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Maranatha Christian University

ABSTRACT

Sampul album musik tentunya bukan hal yang asing atau sulit untuk

dijumpai. Saat kita mengunjungi toko musik, kita akan menemukan berbagai jenis

album musik. Tak jarang juga ketika kita melihat sebuah sampul album yang

bagus, kita akan tertarik untuk melihat. Apalagi jika jenis musik yang terkandung

di dalam album tersebut adalah jenis musik kesukaan kita, biasanya kita akan

tertarik untuk membeli. Sangat disayangkan, kadang-kadang kita sebagai

penggemar tidak tahu maksud yang terdapat dalam sampul album musik. Oleh

karena itu, di dalam tugas akhir ini saya hendak mengkaji sebuah sampul album

musik oleh The Used, di dalam album mereka yang kedua. Untuk para

penggemar musik rock alternative, The Used sudah tidak asing. Selain itu

sampul yang saya pilih cukup unik, yaitu dengan gambar hati yang meneteskan

darah dan tergantung di pohon.

Dalam mengkaji sampul album musik tersebut, saya menggunakan teori semiotik

(tanda bahasa) yang diformulasikan oleh Ferdinand de Saussure tentang sebuah

kata dan gambar yang dinamakan sebagai signifier dan signified. Teori dari

Gunther Kress and Theo van Leeuwen tentang cara membaca sebuah gambar

dapat membantu kita dalam menganalisis sebuah gambar atau tulisan

berdasarkan posisi dan ukuran. Saya juga menggunakan pendekatan psikologi

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Maranatha Christian University Setelah mengkaji sebuah sampul album musik, saya mendapati bahwa

suatu gambar di dalam sampul album musik tidak semuanya dipilih secara

sembarangan. Ada kalanya melalui sampul tersebut artis atau band ingin

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Maranatha Christian University

TABLE OF CONTENTS

TABLE OF CONTENTS………... i

ABSTRACT……… ii

CHAPTER ONE 1.1. Background of the Study……….. 1

1.2. Statement of the Problem………. 4

1.3. Purpose of the Story………... 4

1.4. Method of Research……….. 4

1.5. Organization of the Thesis……… 4

CHAPTER TWO……… 6

CHAPTER THREE:

Analysis of The Used’s In Love And Death ... 11

As a Linguistic Sign CHAPTER FOUR: CONCLUSION……… 23

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1 Maranatha Christian University

CHAPTER ONE

INTRODUCTION

1.1 BACKGROUND OF THE STUDY

We use language every day to communicate with others. For some of us,

we are not aware of the importance of language in our daily life. Language has

meaning to us and it is really important for our communication. The explanations

below will prove how important language is. According to Oxford Advanced

Learner‟s Dictionary, the definitions of language are”1) system of communication

in speech and writing that is used by people of particular country, 2) a way of

expressing ideas and feelings using movements, symbols, and sound” (Hornby,

752). From the definition above we can conclude that language is the most

significant thing for us to communicate as we can deliver our feelings and

thoughts using language. Chandler supports this idea when he says “language

is…the most powerful communication system by far” (Chandler 9). As

communication grows, language can be represented through any media. The

media that I would like to analyze in this thesis is an album cover. An album

cover is included as the language used by the artists to convey their music or

their feelings.

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2 Maranatha Christian University Generally, an album cover contains the band‟s or artist‟s name and the

title of the music album. Another important thing in an album cover is the picture.

The picture can have some important roles. First, it may be used by the artist to

show his/her identity. For example, the artist may use his/her portrait. Second, it

can show the identity of the music. When we see an album cover with girly stuff

and hearts, the first thing that comes to our mind may be that this album contains

love songs. An album cover can be used to determine what kind of music in it

because we usually connect the picture on the album cover and the music in it.

Third, an album cover sometimes is used by an artist to convey their feelings or

their message to the fans. For example, the album cover may use a bloody

picture or something dark, which shows us the gloomy feeling or broken heart, or

we might say the picture wants to tell us about the broken hearted feeling.

As I have observed in some music stores and websites, I find that rock

music, moreover rock alternative (the sub-genre of rock), has different kinds of

album covers if we compare them with other genres, for example, pop, R n‟ B, or

jazz. The latter usually use the artists‟ portraits on their album covers, for the

purpose that the fans will easily remember them. On the other hand, alternative

rock genre has its different style to make the fans remember them. Almost all the

alternative rock album covers use peculiar pictures. For example, on The Used‟s

second album, in a normal life, it will be strange to tie a heart on a tree. I believe

that by using a peculiar picture on an alternative rock album cover, the alternative

rock fans may remember the music and the band or the artist.

