© 2014 Ewing Marion Kauffman Foundation
© 2014 Ewing Marion Kauffman Foundation
FastTrac® | Planning the Entrepreneurial V
Operating Expenses, Sales & Inventory
12
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
12_A
Net Income
Sales
– Cost of Product/Service = Gross Income
– Operating Costs = Net Income
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
12_B
Operating Expenses
Selling expenses
Administrative expenses
General overhead expenses
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
12_C
Operating Expenses
Do not straight-line expenses (divide annual expenses by 12)
Document in the month they are paid
Critical to accurate cash flow
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Projecting Sales
1. Comparative sales approach: Develop sales by estimates based on industry and competitor’s data 2. Average sale per customer: Multiply average sale
per customer by number of expected customers.
3. Bottom-up method: Determine how much revenue must be received to cover costs.
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Inventory
Manufacturing inventory
– Raw materials – Work-in-progress
– Finished goods ready for sale
Merchandising inventory
– Stock of goods ready to be resold
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Managing Inventory Costs
Planning is critical to cash flow.
Streamlining the production process can free up inventory to be sold more quickly.
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Production Expenses
Part of the total cost of goods sold.
Examples:
– Freight-in and trucking/shipping costs – Insurance
– Payroll expenses – Rent and utilities
– Repairs and maintenance – Rework
– Subcontracting
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Cost of Goods Sold
Cost of product/service is often called cost of goods sold.
Cost of product/service includes labor,
supplies, materials, and parts directly used to make the product/service available to the
customer.
Gross income is also called gross profit or gross margin.
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
12_I
Net Income
Sales
– Cost of Product/Service = Gross Income
– Operating Costs = Net Income
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Break-Even Analysis
Entrepreneurs use to determine how much of their product/service must sell at a specific price to cover all costs (break-even)
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
Fixed Costs = $174,000 Variable Costs = $730 per shed Total Cost
12_K
Break-Even Analysis
Identify Costs
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
Break-even is 305 sheds at $1,300 per shed
Sales @
$1,300 per shed
Fixed Costs = $174,000 Variable Costs = $730 per shed Total Cost
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Break-Even Analysis
Determine Sales
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
Total Cost
Break-even is 305 sheds at $1,300 per shed
Sales @
$1,300 per shed
Fixed Costs = $174,000 Variable Costs = $730 per shed
Break-even is 163 sheds at $1,800 per shed Sales @
$1,800 per shed
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Break-Even Analysis
Adjust Sales for Comparison
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
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Break-Even Formula
Fixed Expense
Sales per Unit – Variable Costs per Unit = Break-Even
Per Unit
© 2014 Ewing Marion Kauffman Foundation FastTrac® | Planning the Entrepreneurial V
Run KC
Based on the Income Statement:
According to Tim’s projections,
will the sock business be profitable?
If you were Tim, how would you feel about the outlook for the business?
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