Contractor Profile – CUAICTS2021
Equilibrium Interactive
Equilibrium Interactive Pty Ltd ACN: 112 669 726ABN: 32 112 669 726
Categories
1,2,3
Contact information
Contact Person: Stephen Dodge Telephone: (08) 9421 7900 Mobile: 0407 380 901
Email: stephen@equ.com.au Website: www.equ.com.au
Postal Address: Level 1, 77 King Street, Perth WA 6000 Orders Via: stephen@equ.com.au
Hours: 8.30am to 5.30pm Monday to Friday
About us
Established in 1995, Equilibrium is one of Perth’s leading and most awarded digital consultancy and implementation partners servicing a large number of Western Australian government and private sector clients. We exist with a clear purpose to excite and delight our client’s audiences through digital services and products, and achieve this through deep expertise and extensive experience in three core areas:
• Digital experience and creative
• Technology and platforms
• Data and marketing
These services are applied across a range of transformative digital activities that include the development of websites, apps, UX and CX strategy, analytics, search engine optimisation and digital marketing, marketing technology selection and implementation, technical and
implementation support, and managed services.
In collaboration with our clients we develop digital roadmaps that set a strategic course for the organisation, the performance of which is tracked and optimised by quarterly strategic reviews which are central to ongoing performance agreement partnerships. During 25 years of continuous business, we’ve had time to review and refine how we work to drive and measure outstanding performance for our clients.
Our track record is underpinned by industry accreditations and certifications, numerous industry awards, robust processes, all of which drive delivery outcomes for our clients across all relevant KPI’s. We are insight-led, directed by research and data with opportunities to test and validate taken at every opportunity.
Our clients appreciate these thorough and collaborative processes, agile methodologies and frameworks, put in place to manage projects, no matter how simple or complex, to ensure performance, quality, timing and value-based outcomes.
Skills, experience and services
Equilibrium is a genuine full-service digital agency with the skills, experience and track record delivering the following services:
1. Technology: Website Development, App Development, Technical Consulting, Voice and Virtual Assistants, Technical Architecture Design, Digital Experience Platforms, Content Management Systems, Systems Integration, Cloud Infrastructure Development, Quality Assurance & Testing, Continuous Integration & Delivery, Application Support &
Maintenance
2. Digital Experience and creative: User Experience Design (UX), Customer Experience
Design (CX), Creative Concepting and Ideation, Digital Brand and Communication Strategy, Digital Activation Design, Digital Campaign Development, Prototyping and User Testing, Content Strategy and Development, Website & Application Design, User Interface Design (UI), Design (Visual, Comms, Illustration), Video Production and Animation
3. Data and Marketing: Qualitative and Quantitative Customer Research, KPI & Measurement Strategy, Analytics Implementation and Tracking, Data Visualisation and Dashboarding, Digital Marketing and Optimisation, Data-Driven Personalisation, Conversion Rate Optimisation, Customer Journey Mapping, Search Engine Optimisation, Search Engine Marketing (AdWords), Analytics Benchmarking & Tracking, Campaign Analysis &
Reporting, Continuous Optimisation
Industry partners or affiliations
Equilibrium is a member of:• Australian Web Industry Association (AWIA)
• Association for Data-Driven Marketing & Advertising (ADMA)
Industry certifications and/or qualifications
Description Level/Type Acquired since
Sitecore Partner Silver 01/05/2020
Sitefinity Partner Elite 25/04/2018
Major clients
Western Power, Keystart, University of Western Australia, Murdoch University, VenuesWest, LWP. Horizon Power, FringeWorld, Sci-Tech, City of Perth, DFES, North Metropolitan TAFE, Department of Transport, Department of Education, Summit Homes Group, Woodside, Department of Communities, Landgate, Heart Foundation, South32, Fremantle Ports, Curtin University, Perth Theatre Trust, Horizon Power, INPEX Australia.
Delivery point
All of StateInsurance cover
Policy Type by Risk Level High Cover
Public Liability $20 million
Professional Indemnity $5 million
Workers Compensation $50 million