The peculiar picture on an alternative rock album cover obviously has a

meaning. The artist wants to present his/her ideas or feelings through it. He/she

wants to give us a message. Sometimes, the artist does not present the feelings

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3 Maranatha Christian University As a result, the fans appreciate it only as a good artwork. They are not aware of

what the artist wants to convey. Seeing a phenomenon like this, I would like to

analyze the rock album covers by using semiotics. By doing the analysis, I hope

that the readers will understand the importance of an album cover as a media

used to convey the concept of the music or the message which the artist or the

band wants to send. I believe this can be beneficial to make people aware that an

album cover contains a message. I hope this can give an idea to readers that

everything in our daily life is a sign and can stand for something else when

analyzed semiotically.

In this thesis I am going to analyze The Used‟s second album cover. I

choose this band, The Used, for it is one of the most popular bands in alternative

rock genre. The Used‟s album cover that I choose to analyze is the cover of The

Used‟s best album (www.last.fm).

An album cover is considered a linguistic sign because it stands for the

message from the artist. An album cover is the „signifier‟ because it holds up the

artist or band‟s music aspirations. The title of the album, name of the band, and

pictures on the album cover can also be considered to be signs as “… signs take

the form of words, images …” (Chandler 2).

I would like to use the semiotics theory to analyze the rock album cover.

Semiotics is “...the study of sign…” (Chandler 1) and “…concerned with meaning

-making representation…” (Chandler 2) The semiotics applied is the structural

semiotics, which was first formulated by the Swiss linguist, Ferdinand de

Saussure. Beside I also use Kress and van Leeuwen‟s Reading Images: The

Grammar of Visual Design as the supporting theory of my analysis.

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4 Maranatha Christian University 1.2 STATEMENT OF THE PROBLEM

In this thesis I would like to analyse the following problems:

1. What are the linguistic signs represented in The Used‟s album cover?

2. What do the linguistic signs signify?

1.3 PURPOSE OF THE STUDY

In this thesis I intend:

1. to show what linguistic signs are represented in The Used‟s album cover.

2. to show what the linguistic signs signify.

1.4 METHOD OF RESEARCH

I began the research by searching for the theories of semiotics in the

library. Next, I searched and selected some rock album covers. Then, I gained

some more information in the Internet to support my analysis. I analyzed the rock

album cover using semiotics theory. At last, I wrote my research report.

1.5 ORGANIZATION OF THE THESIS

This thesis is divided into four chapters. The first chapter is the

Introduction, which contains the Background of the Study, Statement of the

Problem, Purpose of the Study, Method of Research, and Organization of the

Thesis. Chapter Two is the Theoretical Framework, which consists of the

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5 Maranatha Christian University Chapter Three contains my analysis of the rock album covers. The conclusion

and my personal opinion will be included in Chapter Four. This thesis ends with

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23 Maranatha Christian University

CHAPTER IV

CONCLUSION

The last chapter of this paper contains the resume of the analysis and

some concluding points. Based on the analysis in the previous chapter, there are

two main concepts conveyed by the signifers in the album cover. First is the

concept of love and the second one is the concept of life. The two concepts are

related to create a message. Every signifier makes a great synergy to show both

of the concepts

As we can see in the album cover, there are visual and verbal signifiers.

The visual sign has two dominant signifiers, the picture of the heart and the

picture of the tree. From the picture of the heart, what we can get is the

interpretation of love. However, the concept of love that is portrayed in the cover

is not a happy love. This is signified by the picture of the heart which is not in a

good shape. Moreover, it drips blood in order to show that it is hurt, so that this

signifier signifies a depressing situation of being in love that is a broken heart

experience.

In addition, the picture of the heart can also signify the concept of life, as

a heart is a human being's vital organ. In addition, the picture shows that the

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24 Maranatha Christian University the condition of someone's trying to end his own life. The concept of life is also

signified by the picture of the tree. In line with the concept of love, the concept of

life that is depicted in the picture is not a happy life. The suicidal heart, the

condition of the tree with withered and almost leafless branches show that the life

is not a life worth-living. Furthermore, it is a depressing life, as those who are

depressed often show suicidal wishes and even suicidal practices in their life.

