IMPLICATIONS OF USING GRAB FOOD APPLICATIONS ON CONSUMER SATISFACTION
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The result shows that the significance level is 0.346 which means that the health consciousness have positive influence but did not have significant influence to
Test results hypothesis 5 that is connection Customer Experience variable against Customer Loyalty variable through Customer Satisfaction mediation shows
There is a positive and significant effect of the job satisfaction variable (X1) on the teacher performance variable (Y), meaning that there is a direct influence
The R-square value on the variable of consumer loyalty is 0.642, which means that the variables of product quality, price perception, and customer satisfaction are able to explain the
The finding of the study indicates that price charge, delivery time and conveniences have a positive relationship with the customer satisfaction towards online food delivery services
Table 12 Hypothesis Testing Result No Hypothesis Relationship Variable Coefficient T- Values Hypotheses testing result 1 Price positively influence customer satisfaction 0.126 0.917
Based Indirect Influence Test table shows that the completeness of the product does not have a significant indirect effect on customer satisfaction through the Buying Decision of food
The study found that perceived ease of use had a direct positive influence on continuance intention as well as an indirect positive influence on it through customer satisfaction as an
