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Gambar Desain Produk 1 Pertemuan 2

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P2 DESAIN PRODUK - PRAKTIKUM

If your product could do anything, what would you want it to do? OBSERVING

OBSERVATION • SHADOWING

• BEHAVIORAL MAPPING. • CONSUMER JOURNEY • CAMERA JOURNALS

• EXTREME USER INTERVIEWS

• STORYTELLING UNFOCUS GROUPS

Think future context

Creating science fact not science fiction

Technical opportunity

Satisfied users. Surprising features. Value in innovation

Brand attitudes

Building identity on knowledge

Daftar Pustaka

1. Lawson, Bryan. 1990. How Designers Think. Butterworth Architecture. 2. Pena, Parshall. 2006. Problem Seeking – Fourth Edition.

HOK. Pub.

3. Roozenburg, N.F.M. & J. Eekels. 1995. Product Design: Fundamentals and Methods. John

Referensi

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