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The Characteristics of Users in the Adoption of Low Loss Microwaves Transmission Glass: A Conceptual Paper.

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Procedia - Social and Behavioral Sciences 219 ( 2016 ) 548 – 554

1877-0428 © 2016 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).

Peer-review under responsibility of the Organizing Committee of the 3rd GCBSS-2015 doi: 10.1016/j.sbspro.2016.05.033

ScienceDirect

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2.1 Adoption Factors

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2.1.1. Commitment to product field

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2.1.2. Innovation-related core benefit

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2.1.3. Expected Financial Benefit

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2.1.4. User-manufacturer interaction

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