Copyright © iSB –i3L School Of Business www.isb.ac.id
CONFIDENTIAL
DIGITAL MARKETING ACCEPTANCE:
Among Doctors & Consumers Sri Lanka
27-12-2021
Copyright © iSB –i3L School Of Business www.i3l.ac.id
CONFIDENTIAL
Table of Content
• Research Objective 4
• Research Framework 5
• Research Methodology 6
• Respondent Profile 7
• Finding Doctors 11
• Finding Consumers 20
• Conclusion 34
Copyright © iSB –i3L School Of Business www.i3l.ac.id
CONFIDENTIAL
IMPORTANT NOTES
• To gain access to this research survey, please ask approval from i3L School of Business & sign the Confidential Letter Agreement
