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ABSTRAK
Nadira Nadya Nindiatama, 210103110088, Peran Produser Dalam Program
Funky In The Morning di Radio 99ERS 100 FM Bandung, di bawah bimbingan
Drs. Dian Wardiana Sjuchro, M.Si pada Sub Program Studi Penyiaran,
Program Diploma III, Fakultas Ilmu Komunikasi, Universitas Padjajaran.
Observasi ini bertujuan untuk mengetahui peran produser dalam program
Funky In The Morning
di Radio 99ERS 100 FM Bandung.
Metode deskriptif digunakan untuk menjelaskan secara mendetail semua
informasi yang diketahui penulis mengenai objek observasi, dengan teknik
pengumpulan data berupa observasi, partisipasi langsung, studi pustaka, dan
wawancara langsung dengan pihak yang terkait.
Hasil observasi adalah pada tahap praproduksi sebagai
supporting
untuk
mencari dan membuat naskah. Kedua sebagai pemikir untuk melakukan perencanaan
pembuatan
rundown
, perencanaan
breafing
dan perencanaan pembuatan konsep
insert
bulanan dan
bumper insertnya
. Peran produser dalam tahap produksi adalah
sebagai pengawas acara dengan cara melakukan monitoring jalannya siaran,
mengatur acara dan mendampingi penyiar. Peran produser dalam tahap pascaproduksi
adalah sebagai evaluator dengan cara melakukan evaluasi. Evaluasi dilakukan demi
peningkatan kualitas penyiar, kualitas naskah, kualitas
insert
, kualitas produser
sampai peningkatan kualitas program.
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ABSTRACT
Nadira Nadya Nindiatama, 210103110088, The Producer Role in Program
Funky In The Morning 99ERS Radio 100 FM Bandung, under the guidance of
Drs. Dian Wardiana Sjuchro, M.Si in Sub Broadcasting Studies Program,
Education Program Specialist Diploma Applied Communication III, Faculy Of
Communication, Padjajaran University.
Purpose of this observation is for know the role in program Funky In The
Morning 99ERS Radio 100 FM Bandung.
Method of this observation is explaining in details all informations which the
writer found out about observation object, with data gathering techniques, libra ry,
resea rch, and internews with relevan parties.
At the stage of pre production, producer in charge must understand the
program. Producer is the one who create script of four inserts, based on the
character of broadcasters that represented mostly kind of teenager. Beside, producer
also has responsibility to monitoring along the show, but they not need to be visible
in the studio. They can be everywhere, around the office as long as they tune in the
radio. Based on my observation, during the show, I sa w they seat on the producer
room to create script, browse, read any nws, and keep them selves up to date. After
the show, producer and broadcasters do some evaluation for the better quality of the
show. Make some inovation, and share the out of the box idea. They called it
‘brainstorming’ moment.
During this observation, I have found that producer
doesen’t only seat and
create some scipts, but also choose the topic of the day, direct the broadca sters, and
also manage the show. It is like the whole huge system that can’t be appart, because