View of TIKTOK ACCOUNT BRANDING TECHNIQUE FOR MONETIZATION

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International Journal of Social Science (IJSS) Vol.3 Issue.4 December 2023, pp: 515-518 ISSN: 2798-3463 (Printed) | 2798-4079 (Online)

DOI: https://doi.org/10.53625/ijss.v3i4.7152

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Journal homepage: https://bajangjournal.com/index.php/IJSS

TIKTOK ACCOUNT BRANDING TECHNIQUE FOR MONETIZATION

By

Diana Novita¹, Pratiwi², Moch Maulana Anton³

1Universitas Esa Unggul

2IKPIA Perbanas Jakarta

3STIA Bayuangga

Email: ¹[email protected], ²[email protected], ³[email protected]

Article Info ABSTRACT

Article history:

Received Nov 27, 2023 Revised Nov 02, 2023 Accepted Dec 30, 2023

Right now, surfing social media has gotten to be an auxiliary require in way of life. Right now, numerous individuals like Tiktok social media since this social media could be a. media that presents audio and visual substance. Right now, TikTok isn't as it were utilized to appear engaging substance, but there's moreover a parcel of instructive substance and indeed promoting promotions for items. So that each substance we transfer on TikTok can get great engagement to monetize our TikTok account, we got to brand it or construct our claim individual branding. There are certain ways to construct individual branding . For illustration, building account character, making unique substance and numerous others. Making unique substance implies making substance absolutely from your claim work, not plagiarizing or replicating other people's work. Indeed in the event that we copy at that point apply the ATM show, watch impersonation and adjustment. This ATM show can moreover be categorized as unique substance. The point of the inquire about is to decide the utilize of Tik Tok as individual branding. The inquire about employments subjective strategies with a graphic approach. The inquire about employments subjective strategies with a graphic approach. The comes about of the investigate are to discover out the comes about of actualizing individual branding built by substance makers on TikTok

Keywords:

Account, Tiktok, Individual Branding, Engagement

This is an open access article under the CC BY-SA license.

Corresponding Author:

Diana Novita

Universitas Esa Unggul

Email: [email protected]

1. INTRODUCTION

Entering 2020, TikTok will overwhelm the social media scene. Brief recordings that utilize music and can be shared on the social media stage are called TikTok. Indeed in spite of the fact that TikTok's ubiquity has expanded in Indonesia since 2018, the social media stage was limited in Indonesia in 2018 after accepting negative responses from a few Indonesians. But since 2020, Indonesian individuals have once once more utilized the video sharing application TikTok.

As a result, TikTok has gotten to be a stage for substance makers to share their boundless works like moving, learning, portray, media promoting, instruction, and other curiously substance. This will be utilized to construct someone's individual branding to create on the TikTok stage.

In this interconnected world of the web, it is critical to have a solid online character as portion of your by and large advancement. A brand's picture is exceptionally critical for anybody who needs to construct a trade and create it over time, not just influencers. The challenge is finding out how to execute a methodology to develop personal branding on the TikTok stage.

Building a positive individual brand is exceptionally vital for victory in both proficient and social areas. The correct individual brand can assist you pick up certainty in proficient intelligent. It is additionally genuine that

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individual branding can offer assistance in creating a wide arrange of contacts. The more profound we create your claim brand, the more likely you're to be known by numerous individuals and get acknowledgment for your accomplishments for it. So, the bond gets more grounded and the method gets to be less troublesome .

2. LITERATURE REVIEW Individual Branding

One can make an noteworthy brand personality within the eyes of buyers using the Tiktok application by making and sharing brief recordings. Creating a unmistakable and memorable brand identity will alter the way individuals see you. In any case, your personal brand will be recalled for a long time even if your confront is overlooked. A strong establishment for building your individual brand will be kept up through unwavering quality. But other people's trust and memory of you may weaken if your exercises to construct individual branding are not carried out reliably.

