DESIGNING ESP MATERIALS FOR TOURISM STUDENTS OF
AKADEMI PARIWISATA MEDAN
A THESIS
Submitted to the English Applied Linguistics Study Program in Partial Fulfillment of the Requirements for the Degree of
Magister Humaniora
BY
KURNIAULFA
Registration Number: 8106111018
ENGLISH APPLIED LINGUISTICS PROGRAM
POSTGRADUATE SCHOOL
DESIGNING ESP MATERIALS FOR TOURISM STUDENTS OF
AKADEMI PARIWISATA MEDAN
A THESIS
Submitted to the English Applied Linguistics Study Program in Partial Fulfillment of the Requirements for the Degree of
Magister Humaniora
BY
KURNIAULFA
Registration Number: 8106111018
ENGLISH APPLIED LINGUISTICS PROGRAM
POSTGRADUATE SCHOOL
ABSTRACT
Kurnia Ulfa. Registration Number: 8106111018. Designing ESP Materials for Tourism Students of Akademi Pariwisata Medan. A Thesis. English Apllied Linguistics Study Program, Postgraduate School, State University of Medan 2014
ABSTRAK
Kurnia Ulfa. NIM: 8106111018. Designing ESP Materials for Tourism Students of Akademi Pariwisata Medan. Tesis. Program Studi Linguistik Terapan Bahasa Inggris, Sekolah Pasca Sarjana, Universitas Negeri Medan 2014
DEDICATION
ACKNOWLEDGEMENTS
First and foremost, the writer would like to thank Allah for his help and guidance throughout my life to accomplish this thesis as a partial fulfillment of the requiremens for the Master of Humaniora at English Applied Linguistics Program, State University of Medan. My gratitude is extended to my parents; H. Awaluddin, Hj. Fauziah for their continuous prayers, encouragement, and patience.
In writing this thesis, she has encountered as lot of difficulties since the beginning to the last; many people have directly helped her in finishing this thesis. She would like to acknowledge her deep gratitude for all of them for their generous guidance and assistance.
She would like acknowledge with gratitude the time and effort extended on the thesis by the respective first and the second advisers, Dr. Eddy Setia, M.Ed., TESP and Prof. Dr. Sumarsih, M.Pd. for their understanding, efforts and willingness to share their valuable time especially for comments, advice, corrections, and suggestions.
She would like to thank the reviewers and examiners, Prof. Dr. Busmin Gurning, M.Pd., Dr. Didik Santoso, M.Pd. to share the valuable time and suggestion, Prof. Dr. Lince Sihombing, M.Pd. for her valuable input to furnish this thesis.
welcome and friendly, help to administered and the best cooperation while doing research at Akademi Pariwisata Medan.
She gratitude to her classmates and friends, Putri Ramadhani, M.Hum., Sulinda, Nazriani, Fauziah Nur, all XVIII, especially class A-II.
Overall, the writer hopes this thesis can be applied and give a bit contribution to the language education, especially English for tourism, and further pedagogical research.
Medan, March 2014. The writer,
vi
TABLE OF CONTENTS
Page
ABSTRACT ... i
DEDICATION ... iii
AECKNOWLEDGMENT ... iv
TABLE OF CONTENTS ... vi
LIST OF TABLES ……… ix
LIST OF FIGURES……… x
LIST OF APPENDICES……… xii
CHAPTER I : INTRODUCTION ... 1
1.1 The Background of the Study ... 2
1.2 The Problem of the Study ... 4
1.3 The Objective of the Study ... 4
1.4 The Significance of the Study ... 4
CHAPTER II : REVIEW OF LITERATURE ... 6
2.1 ESP Materials for Tourism... 7
2.1.1 ESP Materials ... 7
2.1.1.1 Materials ... 7
2.1.1.2 English for Specific Purpose (ESP) ... 9
2.1.1.2.1 The Definition of ESP ... 9
vii
2.2.2 ESP Competence for Tourism Specialists ... 35
2.2.2.1 Professional Activity Competence for Tourism Specialists 35 2.2.2.2 Communicative Competence for Tourism Specialists ... 35
2.2.2.3 Intercultural Competence for Tourism Specialists ... 36
2.2.2.4 ESP Competence Definition, Criteria and Incication ... 37
viii
4.1.1 The Result Analysis Students’ Needs of English Material for
Tourism of Akademi Pariwisata Medan ……..………... 47
4.1.2 The Result Analysis of Existing Syllabus for Middle Class Students of Manajemen Usaha Perjalanan (MUP) ……… 59 4.1.3 The Result Analysis of Existing Materials for Middle Class Students of Manajemen Usaha Perjalanan (MUP) ……… 64 4.1.4 The Theoritical Model of English Material for Tourism Students’ of Akademi Pariwisata Medan ………... 69 4.1.4.1 The Components of Accelerated Learning (layer 1) ... 70
4.1.4.2 The Components of Integrated Skills (layer 2) ... 74
4.1.4.3 The Language Components of English Materials (layer 3) 77
4.1.5 Developing Product Planning and Designing of English Materials
textbook for Middle Class Students of Manajemen Usaha Perjalanan
ix
4.1.6 Validating New English Materials for Middle Class Students of
Manajemen Usaha Perjalanan (MUP) to the Experts …...
