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Leadership and Management Skills Affecting Success in Business: A Case Study of Yala Small and Medium Enterprises

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Lecturer, Department of Management

Faculty of Management Sciences, Yala Rajabhat University E-mail: [email protected]

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Abstract

This descriptive study aimed to study and compare attributes, management skills, and leadership of entrepreneurs of Small or Medium enterprise in Yala Province and their success. This included examination of attributes, leadership, and management skills of entrepreneurs affecting their success in business. The sample targets of this study selected JK NOQNQOVWQXZ[ OZX\Q] ^Z]N[WX_ `qOq ;;< qXVOqNOqXqwO^ Qz {Z[Z |]Z[[ ZX\ }q\Ww]

enterprises. The questionnaire examined attributes, management skill, leadership and success in business. Data were collected by reliability-test, questionnaires and analyzed through descriptive statistics (percentage, arithmetic mean and standard deviation) and inferential statistics (t-test, one way analysis of variance and multiple regressions). The results showed that most attributes are human skills and transformation leadership. There was no difference of success in business in aspects of gender, age, year, education, position, and year of position. Transaction leadership, transformation leadership and conceptual skill positively affected success in business at the high level. Putting these three factors VQ_qVƒqO„VƒqK…Qw[\NOq\W…V^w……q^^WXJw^WXq^^ZVCGHINqO…qXVH

Success in Business, Leadership, Skill, Entrepreneur, Small and Medium Enterprises

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TNR5`5dR56L earned her Bachelor Degree in Finance from Bangkok ÀXW¥qO^WVKH|ƒq_OZ\wZVq\`WVƒZ}Z^VqOQz}ZXZ_q]qXVq_OqqzOQ]¦XVqOXZVWQXZ[

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