Decide Identity

What kind of picture do you trust to have at whatever point people talk approximately you on social media? In case you've got chosen to form a individual brand through a individual account, you must give an answer to this address. You have got to know the kind of character you need to make. So, attempt to form your social media substance steady with the character you've got decided. For case, you need to be known as somebody who is an master on nourishment, knows where the great snacks are. Otherwise you want to be known as an lively young person, likes traveling, and so on.

Select Your Story

You ought to type in parts of stories that relate to your characters. In case you need to construct an picture as somebody who likes traveling, then you have got to tell almost what you experienced whereas traveling somewhere.

Astounding things will draw in the consideration of numerous individuals in your group of onlookers. For illustration, you get misplaced on the street, are ceased by hooligans, run out of supplies, and so on. That may well be made into an curiously story on TikTok. Select pictures that offer assistance individuals keep in mind who you're and what you stand for. TikTok permits clients to tell stories through different media. Spoofs, interviews and other substance can be combined and displayed in a assortment of ways , from life to hardships and their sorts. Once more, select the esteem or quality you need to highlight.

Steady

Creating an personality that can be recognized as a fresh new figure certainly takes time. If you compare building a individual brand to running a marathon, you may see that it takes time and commitment. It's critical to meet your audience's desires, and you'll be able do that by posting video fabric frequently. In case you need your individual brand to be effective, you ought to not share anything that goes astray from the topic you have set. Perhaps you require to have two accounts, one for work and one for playing, this will make it less demanding for you to adjust to the character of each account. Talking approximately social media, it will never conclusion. Be that as it may, to preserve efficiency and center on your work, it is critical to construct a individual brand that can offer assistance you advance in your chosen field. Anything it is, whether trade or career.

Tiktok Monetation

TikTok account monetization is the method of making cash from substance made on the platform. TikTok gives a assortment of ways for clients to form cash from their recordings, counting coordinate TikTok account monetization is the method of making cash from substance made on the stage. TikTok gives a assortment of ways for clients to form cash from their recordings, counting coordinate monetization highlights, brand sponsorships, and impact promoting.

To be able to monetize a TikTok account, clients must meet the prerequisites and criteria set by the stage. A few variables taken under consideration incorporate the number of supporters, engagement level, and quality of content .TikTok Account Monetization Terms

TikTok account monetization can be a beneficial way to form cash from the recordings you have got created and transferred to the stage. In any case, there are a few conditions that must be met some time recently you'll begin the monetization prepare. The taking after are the most prerequisites that must be met:

Criteria Condition

Number of Devotees Your account must have a least of 10,000 adherents to be able to apply for monetization from TikTokAccount Age Your TikTok account must be at slightest 30 days ancient some time recently you'll be able apply for monetization from TikTok.

Locale TikTok as of now as it were opens monetization for certain nations. Make beyond any doubt your account meets monetization qualification concurring to the locale where you live.

Substance Rules Your TikTok account must comply with TikTok's substance rules which prohibit copyright infringement, spam, or improper substance.

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DOI: https://doi.org/10.53625/ijss.v3i4.7152

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1. Number of Adherents, To be able to apply for monetization from TikTok, your account must have a least of 10,000 adherents. In any case, fair having a adequate number of devotees does not ensure that you just will be approved for monetization. TikTok moreover considers client intuitive along with your substance, such as the number of sees on your video and the number of comments cleared out.

2. Account Age, Your TikTok account must be at slightest 30 days ancient some time recently you'll be able apply for monetization. This can be to guarantee that your account has built a steadfast bunch of devotees and has been uploading substance reliably some time recently beginning the monetization prepare.

3. Locales, TikTok as of now as it were opens monetization for a couple of nations, and monetization arrangements may shift depending on the locale where you live. Make beyond any doubt your account meets monetization qualification concurring to the locale where you live. TikTok moreover requires clients to fill out assess data some time recently they can apply for monetization.

4. Substance Rules, TikTok's substance rules disallow substance that abuses copyright, counting the utilize of music or copyright-protected fabric without consent. TikTok too does not permit substance that's spam or contains components of extortion, as well as improper substance such as savagery, drugs or obscenity.

