Luxury Soap Drawer Packaging Design Concept

CONCEPT BOOK

Adella Renatha (34210031)

Table of Content

01. ^CONCEPT

02. ^ELEMENT

03. ^{MOCK UP}

CONCEPT

CONCEPT

This packaging’s concept is like a common drawer but make it luxurious. The holder is made to be bigger than any sleeve box on it’s size to make it looks like drawer you can find at home.

At first, I wanted this to be big to the point it can fit 6 soaps but it’s too expensive, so, to cut the cost, I make this packaging as a small sliding box that can fit just one soap.

ELEMENTS

ELEMENT

Inside the main packaging, there’s a white HVS paper to wrap the soap to keep it at good shape. And there’s a small sticker

to stick the paper to make the wrap stronger.

sticker

ELEMENT

THANK YOU CARD

Inside the white HVS paper,

there’s a thank you card to thank customers for buying the

products.

front back

MOCK UP

3D MOCK UP

DIELINE

THANK YOU