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Reliability Keputusan Pembelian (Y)

Dalam dokumen \n CStRd lyf om//f 2//ei# (Halaman 119-125)

****** Method 1 (space saver) will be used for this analysis +****•

R E L I A B I L I T Y A N A L Y S I S S C A L E ( A L P H A )

Reliability Coefficients

N of Cases = 96.0

Alpha = .6688

N of Items = 3

Regression

Descriptive Statistics

Mean Std. Deviation N

Keputusan Pembelian(Y) 3.2020 .47254 s o Brands Awareness (X1) 3.2995 .54847 96 Brand Association (X2) 3.0865 .44814 96 Perceived Qualiy (X3) 2.9872 .41314 96

.

Brands Loyalty (X4) 2.8292 61694 96

Correlations

Keputu Brands Brand Perceiv

san Awaren Associ ed Brands

Pembel e s s ation Qualiy Loyalty

ian(Y) (X1) .pea) (X3) (X4)

Pearson Correlation Keputusan Pembelian (Y) 1.000 .571 ,532 .499 .551 Brands Awareness (X1) .571 1.000 .419 .349 .456 Brand Association (X2) .532 .419 1.000 .278 .475

Perceived Qualiy (X3) .499 .278 1.000 .408

Brands Loyalty (X4) .551 .456 .475 .408 1.000

"sig. (1-tailed) Keputusan Pembelian (Y) .000 .000 .000 .000

Brands Awareness (X1) .000 .000 .000 .000

Brand Association (X2) .000 .009 . .003 .000

Perceived Qualiy (X3) .000 .000 .003 .000

Brands Loyalty (X4) .000 .000 .000 .000

N Keputusan Pembelian (Y) 96 09 96 96 96

Brands Awareness (X1) 96 96 96 96

Brand Association (X2) 96 SB 96 96 96

Perceived Qualiy (X3) 96 w 96 96 96

Brands Loyalty (X4) | 96 &

J 96

96 96

Variables Entered/Removed'

Variables Variables

Model Entered Removed Method

1

(X3), Brand . Enter Associatio

n(X2).

Brands

Aware/ies

s(X1)

a. All requested variables entered.

b- Dependent Variable: Keputusan Pembelian (Y)

Model Summary

Model R R Square

Adjusted R Square

Std. Error of the Estimate

.729a .531 .510 .33070

a- Predictors: (Constant), Brands Loyalty (X4), Perceived Qualiy (X3), Brand Association (X2), Brands

Awareness (X1)

ANOV/£

Model

Sum of

Squares df Mean Square

1 Regression

a- Predictors: (Constant), Brands Loyalty (X4), Perceived Qualiy (X3), Brand Association (X2), Brands Awareness (X1)

D- Dependent Variable: Keputusan Pembelian (Y)

-SSi.

.000a

Coefficients4

Standar dized Unstandardized Coeffici

Coefficients ents Correlations

Std. Zero-or

Model B Error Beta t Sig. der Partial

1 (Constant) .294 .311 .945 .347

Brands Awareness (X1) .249 .073 .289 3.403 .001 .571 .336

Brand Association (X2) .261 .089 .247 2.924 .004 .532 .293

Perceived Qualiy (X3) .283 .092 .248 3.083 .003 .499 .308

Brands Loyalty (X4) .154 .068 .201 2.248 .027 .551 .229

a- Dependent Variable: Keputusan Pembelian (Y)

kWM

161.4462 199.4995

m^w^^^^^^m^^^^^^^^^^^^m

1 215.7067 224.5833 230 1604 |t«« 3 9863 3 1359 2 7437 2 5108 2 3538

2 18.5128 19.0000 19.1642 19.2467 19.2963 IIP* 3 9840 3 1338 2 7416 2.5087 23517

3 10.1280 9.5521 9.2766 9.1172 9.0134 Iimi 3.9819 3.1317 2.7395 2.5066 2.3496

4 7.7086 6.9443 6.5914 6.3882 6.2561 J

N

3.9798 3.1296 2.7375 2.5046 2.3475

5 6.6079 5.7861 5.4094 5.1922 5.0503 170'i 39778 3.1277 2.7355 2.5027 2.3456 6 5.9874 5.1432 4.7571 4.5337 4.3874 iiii 3.9758 3.1258 2.7336 2.5008 2.3437

