•
Sales grew by 9.2% compared to preceding year.
•
Domestic sales grew by 10.6% y-o-y driven by fast-moving
products which became focus products in 2016.
•
Export sales recorded single digit growth, grew by 5.2%
compared to previous year due to unstable economic and
political condition in some export destination countries.
•
Export sales started to show improvement in 2nd semester. It
is expected that this recovery in export sales can be attained in
2017.
•
Hairstyling category grew by 17.3% in 2016 compared to
previous year, thanks to GATSBY Styling Pomade which had
excellent performance during 2016.
•
Net income were recorded at Rp 162.06 billion or decreased by
Statements of Income
Rp Billion
FY2016
FY2015
Balance
%Growth
Net Sales 2,526,776 2,314,890 211,886 9.2%
COGs 1,543,337 1,436,978 106,359 7.4%
Gross Profit 983,439 877,912 105,527 12.0%
Operating Expenses 747,585 659,232 88,353 13.4%
Operating Income 235,854 218,680 17,174 7.9%
Net Income 162,060 544,474 -382,414 -70.2%
Comprehensive Income 150,724 541,116 -390,392 -72.1%
Basic Earnings per Share (in Rp) 806 2,708 -1,902 -70.2%
Statements of Financial Position
Rp Billion
Dec 31, 2016
Dec 31, 2015
Balance
%Growth
Current Assets 1,174,482 1,112,673 61,809 5.6%
Noncurrent Assets 1,010,619 969,424 41,195 4.3%
Total Assets 2,185,101 2,082,097 103,004 5.0%
Current Liabilities 223,305 222,931 374 0.2%
Noncurrent Liability 178,637 144,295 34,342 23.8%
Equity 1,783,159 1,714,871 68,288 4.0%
Total Liabilities & Equity 2,185,101 2,082,097 103,004 5.0%
Net Working Capital 951,177 889,742 61,435 6.9%
Issued Shares (in number of shares) 201,066,667 201,066,667 201,066,667
Statements of Cash Flows
Rp Billion
FY2016
FY2015
Balance
%Growth
Net Sales by Geographical Segment
Rp Billion
FY2016
FY2015
Balance
%Growth
Domestic 1,876,299 1,696,775 179,524 10.6%
Export 650,477 618,115 32,362 5.2%
Net Sales by Category
2,526,776 2,314,889
Rp Billion
FY2016
FY2015
Balance
%Growth
Men's 1,332,837 1,093,636 239,141 21.9%
Women's 1,160,504 1,172,548 -12,044 -1.0%
Others 33,435 48,706 -15,272 -31.4%
Net Sales By Segment
2,526,775 2,314,950Rp Billion
FY2016
FY2015
Balance
%Growth
Hair Care 1,053,480 898,431 155,049 17.3%
Fragrance 633,261 564,333 68,928 12.2%
Skin Care & Make Up 811,194 811,214 -20 0%
1.053.480 898.431
811.194 811.214
633.261 564.333
FY2016
FY2015
Hair Care
Skin Care & Makeup
Fragrance
0.0%
17.3%
74.3%
25.7%
Domestic
Export
The year 2017 is the first year of the Stage 5 of the 3-Year Middle Range Management
Planning (MID-5) which will end in 2019. The theme which will be used in MID-5 is Challenge,
Change, Innovation (Continuously Performing). For that purpose, the Company will make
effort to achieve this target by strengthening sales, domestic and international, through
development of new products, expansion of distribution area, productivity improvement, and
identification of new business categories which can support the Company’s expansion.
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As the biggest contributor, hairstyling products still being the darling of this category. Recorded, during the year of 2016 hairstyling products grew double digit compared to previous year which was supported by GATSBY Styling Pomade. In addition, based on Nielsen data, the Company’s hairstyling products gain market share from 83% to 86%. Therefore, to support this category the Company had launched GATSBY Styling Pomade in sachet on 3Q16 while in 2017, the Company will launch new pomade variants and will be more active on A&P activities.
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Rumah Ganteng GATSBY @JakCloth
Soba Sobi GATSBY, one of Digital Campaign on YouTube
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Competition is getting stiffer in this category. Thus performance of skin care & makeup products quite stagnant throughout 2016. Looking at this situation, during 2016 the Company keep an effort to strengthen the A&P activities. Amid tighter competition in this market, in 2Q and 3Q 2016 the Company launched PIXY UVW TWC Cover Smooth (Base Makeup) and PIXY Lip Cream.
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Meet & Greet with Beauty Blogger
New Product : PIXY Lip Cream
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Amid tighter competition and low consumer loyalty, fragrance category still manage to record a double digit growth, growing by 12.2% compared to previous year. Men’s fragrance still showing good performance, while for female fragrance, the Company still keep an effort to strengthen this market by launching new products. Nowadays consumers not only concern on the scents, but also the packaging. Thus, Pucelle EDC comes with more premium packaging (bottle packaging) with sophisticated scents. While, to maintain kids market, the Company had launched Chibikko which comes with Hello Kitty character.
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Pucelle Vlogging
Competition Pucelle School to School Pinkredible Me Social Media Campaign
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13.0% 14.0%
31.8%
9.1% FY2013 FY2014 FY2015 FY2016
Return On Equity
10.2% 9.4%
26.2%
7.4% FY2013 FY2014 FY2015 FY2016
Return on Asset
13.6% 13.7%
29.6%
13.2% FY2013 FY2014 FY2015 FY2016
EBITDA Margin
749 874
2708
806 FY2013 FY2014 FY2015 FY2016
Earning Per Share
Rp5,764 Rp6,227
Rp8,527 Rp8,867
FY2013 FY2014 FY2015 FY2016
BVPS
3.08%
2.11% 2.36%
3.3%
FY2013 FY2014 FY2015 FY2016
Dividend Yield*
DISCLAIMER
This report contains certain statements of future expectations and other forward-looking statements, including those relating to our general business plan and strategy, our future financial condition, and growth prospect. Forward-looking statements involve risk and uncertainty which could cause actual results and development to differ materially from those expressed or implied in these statements. All opinions and estimations included in this report constitute our judgement as of the said period and are subject to changhave been taken in reliance on this report will bring specific result as expectede without prior notice. Mandom Indonesia does not guarantee that any actions, which should
CORPORATE
SECRETARY/PR-INVESTOR RELATIONS
Alia Dewi/Reza Azianur P: 62-21-2980 9500 F: 62-21-2980 9501