How to Monetize a TikTok Account

After satisfying the TikTok account monetization necessities, the another step is to utilize different procedures to win salary from TikTok. Here are a few ways that can be done : iuikCollaborating with Brands One way to monetize a TikTok account is to collaborate with brands or companies whoneed to advance their products. To increment the chances of collaboration, guarantee that the substance created is chosen based on the values of the brand or item.

Gotten to be an Influencer, As an influencer, somebody can make cash by advancing items or brands on their TikTok account. Make beyond any doubt to select items that coordinate your followers' interface and make locks in content to include request to the brand or item.

Coordinate Monetization Highlights, TikTok proceeds to create coordinate monetization highlights that permit substance makers to create cash directly from the stage. Highlights like Live Blessings and TikTok Coins permit fans to deliver “gifts” to their substance creators, which can at that point be traded for genuine cash.

Whatever methodology you select, it's vital to construct an locked in and locks in group of onlookers. Make beyond any doubt the substance is continuously fun, imaginative, and in line with the values of the brand or item being advanced.

3. RESEARCH METHOD

The method used in this research may be a subjective strategy with a expressive approach. The investigate employments subjective strategies with a graphic approach. The anticipated comes about of the investigate are: The comes about of the investigate are to discover out the comes about of executing individual branding built by substance makers on TikTok. The anticipated investigate result is to discover out the comes about of executing individual branding built by substance makers on TikTok.

4. RESULT

For TikTok clients who need to create cash from their content, TikTok account monetization is the answer.

However, to be effective in monitizing your TikTok account, you wish to pay consideration to the taking after tips:

Keep up Substance Consistency and Quality. To draw in the attention of brands or sponsors, you would like to ceaselessly create quality and reliable substance. Make beyond any doubt your substance is special and interests TikTok clients. Do not disregard to utilize the right music and impacts to extend its offer.

Associated with Followere. Effective substance on TikTok too depends on connection along with your followers. Make beyond any doubt to answer to comments and private messages, and moreover effectively take after well known patterns and challenges on the stage.

Optimize Your Profile. Your TikTok profile ought to exhibit your identity, your interface, and the sort of substance you may create. Make beyond any doubt to fill your profile with total and curiously data, an alluring profile photo, and a brief and clear portrayal.

Collaborate with Other Brands and Influencers. Joining up with other brands or influencers on TikTok can help extend the reach of your content and increment income. Do not waver to contact other brands or influencers that fit your substance specialty. Make sure to offer them included esteem within the collaboration

5. CONCLUSION

By taking after the necessities and tips examined over, you'll construct a individual brand that you just can afterward utilize to monetize. Monitize your TikTok account effectively. TikTok offers a assortment of ways to create

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cash from your substance, counting through brand associations and coordinate monetization highlights. Be that as it may, to successfully monetize your TikTok account, you wish to center on high-quality content and create an locked in and dynamic group of onlookers. Connection along with your adherents frequently and optimizing your substance to reflect your audience's interface and inclinations is additionally exceptionally critical.

REFERENCES

[1] Bahiyah Omar, Wang Dequan. (2020). Watch, Share or Create: The Influence of Personality Traits and User Motivation on TikTok Mobile Video Usage. Learntechlib.

[2] Imron, R. M. (2018). TikTok Jadi Aplikasi Terbaik di Play Store. https://inet.detik.com/mobile- apps/d4329137/tiktok-jadi-aplikasi-terbaik-di-play-store.

[3] Kusuma, P. W. (2020). Di Balik Fenomena Ramainya TikTok di Indonesia. https://tekno.kompas.com/read/2020/

[4] Latifah Edib. (2021). Menjadi Kreator Konten Di Era Digital (cetakan pe). DIVA press.

[5] Melisa Indriana Putri. (2021). Social Media Journalism: Monetisasi Berita di YouTube melalui News Vlog Packaging. DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi Dan Pembangunan Daerah, vol 9 no 1.

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