7 5.5915 4.7374 4.3468 4.1203 3.9715 3.9739 3.1239 2.7318 2.4989 2.3418

8 5.3176 4.4590 4.0662 3.8379 3.6875 173* 3.9720 3.1221 2.7300 2.4971 2.3400

9 5.1174 4.2565 3.8625 3.6331 3.4817 m 3.9702 3.1203 2.7283 2.4954 2.3383

10 4.9646 4.1028 3.7083 3.4780 3.3258 i'Si 3.9685 3.1186 2.7266 2.4937 2.3366

11 4.8443 3.9823 3.5874 3.3567 3.2039

m ml

3.9668 3.1170 2.7249 2.4921 2.3349

12 4.7472 3.8853 3.4903 3.2592 3.1059 3.9651 3.1154 2.7233 2.4904 2.3333

13 4.6672 3.8056 3.4105 3.1791 3.0254 3.9635 3.1138 2.7218 2.4889 2.3317

14 4.6001 3.7389 3.3439 3.1122 2.9582 m 3.9619 3.1123 2.7203 2.4874 2.3302

15 4.5431 3.6823 3.2874 3.0556 2.9013 iso 3.9604 3.1108 2.7188 2.4859 2.3287

16 4.4940 3.6337 3.2389 3.0069 2.8524

Pi

3.9589 3.1093 2.7173 2.4844 2.3273

17 4.4513 3.5915 3.1968 2.9647 2.8100 3.9574 3.1079 2.7159 2.4830 2.3259

18 4.4139 3.5546 3.1599 2.9277 2.7729 1»3' 3.9560 3.1065 2.7146 2.4817 2.3245

19 4.3808 3.5219 3.1274 2.8951 2.7401 1ml 3.9546 3.1052 2.7132 2.4803 2.3231 20 4.3513 3.4928 3.0984 2.8661 2.7109 !

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3.9532 3.1038 2.7119 2.4790 2.3218

21 4.3248 3.4668 3.0725 2.8401 2.6848 |86< 3.9519 3.1026 2.7106 2.4777 2.3205

22 4.3009 3.4434 3.0491 2.8167 2.6613 §871 3.9506 3.1013 2.7094 2.4765 2.3193

23 4.2793 3.4221 3.0280 2.7955 2.6400 I88" 3.9493 3.1001 2.7082 2.4753 2.3181

24 4.2597 3.4028 3.0088 2.7763 2.6207 |'89^ 3.9481 3.0989 2.7070 2.4741 2.3169

25 4.2417 3.3852 2.9912 2.7587 2.6030 l90^ 3.9469 3.0977 2.7058 2.4729 2.3157

26 4.2252 3.3690 2.9752 2.7426 2.5868 F91^ 3.9457 3.0966 2.7047 2.4718 2.3146

27 4.2100 3.3541 2.9603 2.7278 2.5719 !:92. 3.9445 3.0954 2.7036 2.4707 2.3134 28 4.1960 3.3404 2.9467 2.7141 2.5581 |33; 3.9434 3.0943 2.7025 2.4696 2.3123

29 4.1830 3.3277 2.9340 2.7014 2.5454 N4-' 3.9423 3.0933 2.7014 2.4685 2.3113

30 4.1709 3.3158 2.9223 2.6896 2.5336 %9S ! 3.9412 3.0922 2.7004 2.4675 2.3102

31 4.1596 3.3048 2.9113 2.6787 2.5225 I"96' 3.9402 3.0912 2.6994 2.4665 2.3092

32 4.1491 3.2945 2.9011 2.6684 2.5123 197: 3.9391 3.0902 2.6984 2.4655 2.3082 33 4.1393 3.2849 2.8916 2.6589 2.5026 |98; 3.9381 3.0892 2.6974 2.4645 2.3072

