A MULTIMODAL ANALYSIS OF MOTHERS’ REPRESENTATION IN DETTOL TELEVISION ADVERTISEMENTS.
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The findings of this study show that youth is represented through the use of the visual elements of television advertisement (actors or actresses, settings, properties, frame
Parental Perception of the Impact of Television Advertisements on Children’s Buying Behavior. Athena Rhema Kristina Student ID Number: 06
This chapter will discuss about the definition and types of advertising of advertisement, advertising and children, television advertisements and children in family decision
The language of Indonesia advertising in television, especially the drug advertisements, using special language that consists of implicit information to intluence
consists of implicit information to int1uence the television audience to be.. persuaded by their
Based on the results obtained through descriptions and data analysis, it can be concluded that the multimodal meaning in verbal and visual texts in Wardah
PRODUCT CATEGORIES AND INFORMATION CONTENT OF TELEVISION ADVERTISEMENTS IN THE PHILIPPINES 148 Table 1 Some Studies on Cross Cultural Comparison of Information Content Country
The analysis in this study also shows that both visual and verbal processes of these Wardah Exclusive Matte Lip Cream and Purbasari Hi Matte Lip Cream advertisements emphasize on the
