THE EFFECT OF SOCIAL MEDIA MARKETING AND BRAND
CREDITABILITY TOWARD
PURCHASE INTENTION USING MODERATING CUSTOMER ATTITUDE IN INDONESIAN
CONSUMERS OF GOJEK ONLINE PUBLIC TRANSPORTATION
SYSTEM
by Bambang Purwono
Submission date: 10-Jul-2023 03:21PM (UTC+0700) Submission ID: 2129023484
File name: Content.pdf (393.91K) Word count: 5771
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THE EFFECT OF SOCIAL MEDIA MARKETING AND BRAND CREDITABILITY TOWARD PURCHASE INTENTION USING MODERATING CUSTOMER ATTITUDE IN INDONESIAN
CONSUMERS OF GOJEK ONLINE PUBLIC TRANSPORTATION SYSTEM
ORIGINALITY REPORT
MATCH ALL SOURCES (ONLY SELECTED SOURCE PRINTED) 1%
Theresa Schnettler, Julia Bobe, Anne
Scheunemann, Stefan Fries, Carola Grunschel. "Is it still worth it? Applying expectancy-value theory to investigate the intraindividual motivational process of forming intentions to drop out from university", Motivation and Emotion, 2020
Publication