86
4.1.7 Revising New English Materials for Middle Class Students of
Manajemen Usaha Perjalanan (MUP) as Suggested by the Experts …...
87
4.1.6 Producing the Final Product ...…... 87
CHAPTER V: CONCLUSIONS AND SUGGESTIONS ... 88
5.1 Conclusions ... 89
5.2 Suggestions ... 92
REFERENCES... 90
x
LIST OF TABLES
2.1 Necessities, Lack and Wants (Hutchinson and Waters, 1987; 58) …….. 2.2 Communicative Competence (Canale and Swain, 1980) ……….
xi
LIST OF FIGURES
2.1 Material Design Model (Hutchinson and Waters, 1987; 109) ……...….. 2.2 ESP Competence for Tourism Students ………...………….
3.1 The Research Procedures ……….………....…….
LIST OF APPENDICES
Appendix – I (Needs Analysis Quiestionnaire for Learner) ...
Appendix – II (Needs Analysis Quiestionnaire for Lecturer) ...
Appendix – III (Needs Analysis Quiestionnaire for User/Alumni) ...
Appendix – IV (Transcript Interview of Lecturer) ...
Appendix – V (Transcript Interview of Learner) ...
Appendix – VI (Transcript Interview of User/Alumnii)...
Appendix – VII (Existing Syllabus) ...
Appendix – VIII (Existing Material) ...
Appendix - IX (New Syllabus (Rancangan Program Pembelajaran)) ...
Appendix – X (The New Materials for Tourism) ...
CHAPTER I
INTRODUCTION
For a relatively long time, students studying for different professions
were taught more or less General English, which was not always very helpful
when applied inreal-life situations of different areas of specialism, such as
engineering, tourism, science and technology, medicine, and so on. With time,
developments in language theory indicated the need to pay more attention to
individual learners. This realization together with a growing demand for English
courses tailored to students’specific needs led to the emergence of English for
Specific Purposes (ESP) in the late1960s (Hutchinson and Waters, 1994). This
area proved to be fertile ground, and so ESP has undergone rapid development in
recent decades.
The tourism sector represents a significant part of a country’s economy.
Employees in tourism (tourism organisations, travel agencies, hotels and other
accommodation facilities) need to be fully prepared to meet all kinds of demands
made by their clients. That is the main reason why communication in tourism is
more sensitive than in other branches (Blažević & Blažević 2007) and knowledge
of different languages has no alternative.
Tourism in Indonesia is an important component of
the Indonesian economy, it could be increased benefit of the country from the
visitor. Indonesia has archipelago that could be offered; from natural beauty,
historical heritage to cultural diversity, and English is a foreign language in
slowly. More and over, only few of education centers that provide good
performance of English when they introduce the language to their students. Many
factors behind the unsatisfied result of Indonesian students in learning English.
One of them is because the education institutions do not offer what the students
need in studying English such as the text book. Palmer and Mackay (1981) say
“that language program must be focus on the students’ needs”.
1.1 The Background of the Study
From the explanation above, Indonesian government has decided to
explore tourism product start from tourism education to help economic system.
The arrangement of curriculum of learning program must indicate the type of
English that is necessary for students. It is necessary to get what the student needs
and to explore their skill.
