[PDF] Top 20 BRAND EQUITY AND CUSTOMER LOYALTY
Has 10000 "BRAND EQUITY AND CUSTOMER LOYALTY" found on our website. Below are the top 20 most common "BRAND EQUITY AND CUSTOMER LOYALTY".
BRAND EQUITY AND CUSTOMER LOYALTY
... test and central tendency test from primary data which have been ...Social and Political Science Faculty of Sebelas Maret University Generation 2006-2007 who use computer, covering PC Desktop, Laptop or ... Lihat dokumen lengkap
119
PENGARUH BRAND EQUITY TERHADAP CUSTOMER LOYALTY : Survei Pada Pengguna Smartphone Sony Ericsson di Fakultas Pendidikan Ekonomi dan Bisnis Universitas Pendidikan Indonesia.
... of Brand Equity on Customer ...Business and Economy UPI. This study aims to describe Brand Equity (X), also level of customer loyalty (Y), as well as to examine how ... Lihat dokumen lengkap
15
The Impact of Brand Equity towards Customer Loyalty of Starbucks: Testing the Role of Customer Satisfaction as the Mediate Variable | Ongkowidjoyo | iBuss Management 3723 7046 1 SM
... (1991), Brand Equity can be divided in to four categories which are perceived quality, brand association, brand awareness, and brand ...means customer perception towards ... Lihat dokumen lengkap
10
Exploring the Impact of Brand Equity, Corporate Reputation, and Product Quality on Customer Loyalty toward a National Newspaper in Surabaya | Cecilia | iBuss Management 2402 4536 1 SM
... research brand equity of XYZ newspaper does not have significant influence on customer loyalty toward XYZ newspaper in ...cost and time compare to the situation when consumer buy ... Lihat dokumen lengkap
10
CONSUMER PERCEPTION ANALYSIS TOWARDS BRAND IMAGE HEMA DUTCH RESTO
... The Brand advantage having the high value based on consumers judgment and tangible equity and Intrinsict of the brand will to grabbing customer loyalty so they will be to ... Lihat dokumen lengkap
13
The Effect Of Social Media Marketing On Value Equity, Brand Equity And Relationship Equity On Young Entrepreneurs In Medan City
... managing and distributing information, and creating business value ...marketing and branding. Social media offers entrepreneurs a chance to both lead and participate in discussions on a range ... Lihat dokumen lengkap
7
jurnal an nisbah vo4 no 2
... dampak Brand loyalty terhadap customer value pada mahasiswa Fakultas Ekonomi dan Bisnis Islam IAIN ...apabila Brand loyalty ini ditingkatkan, maka customer value pada mahasiswa ... Lihat dokumen lengkap
25
Kevin Keller Apakah Brand Equity Apa Saj
... menciptakan brand awareness dan image positif dalam benak konsumen, maka kita akan mampu mengedukasi konsumen sehingga dapat mempengaruhi perilaku mereka dan menciptakan berbagai macam customer- based ... Lihat dokumen lengkap
2
The influence of Experiential Marketing and Brand Trust on Customer Satisfaction and Customer Loyalty Hotel Aryaduta Pekanbaru
... Based on the recapitulation, it can be seen that the responses of respondents to the statements summarized as indicators in Experiental Marketing variables to 100 people as selected respondents have an average score of ... Lihat dokumen lengkap
11
BAB I PENDAHULUAN I.1 Latar Belakang - Pengaruh Brand Equity Sari Roti Terhadap Kepuasan Pelanggan Di Kelurahan Titi Rantai, Kecamatan Medan Baru, Kota Medan
... pengaruh brand equity yang terdiri dari brand awareness (kesadaran merek), perceived quality (persepsi kualitas), brand association (asosiasi merek), brand loyalty (loyalitas ... Lihat dokumen lengkap
8
Analyzing the Impact of Brand Equity and Marketing Mix towards Consumer Loyalty: Case Study of Aqua in Surabaya | Basuki | iBuss Management 3734 7068 1 SM
