518** .877**
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
X4-2 Pearson Correlation .836** 1 .695** .508** .432** .817**
Sig. (2-tailed) .000 .000 .000 .002 .000
N 48 48 48 48 48 48
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
X4-4 Pearson Correlation .660** .508** .723** 1 .778** .864**
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
X4-5 Pearson Correlation .518** .432** .671** .778** 1 .799**
Sig. (2-tailed) .000 .002 .000 .000 .000
N 48 48 48 48 48 48
Total_X4 Pearson Correlation .877** .817** .895** .864** .799** 1
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
**. Correlation is significant at the 0.01 level (2-tailed).
Descriptive Statistics
Mean Std. Deviation N
Y1-1 2.75 1.101 48
Y1-2 2.75 1.246 48
Y1-3 2.77 1.225 48
Y1-4 2.67 1.243 48
Y1-5 2.65 1.194 48
Total_Y 13.58 5.061 48
Correlations
Y1-1 Y1-2 Y1-3 Y1-4 Y1-5 Total_Y
Y1-1 Pearson Correlation 1 .729** .667** .544** .465** .802**
Sig. (2-tailed) .000 .000 .000 .001 .000
N 48 48 48 48 48 48
Y1-2 Pearson Correlation .729** 1 .673** .645** .511** .847**
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
Y1-3 Pearson Correlation .667** .673** 1 .731** .686** .894**
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
Y1-4 Pearson Correlation .544** .645** .731** 1 .693** .863**
N 48 48 48 48 48 48
Y1-5 Pearson Correlation .465** .511** .686** .693** 1 .799**
Sig. (2-tailed) .001 .000 .000 .000 .000
N 48 48 48 48 48 48
Total_Y Pearson Correlation .802** .847** .894** .863** .799** 1
Sig. (2-tailed) .000 .000 .000 .000 .000
N 48 48 48 48 48 48
**. Correlation is significant at the 0.01 level (2-tailed).
Item-Total Statistics
Scale Mean if
Item Deleted
Scale Variance if
Item Deleted
Corrected
Item-Total Correlation
Cronbach's
Alpha if Item
Deleted
Harga 55.12 250.920 .747 .876
Aksesasibilitas 57.67 248.993 .718 .881
Mutu_Produk 54.62 230.537 .778 .867
Pelayanan 54.85 222.425 .788 .865
PROWITRA_PPKS 55.98 223.468 .722 .882
Hasil Uji Multikolonieritas
REGRESSION
/MISSING LISTWISE
/STATISTICS COEFF OUTS BCOV R ANOVA COLLIN TOL /CRITERIA=PIN(.05) POUT(.10)
/NOORIGIN
/DEPENDENT PROWITRA_PPKS
Regression
[DataSet12]
Variables Entered/Removedb
Model Variables Entered
Variables
Removed Method
1 Pelayanan, Harga,
Aksesasibilitas,
Mutu_Produka
. Enter
a. All requested variables entered.
b. Dependent Variable: PROWITRA_PPKS
Model Summary
Model R R Square Adjusted R Square
Std. Error of the
Estimate
1 .765a .585 .546 3.409
a. Predictors: (Constant), Pelayanan, Harga, Aksesasibilitas, Mutu_Produk
ANOVAb
Model Sum of Squares df Mean Square F Sig.
1 Regression 704.034 4 176.008 15.148 .000a
Residual 499.633 43 11.619
Total 1203.667 47
a. Predictors: (Constant), Pelayanan, Harga, Aksesasibilitas, Mutu_Produk
b. Dependent Variable: PROWITRA_PPKS
Coefficientsa
Model
Unstandardized Coefficients
Standardized
Coefficients
t Sig.
Collinearity Statistics
B Std. Error Beta Tolerance VIF
Coefficient Correlationsa
Model Pelayanan Harga Aksesasibilitas Mutu_Produk
1 Correlations Pelayanan 1.000 -.130 -.267 -.366
Harga -.130 1.000 -.391 -.369
Aksesasibilitas -.267 -.391 1.000 -.186
Mutu_Produk -.366 -.369 -.186 1.000
Covariances Pelayanan .023 -.004 -.007 -.010
Harga -.004 .040 -.014 -.013
Aksesasibilitas -.007 -.014 .034 -.006
Mutu_Produk -.010 -.013 -.006 .030
a. Dependent Variable: PROWITRA_PPKS
Collinearity Diagnosticsa
Model
Dimensi
on Eigenvalue Condition Index
Variance Proportions
(Constant) Harga Aksesasibilitas Mutu_Produk Pelayanan
1 1 4.856 1.000 .00 .00 .00 .00 .00
2 .057 9.254 .76 .00 .16 .01 .06
3 .038 11.331 .01 .04 .47 .04 .60
4 .029 12.874 .11 .09 .20 .59 .30
5 .020 15.552 .13 .87 .17 .36 .04
Hasil Uji Normalitas dan Uji Heterokedastisitas
Regression
Notes
Output Created 05-Oct-2015 16:24:42
Comments
Input Active Dataset DataSet12
Filter <none>
Weight <none>
Split File <none>
N of Rows in Working Data File 49
Missing Value Handling Definition of Missing User-defined missing values are treated as
missing.
Cases Used Statistics are based on cases with no
missing values for any variable used.