There are many tourism academy in Indonesia under controled of the
Ministry of Tourism and the Creative Economy of the Republic of Indonesia that
focused on education and training in tourism. The students of tourism should have
specific English of tourism in education, so they can apply their skill especially in
English for Tourism at work.
The students of Akademi Pariwisata Medan has their icon as the
institution with good quality and skilled graduation. All of the students can learn
English totally. The students start to learn English from lower class to the upper
because on that semester they will start for job training program in tourism
industry.
Most of the students studied and wanted to explore their hobby or ability,
for example; as guide, travel officer, cook, room boy, etc. By the research
observation from the existing material of English book in travel class or
Manajemen Usaha Perjalanan(MUP) it is not full related with the student needs to support on their training program, the material is not discussed about Indonesia
tourism.
As Palmer and Mackey said that language program must be focus on the
students’ needs.
Do ESP textbooks really exist? This is central question Johns (1990: 91)
addresses. One of the core dilemmas he presents is that "ESP teachers find
themselves in a situation where they are expected to produce a course that exactly
matches the needs of a group of learners, but are expected to do so with no, or
very limited, preparation time".
From the above point the researcher concluded that needs analysis is
needed in order to provide development of a good ESP Material for Tourism and
it will be known how to design ESP Material for Tourism based on the curriculum
and syllabus requirement, but its not only those things, it could be the components
and development of ESP Competence for Tourism and it could be created a model
for the developmental of ESP Material for Tourism of Akademi Pariwisata Medan
and the theoritical model of English Material textbooks for Tourism of Akademi
1.2 The Problem of the Study
The problem of this study are the following:
1. What are the students’ needs of English Material for Tourism of
Akademi Pariwisata Medan?
2. How is the theoritical model of English Material text books for Tourism
of Akademi Pariwisata Medan?
3. How are the English Materials textbook designed for Tourism of
Akademi Pariwisata Medan?
1.3 The Objectives of the Study
The objectives of this study:
1. to find out the students’ needs of English Material for Tourism of
Akademi Pariwisata Medan
2. to find out the theoritical model of English Material text books for
Tourism of Akademi Pariwisata Medan
3. design English Materials textbook for Tourism of Akademi Pariwisata
Medan
1.4 The Significance of this Study
After finishing this study, hopefully, this study is expected to provide
information which may have practical as well as theoritical value for English
teachers. The goal of the research is to study the efficiency of the English
language learning and to develop ESP Material for Tourism especially about
students need, and introduce into the studies, created on the model and conducted
empirical reseach could be elaborated suggestion for the development of ESP
CHAPTER V
CONCLUSIONS AND SUGGESTIONS
5.1 Conclusions
After analyzing the data, the conclusions were described as follows:
1. The existing material were used is good and related to the students need,
but the materials should be up dating and the subject matter should be
discussed about the tourism in Indonesia, it can be helped the students to
understand more about tourism work in their country, and not about
foreign country as shown as the existing materials. Thus, it was changed
into more related and suitable topic based on the needs of students to
prepare themselves on doing job trainning program or tourism work in
future.
2. The new English syllabus (Rancangan Program Pembelajaran dan Kontrak
Perkuliahan (see Appendix X)) and English materials should be designed
through Accelerated Learning. The new English materials should be
related with the students need on job training program, and the materials
should be related to another subject such as; tourism geography, guiding,
ticketing, accomodation, etc. Means, that all subjects can be thought in
English materials, it can be helped the students learn to easy in another
subject and can be explored their experience in the class.
3. The new English materials should be validated by the experts’ view points
by conducting the questionnaire to the experts. The questionnaire has
components of product/content, method, language, and layout. The result
for tourism students especially in middle class of Manajemen Usaha
Perjalanan, and this process can be followed to another study program.
5.2 Suggestions
Related to the conclusions, it is suggested that:
1. The English lecturer of Manajemen Usaha Perjalanan (MUP) study
program should provide the English materials which are match with the
needs of the students on job training programme.
2. The English lecturer can use Accelerated Learning as his/her approach in
teaching English for the students of Manajemen Usaha Perjalanan (MUP).
3. The English materials for tourism should be validated to the experts in
order to provide a suitable materials for the students especially Manajemen
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