rlrr ì.1È
The Role and Policy of the South Australian Government in the Development of Economic Ties
with Asian Nations
by
Masaki Minami Centre for Asian Studies
The University of Adelaide
A thesis submitted for the degree of Master of Arts in The
University of Adelaide
December 1997
Contents
List
of Tables and FiguresList
of Abbreviations Research Declaration Acknowledgment AbsmactChapter One: Introduction
1Subnational governments in the international
scene
2Imperatives for the involvement of subnational governments in the international arena 3 Methods and types of international activities
of
subnationalgovernments
8Target nations
of
subnationalgovernments
12The conditions
for
the foreign policies of Australian stategovernments
16. Motives
17.
Methods and urgetnations
20Is the SA Government less positive to develop economic ties
with Japan?
22The structure of this
thesis
25Chapter Two: The Motives and Methods of the SA Government
in International Activities
27Motives
of
the SA Government for involvement in international economic activities 27 Structure for international activities in the SAGovernment
30.
Economic DevelopmentAuttrority 3I
.
Departrnent of the Premier andCabinet
34.
The evolution of South Australian DevelopmentCouncil
35.
Other international economicplayers
36Overseas representative
offices
38The SA Government's development of commercial ties
with
foreignnations
39Conclusion
43vl vü
vru1X
x
ll
Chapter Three: The Strategy of the SA Government in
Economic Relations with Abia
44Growing Asian markets and the strategy
of
the SAGovernment
44SA Government
policy
for economic links withJapan
48.
The significance of Japanin
the SAeconomy
48.
The recent historyof
the government's attention toJapan
49The growth of the South Australian Government's interest
in
other Asian nationsChinese economies
Singapore, Malaysia, and Indonesia Other major nations in Asia
Comparison of the SA Government's strategy towards
Japanwith the
strategiestowards other key Asian
markets
65Chapter Four: Merchandise Trade
70Motives
of
the SA Government in the promotion ofexports
70 The strategies of the SA Government in the encouragement of the state's exports73
The government's approaches to Asian
markets
75Case study: food and
beverages
80' Activities of
theEDA
and its overseas offices to promote food exports to Asia 80'
The involvementof
the SA Government in promoting wine exports to the Japanesemarket
83Conclusion
89Chapter Five: Service Trade gr
Case study:
tourism
92'
The motives of the SA Government for involvementin
international tourism 92'
Players and methodsin the SA
Government'sactivities to attract international
tourists
95.
The sEategies of the SATC regarding its targetnarions
98.
Differences in the strategies of the SA Government towards Japan and other Asiannations I02
o
a
o
52 53 59 63
ur
Case study:
education
105'
International students in Australia and the involvement of the SA Government 10s'
Motivesfor
the involvementof
the SA Governmentin
the promotionof
exportingeducation
services
107.
The activities of the SA Govemment to promote exports ofeducation
108'
Target nationsin
the SA Government's recruitingof
internationalstudents
1 1 1' Potential for the
deeperinvolvement of the SA Government in the export of
education
services
1 13Conclusion
116Chapter Six: fnvestment
118The motives
of
the SA Govemment's involvementin
attracting foreign investment 118Means
of
attracting foreigninvesÍnent I20
Strategies of the SA Government to attract investrnent
from
Asiannations
123Case study: information technology
industry
125'
The developmentof
the SA Government's interestin
theIT industry
126' Activities of the SA
Governmentto
attractinward investment to the
state'sIT
industry
128' The SA
Government's approachesto
Japan andother Asian nations in the IT
industry I29
Conclusion
132Chapter Seven: Sister Relationships
The history
of
the SA Government's sister relationships.
Okayama Prefecture.
ShandongProvince.
Province of West JavaPlayers in the SA Government involved
in
sister relationships The economicactivity in
SA's sister relationships.
Economic aspectsin
the sister relationship with Okayama.
