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THE INSTITUTE OF COST AND MANAGEMENT ACCOUNTANTS OF BANGLADESH CMA JUNE, 2018 EXAMINATION
KNOWLEDGE LEVEL
SUBJECT: IE 03.BUSINESS COMMUNICATIONS
Time: Three hours Full Marks: 100
All questions are to be attempted.
Show computations, where necessary.
Answer must be brief, relevant, neat and clean.
Start answering each question from a fresh sheet.
Q. No. 1
(a) What are the purpose of communications?
(b) What are the basic elements of communications?
(c) What is the role of encoding and decoding in the communication process?
[Marks: (5+5+5) = 15]
Q. No. 2
(a) What are merit and demerit of grapevine communication?
(b) List some of the characteristics of communication.
(c) What does Hartley’s model of communication say? (Figure)
[Marks: (5+5+5) = 15]
Q. No. 3
(a) Write a covering letter against an advertisement published in Bangladesh Express on 3rd March 201x to recruit Accounts Executive for xyz spinning mill.
(b) Write short notes of the following:
(i) Promotion interview;
(ii) Eye contact;
(iii) Investigation interview;
(iv) Selection interview;
(v) Stakeholder communication.
[Marks: 5 +(5 x 3) = 20]
Q. No. 4
(a) You are the Chief Accountant of a listed company. Recently your share prices have been plumetting at a rapid rate. Draft a letter for the company’s Management to send to the shareholders explaining some possible causes for this.
(b) Write a notice for special meeting to increase authorized capital of the company from Tk.
80 crore to Tk. 100 crore.
(c) Write a minutes of the board meeting where company approved the accounts of year 2017, decided to hold AGM on 3rd June and declare 15% dividend
[Marks: (8+5+7) = 20]
Q. No. 5
(a) ‘Internal memos need to set the tone for future meetings’. Do you agree?
(b) Why is it necessary for a business organization to depend on different mode of communications? Discuss some of the methods mentioned in your answer.
(c) List email etiquettes while sending and receiving emails.
(d) How can you improve your listening ability?
[Marks: (5 x 4) = 20]
Q. No. 6
(a) You are CFO of xyz hotel. Write a letter to abc corporation about the credit record of ‘Def’ company ltd who want to use your hotel on credit regular basis.
(b) Your company has achieved ICMAB Best corporate award. Prepare a suitable press release.
[Marks: (5+5) = 10]
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