Syntax REGRESSION
/MISSING LISTWISE
/STATISTICS COEFF OUTS R ANOVA
/CRITERIA=PIN(.05) POUT(.10)
/NOORIGIN
/DEPENDENT ABSRES
/METHOD=ENTER Harga Aksesasibilitas
Mutu_Produk Pelayanan
PROWITRA_PPKS.
Resources Processor Time 00:00:00.063
Elapsed Time 00:00:00.029
Memory Required 2700 bytes
Additional Memory Required for
Residual Plots 0 bytes
Variables Entered/Removedb
Model Variables Entered
Variables
Removed Method
1 PROWITRA_PPK
S, Aksesasibilitas,
Mutu_Produk,
Harga, Pelayanana
. Enter
a. All requested variables entered.
b. Dependent Variable: ABSRES
Model Summary
Model R R Square Adjusted R Square
Std. Error of the
Estimate
1 .328a .108 .002 2.23595
a. Predictors: (Constant), PROWITRA_PPKS, Aksesasibilitas, Mutu_Produk,
Harga, Pelayanan
ANOVAb
Model Sum of Squares df Mean Square F Sig.
1 Regression 25.368 5 5.074 1.015 .421a
Residual 209.978 42 4.999
Total 235.346 47
a. Predictors: (Constant), PROWITRA_PPKS, Aksesasibilitas, Mutu_Produk, Harga, Pelayanan
b. Dependent Variable: ABSRES
Coefficientsa
Model
Unstandardized Coefficients
Standardized
Regression
Variables Entered/Removedb
Model Variables Entered
Variables
Removed Method
1 Pelayanan, Harga,
Aksesasibilitas,
Mutu_Produka
. Enter
a. All requested variables entered.
b. Dependent Variable: PROWITRA_PPKS
Model Summaryb
Model R R Square Adjusted R Square
Std. Error of the
Estimate
1 .765a .585 .546 3.409
a. Predictors: (Constant), Pelayanan, Harga, Aksesasibilitas, Mutu_Produk
b. Dependent Variable: PROWITRA_PPKS
ANOVAb
Model Sum of Squares df Mean Square F Sig.
1 Regression 704.034 4 176.008 15.148 .000a
Residual 499.633 43 11.619
Total 1203.667 47
a. Predictors: (Constant), Pelayanan, Harga, Aksesasibilitas, Mutu_Produk
b. Dependent Variable: PROWITRA_PPKS
Coefficientsa
Model
Unstandardized Coefficients
Standardized
Residuals Statisticsa
Minimum Maximum Mean Std. Deviation N
Predicted Value 5.35 22.98 13.58 3.870 48
Residual -8.535 9.360 .000 3.260 48
Std. Predicted Value -2.127 2.427 .000 1.000 48
Std. Residual -2.504 2.746 .000 .957 48
a. Dependent Variable: PROWITRA_PPKS
Hasil Uji One- Sample Kolmogorov- Smirnov
NPAR TESTS
/K-S(NORMAL)=RES_1
/MISSING ANALYSIS.
NPar Tests
[DataSet4]
Harga Aksesasibilitas
Mutu_P
roduk Pelayanan PROWITRA_PPKS
N 48 48 48 48 48
Normal Parametersa Mean 14.44 11.90 14.94 14.71 13.58
Std.
Deviation
3.897 4.091 4.540 4.802 5.061
Most Extreme
Differences
Absolute .102 .142 .095 .085 .136
Positive .102 .142 .095 .065 .136
Negative -.099 -.134 -.092 -.085 -.085
Kolmogorov-Smirnov Z .708 .984 .661 .590 .939
Asymp. Sig. (2-tailed) .698 .287 .775 .877 .341
Hasil uji Reliabilitas
RELIABILITY
/VARIABLES=Harga Aksesasibilitas Mutu_Produk Pelayanan PROWITRA_PPKS /SCALE('ALL VARIABLES') ALL
/MODEL=ALPHA
/SUMMARY=TOTAL.
Reliability
Notes
Output Created 07-Oct-2015 16:02:43
Comments
Input Active Dataset DataSet2
Filter <none>
Weight <none>
Split File <none>
N of Rows in Working Data File 49
Matrix Input
Missing Value Handling Definition of Missing User-defined missing values are treated as
missing.
Cases Used Statistics are based on all cases with valid
data for all variables in the procedure.
Syntax RELIABILITY
/VARIABLES=Harga Aksesasibilitas
Mutu_Produk Pelayanan
PROWITRA_PPKS
/SCALE('ALL VARIABLES') ALL
/MODEL=ALPHA
/SUMMARY=TOTAL.
Resources Processor Time 00:00:00.047
[DataSet2]
Scale: ALL VARIABLES
Case Processing Summary
N %
Cases Valid 48 98.0
Excludeda 1 2.0
Total 49 100.0
a. Listwise deletion based on all variables in the
procedure.
Reliability Statistics
Cronbach's Alpha N of Items
.897 5
Item-Total Statistics
Scale Mean if Item
Deleted
Scale Variance if
Item Deleted
Corrected
Item-Total Correlation
Cronbach's Alpha
if Item Deleted
Harga 55.12 250.920 .747 .876
Aksesasibilitas 57.67 248.993 .718 .881
Mutu_Produk 54.62 230.537 .778 .867
Pelayanan 54.85 222.425 .788 .865
