152.232 Small Business Management

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152.232 Small Business Management

Introduction

Credits: 15

Status: Semester One, 2010 Lectures: TBA

Paper Objectives:

• This paper provides an introduction to Small Business Management and its application to new ventures as well as existing small

businesses. The areas examined in this paper focus mainly on the systems and processes required to establish a sustainable and profitable business. Major Topics covered in this paper include:

 An introduction to Small Business Management;

 Small Business opportunities – exploring options;

 Strategy and competitive advantage in small business;

 Starting and funding a small business;

 Basic systems in small business;

 Legal and ethical issues in small business management;

 Managing resources in small business;

 Markets, market research and marketing;

 Staying in Financial control;

 Exit strategies and succession in small business.

This paper provides a sound foundation for the study of Enterprise Development as a major subject in the BBS degree.

Staff:

Paper Co-ordinator: Jo Edwards Email: [email protected]

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Reading Material:

Prescribed Text: Baron, R.A. and Shane, S.A., (2008)

Entrepreneurship: a process perspective. (2^nd Ed.). Ohio, USA.

Thomson South Western.

A course handbook and supplementary readings are also required for successful completion of this course. These are available on Web CT.

Paper Assessment:

 Assignment One 20%

 Assignment Two 30%

 Final Examination 50%

Additional Detail:

This information was correct at 11^th January 2010 but may be subject to change.