The Influence of Promotional Mix Toward Customer Loyalty By Using Switching Barriers As The lntervening Variable (Case:TelkomFlexi padang).
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The dimensions of service quality analyzed in Alfamart Abdurrahman Saleh Bandung City are: (1) Tangible/physical evidence, consists of indicators like completeness of service tool
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The simultaneous testing in this study results in that the product variable X1, price variable X2, location variable X3, promotion variable X4, people variable X5, service delivery