Economic aspectsin
the sister relationshipwith
Shandong Results from the economic focusof
sister relationshipsPotential benefits
of
sister relationships for the SA economy134
r37 r37 r39 r40
140
r42 t42 r43
144 146lv
Conclusion
150Motives for
the SA Government to beinvolved in
the developmentof
economic tieswith
foreignnations
150Methods for the SA Government to develop economic ties
with
foreignnations
151 Target nations in the international economic activities of the SAGovernment
152Appendices
155Appendix 1:
List
ofinterviews
155Appendix 2:
List
of organisations which provided information to theauthor I57
Appendix 3: The structure
of
the Department of Indusury andTrade
158Appendix 4: SA's exports to Asian nations
from
1989-90to 1995-96
159Appendix
5:V/ine
exportsfrom
SA to Asian countries (1992193- 1996197)
159Appendix
6:
Questionnaire sent by the author to SA wine exportersin
August 1997and the results from
responses
160Appendix 7: International tourists in Australia and SA by origin of
country I&
Appendix 8: The
top
10 countries of originof
overseas studentsin
South Australiain
1996
165Bibliography
166O
a
Tables
List of Tables and Figures
SA's
top
15 merchandise export marketsin
1988-89 and1995-96
75 SA exports of major commodities to Asian nationsn 7995-96
81Australia's top eight wine markets
in 1995-96
84Wine exports from
Ausfalia
and SA to theworld
and toJapan
84SA wine exports by
size
85Number
of
SA wine firms exporting to major overseas marketsby
size 86 Sister relationships of Australianstates
136The organisational chart of
EDA
The structure
of
South Australian Office inTokyo
The structureof
International Marketing Group Table 4.1:Table 4.2:
Table 4.3:
Table 4.4:
Table 4.5:
Table 4.6:
Table 7.1:
Figures Figure 2.1:
Figure 3.1:
Figure 5.1:
32 67 96
vr
ADL:
AIEF:
ATC:
Austrade:
AWEC:
BID:
DECS:
DETAFE:
DITT:
DPC:
DSDT:
EDA:
EDB:
EDAB:
ELICOS:
EMDG:
IBD:
IBS:
ISP:
IT:
MACAJ:
MFP:
MFPDC:
MISBARD:
List of Abbreviations
Arthur
D.Little
(Report)Australian International Education Foundation Australian Tourist Commission
Australian Trade Commission Australian Wine Export Council Business Investrnent
Division
Department for Education and Children's Services
Department for Employment, Training and Further Education Department of Industry, Trade and Technology
Departrnent of the Premier and Cabinet
Department of State Development and Technology Economic
Deveþment
AuthorityEconomic Development Board
Economic Development Advisory Board
English Language Intensive Course for Overseas Students Export Ma¡ket Development Scheme
International Business
Division
International Business Services International Student Program Information Technolo gyMFP Australia Cooperation Association of Japan
Multifunction
PolisMFP Development Corporation
Department of Manufacturing Indusbry, State Business zurd Regional Development
New Exporters Challenge Scheme New South Wales
Northern
Territory
South AustraliaSouth Australian Centre for Manufacturing South Australian Development Council South Australian Tourism Commission Technical and Further Education Western Australia
NECS:
NSV/:
NT:
SA:
SACFM:
SADC:
SATC:
TAFE:
V/A:
v11
Research Declaration
This work contains no material which has been accepted for the award of any other degree or diploma in any university or other tertiary institution and, to the best of my knowledge and belief, contains no material previously published or written by another person, except where due reference has been made in the text.
I give consent to this copy of my thesis, when deposited in the University Library, being available for loan and photocopying.
Signed: Dare: 23 )un. /lfY
vlll
Acknowledgments
There are a number of people that
I
wish to acknowledgefor
their contributions to the researchof
thisthesis.
Firstof all, I
am sincerely grateful tomy
supervisor, Professor Purnendra Jain,for
histhoughtful
encouragement and substantial advice throughoutmy study. His
patient andtimely
guidance wasextremely helpful for this research. I
also thank staff and colleaguesin
the Centrefor
Asian Studiesfor
their support and friendship.Especially,
my
gratitude goes to Donna Brunero,who
assistedmy editing of this
thesis.The cooperation
of
the staffin
the South Australian Government and other organisations is greatly'appreciated. Many of these staff werekindly
interviewed by me andin
some cases provided useful information for my research.I
am grateful to myfamily for
their support and understanding.Finally, I
wish to express my thankfulness to Soo-jung Yoonfor
her encouragement andfaith in
me.lx
Abstract
White national governments are widely recognised as major players in international relationships, subnational governments, such as state and provincial
govemments, have recently increased their presence
in
the international economic scenein
response tothe
globalisationof
theworld economy.
Theforeign
economicactivities of
subnational governments have gained the attention
of
scholars,particularly in
the US and Canada. Nevertheless, the range of research on subnational governments on this subject isstill limited in
comparisonwith
studieson national
governments, andnoticeably little
research has been done on Australian state governments.
This
research examinesthe
SouthAustralian Government
asa
casestudy of
subnational governmentsin
the international economic scene.It specifically
investigates motivationsfor
the pursuit of extemal economic interests,methds for
those activities, and thecritical
elementsin
deciding targetnations. In
termsof
target nations,I
focus on thegovernment's strategy towatds Asian
economiesgenerally, and towards
Japan morespecifically. To
analyse these factors, this thesis explores the SA Government's activitiesover the last
decadein export promotion of
goodsand
services,attraction of foreign
investment, and the useof
sister relationships for commercial purposes.This
study has revealed that the major motiveswhich
have encouraged the SAGovernment, as well as many other subnational governments, to be involved in
international economic activities are global economic interdependence, mistrustof
central governments' activities, and competitionwith
other subnational governments. Important tools adoptedin
subnational activitiesin
the global scene have included: overseas offices, trademissions,
programsto
encouragesmall firm
exports, packagesto
atEactforeign
investment, and special relationshipswith foreign
counterpa.rts. These methods are also employedby
the SA Government, andits
overseas offices, especially,play
an important role.x
The SA Government
haspaid
greatestattention to Asian
economies, namely Japan and other countries such as China and South-East Asian nations,mainly
due to their economicsignificance. It
is important to examine the SA Government's strategies towardsits target nations. The exploration of these
strategiesidentified some significant
differences betweenits
strategies towards Japan and otherkey Asian markets. The
SA Government has been less activein
sending trade missions to fapan and, instead, sought more effective approaches in enhancing economic tieswith
Japan, such as greater focus on the operationof
theTokyo office.
The government'srecognition
that Japan isdifficult
to develop further economic tieswith,
but too important to ignore, influences these strategies.xt