... company and consumers in ...population and most of them use the internet to open the social media (Asosiasi Penyelenggara Jasa Internet Indonesia, ...Facebook and Twitter. As Aqua has already had the ... Lihat dokumen lengkap
12
Analisa Pengaruh Brand Extension Terhadap Customer Loyalty Konsumen Kecap Sedaap di Surabaya Melalui Brand Association, Brand Awareness, dan Brand Image Sebagai Variabel Perantara | Boentoro | Jurnal Strategi Pemasaran 3126 5873 1 SM
... strategi Brand Extension. Dampak tersebut adalah peningkatan Brand Image yang signifikan sesuai dengan penelitian Martínez dan Leslie de Chernatony ...strategi Brand Extension menciptakan pengaruh ... Lihat dokumen lengkap
15
Pengaruh Customer Satisfaction, Brand Trust, dan Customer Feedback Terhadap Customer Loyalty Pada Perusahaan Mobil Suzuki
... meningkatkan customer loyalty akan meningkatkan profitabilitas perusahaan melalui produk atau layanan jasa yang dijual dengan adanya pembelian yang dilakukan secara berulang dan adanya rekomendasi dari ... Lihat dokumen lengkap
11
The Effect of Country of Origin Abstract 2016
... terhadap brand equity melalui mediasi elemen brand associations, brand loyalty dan brand awareness pada produk Air Conditioner (AC) merek LG di ...pengaruh brand ... Lihat dokumen lengkap
2
International Journal of Quality and Service Sciences
... discussions and the domain of the constructs under ...the customer engagement construct. First, the domain of the customer engagement construct was explained and then participants were asked ... Lihat dokumen lengkap
22
The Analysis Influence Customer Value, Customer Satisfaction and Trust in Brand Toward Customer Loyality (Case Study of Consumer Coca-Cola in North Jakarta)
... that customer satisfaction for the positive influence on loyalty has been widely supported by references related to marketing ...establishing and maintaining loyalty, and a foundation ... Lihat dokumen lengkap
169
PENGARUH BRAND IMAGE, BRAND TRUST DAN CUSTOMER SATISFACTION TERHADAP BRAND LOYALTY PADA PENGGUNA PEMBALUT WANITA MEREK CHARM (Studi pada Mahasiswi Universitas Muhammadiyah Purwokerto) - repository perpustakaan
... Customer Satisfaction Terhadap Brand Loyalty Pada Pengguna Pembalut Wanita Merek Charm ”. Oleh karena itu maka pada kesempatan ini penulis mengucapkan terima kasih yang setulus-tulusnya kepada Dra. ... Lihat dokumen lengkap
16
PENGARUH VALUE EQUITY, BRAND EQUITY, RELATIONSHIP EQUITY,DAN GREEN EQUITY TERHADAP LOYALTY INTENTION PENGARUH VALUE EQUITY, BRAND EQUITY, RELATIONSHIP EQUITY, DAN GREEN EQUITY TERHADAP LOYALTY INTENTION PADA CERIA BOUTIQUE HOTEL YOGYAKARTA.
... value equity, brand equity, relationship equity, dan green equity terhadap loyalty intention Ceria Boutique Hotel ...value equity, brand equity, relationship ... Lihat dokumen lengkap
15
The Impacts of Perceived Advertising Spending and Price Promotions on Brand Equity: A Case of An Indonesian Instant Noodle Brand | Tamara | iBuss Management 2413 4556 1 SM
... of brand loyalty is found in Oliver (1999), as “a deeply held commitment to re- buy or re-patronize a preferred product or service consistently in the future, thereby causing repetitive same brand or ... Lihat dokumen lengkap
10
PENGARUH HARGA CITRA MEREK DAN FITUR TER (1)
... of Brand Loyalty, Customer Satisfaction, Price, Brand Image, and Feature of Samsung mobile phone in Banda Aceh; (2) the effect of Price, Brand Image, and Feature either ... Lihat dokumen lengkap
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