• Tidak ada hasil yang ditemukan

The History of the Beer Glass

N/A
N/A
Protected

Academic year: 2017

Membagikan "The History of the Beer Glass"

Copied!
1
0
0

Teks penuh

(1)

Title:

The History of the Beer Glass Word Count:

502 Summary:

Man has enjoyed beer for hundreds of years. Throughout the years, many aspects of serving and consuming beer have changed, making a beer drinker´s experience more complete and desirable.

Keywords:

beer, tap, handles, steins, beer, taps, keg, handles, german, beer, steins, glasses

Article Body:

It is well known that beer has been with mankind for a long time. As beer itself changed, expanded, and improved, so did the way in which we actually got the beer to our mouths. The earlier vessels man used for drinking included earthenware, pottery, carved out wood, and even sewn-together pieces of leather. As time went on, man saw small improvements in the quality of their beer glasses. Early Europeans living during the time of the Bubonic plague saw the creation of beer steins, which had an enclosed top on the steins to keep flies from landing in the brew and getting the person sick. The development of glass may have been the most important aspect of the way beer glasses are made today. As beer glasses became more and more popular, consumers could actually see what they were drinking and demanded a lighter and more appealing look as well as taste. This led to the filtration of beers; people no longer wanted the coarse chunks that were often found in the earlier beers of the breweries. With this new, more aesthetically pleasing wave of beer glasses, it seemed like beer steins were on the way out.

The development of glassware continued and produced a variety of beer glasses for all kinds of different beers. The most popular in the United States is the 16-ounce pint glass. It was originally used to fit the top of a Martini shaker, but bartenders soon found that as the brew flowed out of the beer taps the pint glass was the perfect vessel because it allowed for some of the carbonation to be released and allowed the aroma of the beer to be more pronounced. It is also favored for its storage capabilities; pint glasses can be stacked on top of each other and stored easily upright on shelves, quickly making them a favorite with the bartenders who ended up having to wash out each glass.

A drive to get people to buy their brand of beer by earlier breweries led to some unique and groundbreaking moves on the marketing and promotional front. Early breweries were often prohibited to give away beer or other rewards to their customers, but found that giving away beer glasses was a great way to reward customers and also to advertise for themselves. This led to the breweries producing beer glasses that were works of art unto themselves. The first were ornate and expensive; they would often have gold or silver embossed on the sides. Eventually, artists for the breweries began doing detailed etchings on the sides of the glasses or steins and even developed a method of firing enamel paint onto the beer glasses. These enameled glasses remain some of the most rare beer collectibles, even though they were made more recently than the others. Today, some of the beer collectables and signs are worth thousands of dollars and sought out worldwide by eager collectors. Have you looked up in the top of Grandpa´s old drawer lately?

This is a demo version of txt2pdf v.10.1

Referensi

Dokumen terkait

The new design watches, which were initially marketed under the brand name of the Swiss company, was soon re-christened Luminox, a name highly suggestive of its unique

A senior Iban, originally from the Lanjak area but now a Malaysian citizen, conveyed during a visit to Kalimantan how, after immigrating to Sarawak, he was employed by British

him was grabbin me round the fire at our party whisperin stubble and sweet beer, him was you're beautiful, just move your hair.. move it off your face, him was

Conjunctive Marker 'As soon as’ Data 11 “Always change it as soon as it gets damp.” In the data above, the conjunction ‘as soon as’ placed in the second clause “as soon as it gets

1.[11]In time the manufacturing process was modified to include sealing the edges of the laminate sandwich to prevent infiltration of moisture to the plastic layer and slow degradation,

So that with the right legal umbrella regarding financial technology, especially in business development that was originally unbankable, it can go bankable with technology-based financing

THE EFFECT OF PERCEIVED QUALITY, BRAND AWARENESS, AND BRAND LOYALTY TOWARD BRAND EQUITY OF BEER BINTANG IN SURABAYA Shelly Amelia International Business Networking / Faculty of

It was a consensus view of the African National Congress leadership that it was in the interests of the liberation struggle itself that I should take up my Chieftainship."