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ABSTRAK
Aditya Prayuda, 2010110090249, 2013. Judul penelitian ini adalah Strategi
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The purpose of this research is to see how online business communication conducted by student of Communication and Informatics Faculty of the University
Dalam penelitian ini peneliti memfokuskan pada partnership marketing communication Ammossi dengan Aksa 7 dalam meningkatkan penjualan dan membangun brand awareness
Penelitian ini dilakukan untuk menguji pengaruh Electronic Word of Mouth, Online Consumer Review, dan Integrated Marketing Communication di media sosial terhadap
The target audience is the target of all marketing communication activities carried out by the company, and then the objectives of the company's marketing communication can be applied
It is aimed to analyze Ruangguru’s online learning communication patterns using the social presence theory in the dimensions of social context, online communication, and
CONCLUSION The results on marketing communication experience conducted by Parkour Practitioners in Pekanbaru found three marketing communication activities, namely communication by
Hence, in this research, the focus is to analyse the application of digital marketing communication on the Somethinc brand's Instagram social media account using quantitative content
Keywords: crisis communication; covid-19 pandemic; marketing strategy INTRODUCTION The research under consideration centres on crisis communication concerning marketing strategies