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User's Satisfaction of Using Mobile Reservation Technology Case Study : Mobile Ticketing Reservation System - UUM Electronic Theses and Dissertation [eTheses]

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ABSTRAK (BAHASA MALASIA)

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Peralatan perhubungan bergerak dan pergabungan teknolog.1 tanpa wayar semakin berkembang dengan pesat. Firrna-firrna telah menggwnakan peralatan perhubungan bergerak dan teknologi tanpa wayar untuk meningkatkan prestasi pemiagaan mereka.

Berdasarkan kepada teknologi perdagangan-bergerak, kemudahan tempahan tiket kapal terbang boleh dilakukan pada bila-bila masa dan ketika. Kajian ini dijalankan bertuj uan untuk mengkaji kepuasan pengguna ke atas teknologi tempahan tiket menggunakan prototype yang dinamakan “Mobile Ticketing Reservation Systems (MTRS)” yang menunjukkan implikasi dan penggunaan teknologi tanpa wayar untuk membuat tempahan tiket kapal terbang. Kajian ini disasarkan kepada pensyarah- pensyarah dan kaki tangan Fakul ti Teknologi Maklumat, Universiti Utara Malaysia, Sintok. Prototype ini adalah merupakan asas kepada konsep kemudahan penempahan tiket kapal terbang ekspress. Hasil kajian menunjukkan yang para responden kajian berpuas hati dengan prototype MTRS ini. Kajian ini juga mengemukakan beberapa cadangan untuk kaj ian-kajian di masa hadapan.

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ABSTRACT (ENGLISH:)

The mobile devices and the emergence of wireless technologies are rapidly increasing. Firms adopted mobile devices and wireless technologies to assist and improve thei r business’ performances. With mobile commerce (M-commerce) technology, mobile ticketing reservation, service wi 11 be possible anywhere at anytime. Thisb research aims to study the user’s satisfaction of using mobile ticketing reservation tr:chnology by using a prototype called “A4obile Ticketing Reservation Systems (MTRS)” which demonstrates the implication and the usefulness of wireless technology ori the ticketing reservation system. The target users of this study are staffs of Faciilty of Information Technology at Universiti Utara Malaysia (UUM), Sintok. The prototype is primarily the concepts of air1 ine ticketing reservation express service. The findings of this study revealed that the respondents are satisfied with the MTRS prototype. This study also proposed several recommendations for future research.

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