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A Vision for Da Nang's Seafaring Legacy

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Academic year: 2024

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Maritime and Port Museum:

Celebrating Đà

Nẵng’s Seafaring Heritage

This presentation outlines a compelling investment opportunity for a new maritime museum in Đà Nẵng, Vietnam. This museum will

celebrate the city's rich seafaring history and its ongoing importance as a major port.

LA

by Lu An

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Introduction to the Project and its Vision

1 Preserving Heritage

The museum will serve as a repository of Đà Nẵng's maritime history,

showcasing artifacts, documents, and stories that have shaped the city's identity.

2 Engaging Experience

Interactive exhibits,

multimedia displays, and educational programs will bring the city's seafaring legacy to life for visitors of all ages.

3 Tourism and Economic Impact

The museum will attract local and international tourists, boosting tourism revenue and fostering economic growth in the region.

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Key Features of the Museum and Seaport

Museum Exhibits

The museum will feature a diverse collection of maritime artifacts, including historical ship models, navigational tools,

fishing gear, and personal stories of local seafarers.

Interactive Experiences

The museum will offer

interactive exhibits like virtual reality simulations of sea

voyages, a model port where visitors can operate cranes and ships, and a touch-screen map that displays historical maritime routes.

Outdoor Spaces

The museum will include outdoor spaces showcasing traditional fishing boats, a replica

lighthouse, and a waterfront

promenade offering stunning

harbor views.

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Projected Visitor Numbers and Revenue

Year Visitors Revenue

2024 100,000 $1 million

2025 125,000 $1.25 million

2026 150,000 $1.5 million

2027 175,000 $1.75 million

2028 200,000 $2 million

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Analysis of the Local and Regional Market

Growing Tourism

Đà Nẵng is a major tourist destination in Vietnam,

attracting millions of visitors annually. This provides a strong base of potential museum visitors.

Strong Infrastructure

The city has excellent

transportation infrastructure, including an international airport and a modern port, making it easily accessible for tourists.

Cultural Significance

Đà Nẵng's maritime history is deeply embedded in the city's

cultural identity, creating significant interest and local support for the museum.

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Competitive Advantages and Unique Value Proposition

Unique Exhibits

The museum will showcase a

collection of rare maritime artifacts and stories that are not found in other museums.

Interactive Experiences

The museum will offer immersive and engaging experiences that make

history come alive for visitors.

Educational Programs

The museum will host educational programs, workshops, and events for students and the public, fostering maritime awareness.

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Construction Timeline and Budget

1 Design and Planning

The design phase will involve collaborating with architects and museum specialists to create a functional and

aesthetically pleasing space.

2 Construction and Installation

This phase will involve procuring materials, hiring contractors, and installing exhibits and infrastructure within the museum.

3 Opening and Marketing

The final stage involves final preparations, marketing

campaigns, and the official opening of the museum to the public.

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Management Team and Operational Plan

Experienced Team

The museum will be led by a team of experienced

professionals with expertise in museum management, education, and maritime history.

Operational Plan

The operational plan will outline the museum's daily

operations, including staffing, visitor services, and financial management.

Marketing Strategy

The museum will implement a comprehensive marketing strategy to attract visitors, including online promotion, partnerships, and community outreach.

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Financial Projections and Return on Investment

1 Revenue Generation

The museum will generate revenue through ticket sales, merchandise, and educational programs.

2 Expense Management

The museum will have a well-defined budget and expense management plan to ensure financial

sustainability.

3 Return on Investment

The project is expected to generate a strong return on

investment for investors through revenue generation and long- term asset appreciation.

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Thanks for watching

We believe this museum will be a valuable asset to Đà Nẵng, preserving its maritime heritage and fostering economic

growth. Thank you for your time and consideration.

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