34 4.1300 3.2759 2.8826 2.6499 2.4936 W" ^ 3.9371 3.0882 2.6965 2.4636 2.3063

35 4.1213 3.2674 2.8742 2.6415 2.4851 poo 3.9362 3.0873 2.6955 2.4626 2.3053

36 4.1132 3.2594 2.8663 2.6335 2.4772 poi. 3.9352 3.0864 2.6946 2.4617 2.3044

37 4.1055 3.2519 2.8588 2.6261 2.4696 fl02- 3.9342 3.0855 2.6937 2.4608 2.3035

38 4.0982 3.2448 2.8517 2.6190 2.4625 Il03' 3.9333 3.0846 2.6928 2.4599 2.3026

39 4.0913 3.2381 2.8451 2.6123 2.4558 I104"' 3.9324 3.0837 2.6920 2.4591 2.3017

40 4.0847 3.2317 2.8387 2.6060 2.4495 feos 3.9315 3.0828 2.6911 2.4582 2.3009

41 4.0785 3.2257 2.8327 2.6000 2.4434 I106 3.9307 3.0820 2.6903 2.4574 2.3001

42 4.0727 3.2199 2.8271 2.5943 2.4377

|io7

3.9298 3.0812 2.6895 2.4566 2.2992

43 4.0670 3.2145 2.8216 2.5888 2.4322

|l08

3.9290 3.0804 2.6887 2.4558 2.2984

44 4.0617 3.2093 2.8165 2.5837 2.4270

|l09

3.9282 3.0796 2.6879 2.4550 2.2976

45 4.0566 3.2043 2.8115 2.5787 2.4221 pio 3.9274 3.0788 2.6871 2.4542 2.2969

46 4.0517 3.1996 2.8068 2.5740 2.4174 flit 3.9266 3.0781 2.6864 2.4535 2.2961 47 4.0471 3.1951 2.8024 2.5695 2.4128 fa 12 3.9258 3.0773 2.6856 2.4527 2.2954

48 4.0426 3.1907 2.7981 2.5652 2.4085 §113 3.9251 3.0766 2.6849 2.4520 2.2946

49 4.0384 3.1866 2.7940 2.5611 2.4044 fll4 3.9243 3.0759 2.6842 2.4513 2.2939

50 4.0343 3.1826 2.7900 2.5572 2.4004 feus 3.9236 3.0751 2.6835 2.4506 2.2932 51 4.0304 3.1788 2.7862 2.5534 2.3966 1116 3.9229 3.0744 2.6828 2.4499 2.2925 52 4.0266 3.1751 2.7826 2.5498 2.3930 f*117 3.9222 3.0738 2.6821 2.4492 2.2918

53 4.0230 3.1716 2.7791 2.5463 2.3894

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; 3.9215 3.0731 2.6815 2.4485 2.2912

54 4.0195 3.1682 2.7758 2.5429 2.3861 , 3.9208 3.0724 2.6808 2.4479 2.2905

55 4.0162 3.1650 2.7725 2.5397 2.3828 M20 . 3.9201 3.0718 2.6802 2.4472 2.2899

56 4.0130 3.1619 2.7694 2.5366 2.3797 |m 3.9195 3.0711 2.6795 2.4466 2.2892

57 4.0099 3.1588 2.7664 2.5336 2.3767

|l22

1 3.9188 3.0705 2.6789 2.4460 2.2886

58 4.0069 3.1559 2.7636 2.5307 2.3738 |l23'' 3.9182 3.0699 2.6783 2.4454 2.2880

59 4.0040 3.1531 2.7608 2.5279 2.3710 Il24 3.9175 3.0693 2.6777 2.4448 2.2874

60 4.0012 3.1504 2.7581 2.5252 2.3683 t125

1126

3.9169 3.0687 2.6771 2.4442 2.2868

61 3.9985 3.1478 2.7555 2.5226 2.3657 3.9163 3.0681 2.6765 2.4436 2.2862

62 3.9959 3.1453 2.7530 2.5201 2.3631 ir'127J 3.9157 3.0675 2.6760 2.4430 2.2856

63 3.9934 3.1428 2.7505 2.5177 2.3607 Il28I 3.9151 3.0670 2.6754 2.4425 2.2850 64 3.9909 3.1404 2.7482 2.5153 2.3583 ' 129' 3.9146 3.0664 2.6748 2.4419 2.2845 65 3.9886 3.1381 2.7459 2.5130 2.3560 130 • 3.9140 3.0658 2.6743 2.4414 2.2839 Sumber : Database Microsoft Excel

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Dalam dokumen \n CStRd lyf om//f 2//ei# (Halaman 119-125)