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Strategies that can be used by JAFRA Indonesia to increase the green marketing mix that has significant effet on purchase decision as follows; first, ensures all the
Maybelline diharapkan dapat mempertahankan serta meningkatkan pelayanan terhadap international brand image dan atribut produk karena mempunyai pengaruh yang dominan
The F test result indicates that petroleum price, gold price, inflation rate and export growth has significant effect on Rupiah exchange rate against US Dollar simultaneously..
Word of Mouth berpengaruh signifikan terhadap variabel Minat Beli; variabel Brand Image berpengaruh.. signifikan terhadap variabel
Variabel kontinuitas penggunaan fanpage dalam melakukan promosi memiliki pengaruh yang signifikan terhadap brand image telah dapat memenuhi harapan konsumen. Pengelolaan
Based on the results of the t-test showed that the promotion has a highest t value, Promotion reasons has significant and most dominant influence on brand
The purpose of this research is to find and explain the impact of Social Media Instagram Exposure (X 1 ) and Perceived Value (X 2 ) either simultaneously and partially on
Results of this study shows that from those five factors of Guerrilla Marketing only Creativity Factor (F1) that has partially significant effects towards Purchase Decision (Y)