Other visual signs that occur in the cover also convey the depressing

situation. There is a hole in the tree which signifies a trauma in the past. The

branches of the tree are moving downward. This also signifies a remembrance of

the past. Thus, I can say that these signifiers are related to the concept of life as

they deal with certain moments in life that a person cannot forget.

Another visual sign is the use of colours. There are three colours used in

the picture, namely red, white and black. These three colours are also related to

the concept of love and life. Red colour signifies love, white colour signifies the

loss of desires in life, while the black colour signifies death or the loss of life.

The verbal sign in this cover occur in the text 'The Used' and 'In Love and

Death'. 'The Used' here gives the identity of the album cover as the album of this

band. Thus, it can signify that the cover contains things that are related to the

band. Based on the interview done by MTV with the band, it is found out that the

songs in this album were inspired by the tragic experience of the band's vocalist

who lost his pregnant girlfriend. She died of doing overdose .

(http://www.mtv.com/news/articles/1493746/20041115/used.jhtml) The phrase ‘in

love and death’ also supports the concept of love and life. The concept of love is

stated explicitly in the text, while the concept of life is stated by using a word

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25 Maranatha Christian University information about the band. The phrase 'in love' shows the past life, which isthe

love that occurs between the vocalist and his pregnant girlfriend. The word 'death'

signifies their separation. The contradiction in 'in love and death' also strengthens

the tragic moment of love. Moreover, the thoughts of love - in this case a love

which is full of regrets - and death are the symptoms of depression.

Judging from the relation between the signifers and the signified in the

cover, I conclude that the cover depicts a love life which is sad and it leads to

depression. Thus I can say that the sign system in this cover leads us to one idea

that is the state of depression. Based on the sign system, I think the message

that the band wants to convey is a reminder that an unhappy love life can make a

person depressed because the past love-life memories cannot be easily

forgotten.

To find out about the symptoms of depression, the analysis of the cover

has to be related to the theories of psychology. Thus, it is clear that the study of

semiotics cannot stand on its own. It has to be interrelated with other subjects as

the study of signs is very wide. Signs can be about anything and can convey any

idea. This is also useful to make the interpretation of the signs have proper

grounds, namely theories from other fields of study.

For further researches, I may recommend other album covers of The

Used to be analyzed. If we pay attention to their album covers, they always use

abstract pictures. By using this kind of drawing patterns, the band may convey

something to us. In doing this research, the study of their background is also

necessary. Their hometown Utah may relate to the pattern, as Utah is an area

with its poverty and homelessness. This kind of area may influence the kind of

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26 Maranatha Christian University band can will be very interesting and challenging as it reveal whether the band

always has the same representation or not. Moreover

, t

he next researches of

semiotics can also be widened to the art design area, specifically to the graphic

theory.

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27 Maranatha Christian University

BIBLIOGRAPHY

Books

Burns, R.C. Kinetic-House-Tree-Person Drawings (K-H-T-P) An

Interpretative Manual. New York: Brunner-Routledge, 1987.

Brown, D. Steven, and Robert W. Lent. Handbook of Counseling

Psychology.Second Edition. Canada: John Wiley and Sons, Inc, 1992.

Chandler, D. Semiotics: the Basics. London: Routledge, 2004.

Colin, D. Dictionary of Symbols, Myths and Legends. London: Hachette

Illustrated, 2000.

Cooper, J.C. An Illustrated Encyclopaedia of Traditional Symbols. London:

Thames and Hudson Ltd, 1978.

Corbett, J. An Intercultural Approach to English Language Teaching. Philippines:

Anvil Publishing. Inc, 2007.

Kress,G. and van Leeuwen,T. Reading Images: The Grammar of Visual

Design. London: Routledge, 1996.

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28 Maranatha Christian University Maramis, W.F. Ilmu Kedokteran Jiwa. Surabaya: Airlangga University Press,

1980.

Oxford Advanced Learner’s Dictionary. 6th ed. Oxford: Oxford University Press,

2000.

Sarason., Irwin G and Barbara R. Abnormal Psychology. New Jersey: Prentice

Hall Inc, 1972.

Saussure, F. d. Course in General Linguistics. Trans. Wade Baskin.

New York: Philosophical Library, 1959.

Websites

artistdirect.com. 2009. The Used. 22 March 2009

<http://www.artistdirect.com/artist/used/1710136>.

mtv.com.2010. In Love and Death’s tragedy. 05 Juni 2010

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