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Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

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Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

Ahmad Shakani Abdullah

1*

, Mohd Rizwan Abd Majid

1

, Aizul Azri Azizan

2

, Mary Thomas

2

, Anisa Ahmad

2

, Rachel Priyasheny Thomas

2

, Tan Sin Ming

2

, and Hanif Farhan Mohd Rasdi

2

1

Faculty of Business, Economics and Accounting, Universiti Malaysia Sabah, Kota Kinabalu, Sabah, Malaysia

2

Fakulti Sains Kesihatan, Universiti Kebangsaan Malaysia, Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur

*Corresponding author’s email:

[email protected]

Received: 6 August 2019

Accepted: 25 September 2019

(2)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

(3)

Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

(4)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

(5)

Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

(6)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

(7)

Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

(8)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

(9)

Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

(10)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

(11)

Reliability and Validity of a New Questionnaire on Perception and Motivation Towards Local Food among Tourists in Kota Kinabalu, Sabah

(12)

MJBE Special Edition 2019, Issue 1 (October), ISSN 2289-6856 (Print), 2289-8018 (Online)

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