The Effect Of Information Source In Consumer Purchase Decision Making Of ICT Product.
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Does the quality of the product have effect toward purchase decision. Does the price of the product have effect toward
Based on the results of this research, The Xiaomi Company should pay attention to eWOM, message source credibility and information quality in their forum to increase
Akan tetapi dalam hal promosi ini masih perlu diperkuat dengan lebih sering melakukan penyebaran brosur karena juga menjadi media yang dapat menginformasikan kepada
It is noteworthy that the utilization of artificial intelligence AI technology, exemplified by ChatGPT, plays a significant role in enhancing the process of information retrieval and
When viewed from the dimensions of the purchase decision variable Y, it will appear that the highest dimension of the score is the dimension of finding information about the product or
AUTHORS/ PRIMANOMIS : JURNAL EKONOMI DAN BISNIS -VOL.20.NO.22022 Temperat ure Level interva l 8 Wardah can be stored at room temperature Packing Strength Level interva l 9 The
Based on the theory ad the case study in a medical devices sales company especially in a digital blood pressure measurement device like Automatic Blood Pressure Monitor Omron, this
Research Objectives • To determine if reliability and truthfulness of information provided in social media advertisements impact consumer buying behaviour • To determine whether
