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(1)

POLITENESS STRATEGIES USED BY

}'{LE

A}ID FEMALE

IN

COMPLAINT

LETTERS

SENT TO

J1(r{XTA

POSZ

\I'EBSITE

Snbnided in Podiat

Fulfln

nt to the Reqdrenent

Jo

the Desft.

oJs.,jaw

sutu

ENGLISE DE}ARTMENT

-

FACT'LIY OF LETTERS ANDALAS IJNIVERSTTY

PADANC

(2)

Dal$n studi ini dibrhrs

sdrcli

kssopdd ]ang digumkd olch pria dm

wdili

dalam ncnympaikm keLuhsn. Keluhm dikabeo.ikai seb€ai suatL ri'idak ancs'nm rerhtrdlp muka karena ckspresi dai ketidaksenmean atau kelid akpusu. Stutegilesopmu

dibutrhkan

dens

ruiud

untuk

nempe&sil

ancamd

tnradap

mtrka

srudi

iDi ncngeunrkm pcndcka6n kurLibril. Dau didmbil dai *?6ste Jrkana Pos, laitu l6 susL

yanemenEMd0igkcluh.n. Delll'm langditulh

l

i lalidan delopopuhFne diruli5ol.h

perempuln. Dab tesebur ak.n di.nalisis densm teori BroM

en

Levinson rnhna enpar

lr.lc8i

kesopano, )eitu kesopdm

ri.dal

tuu

ldgsung (6,-/zkr

.e.d.l,

kcsopss

p.sirif lpo\nite palnehes) kesopanan negaril /,gA,rD'

F/t?,'Jsl,

dan kc$ndan nndsk

n\

t

tid^k tanetln9 l.of rura

t)

Pcnulism ini b.nujuan untr'k menginvesisrsi

{mi.8i

kesdpM0n

]Ms

palin8 serirs dicunakan oeh pria dan saniia

dalm

mcngclsp(yko

keluho

do

untuk nelihdl pc6ansn dan pcrb€dan sErc8i kcsopem

mEn

pria

du

*aniEdalamme.Aekspresik kcluhan.

Dari

hsil

anaLkn

trhldrp

suat yMg

dik;in

oleh pria, rerdapat

l3

kalimar yan8

ncngmdung kcluhan SiEieAi kesop

m

negatif

'nefjadi nra&8i yane taling s$ing

disund(

. ydnu scbdyak 3 kali (44.5%), 7 kemunculan (38.9%) dnemuks mengguata niarcgi kcsopdan posilii kemudian nm1*i keepans rirdak tuftr lansq,ra sebrnyak 2 kemunculm

(ll.l%)drn

$Brcai

kc$p

m

tindal turu lidak langsunE menjddi

sht.ei

yangpalinsj&anedisunrkan densln bekuensih

F

I (5.5%l

Sed

gkd

pada waniE ditemukan 19 kalinal yang ncngddung kcluh.n d.ng0n penggunlao nraregi ke$pdntn tindak rurur ridal Langsun8

'ne'rldi

nmtegi yane pdine sering distrnakm. yaitu sebmyak 9

kali

(47.4%),

sdtcsi

tindak tutur lanssuns dcns&

lFluensi

5

kemuncuLu (26.3%), kemudian ditemukd pen$unam

ndr.ei

k.s.pmm

posnilsebanyak 3 kali (15 3%) dM shtegi kesopan negatifmenjadi s@tegi

y

g palinr jann8 disunalan

Fitu

hanya 2 fr€kuensi (105%). lrasilanalisis ini mcnunjuklm bahwo
(3)

CIIAPTER

I

1-1

BacksrctrtrdofThcSrudy

Thcre are a Lor ollhings rhat wc corld conplarn abour cvcry hour ol cvcry dly ro

elerything. Many peoplc thinklhd it h anomal behaviour that experienccd in lhcir daily

lile

codplainr is delned as .ne

.l

cofrdmicarion

lom

trsel

br

p.oplc in o'de' tb infom

dd

expres their leellng about dhsthlaction

ol

scniccs (Palncr, 1933). A

complaint also means as

m

erpr.sion

of

dhpicasurc or trnoyancc in rcsponse

'o

an

acrion rhnr

is

secn by the speaker

,s

unlavourable (Olshrain

&

welrbach, 199:l)

Conpl. fioccursbecause rherc issoncthins sorsomcorc's laull(hatcan nor be.eceivci

Md

rc

or

.le doe

ro

k.

.r

'

-ci.

l\"'y

pcMr tr

+'.

$o'ld

\a

a nEhr

b

mJt.

r

c.'nplainri',oddroeer{hatthctsIouLd gct.

Comtlaining is not always somclhing rhal has a ncgativc sidc as lhc rcaull

ol

enrotional Eaction,

blt

complrining is sonelhing rvhich hrs posiliu sid. lo

sh.!

lhil

peoplc arc scnin8 ro sive an intentnm and an rttntionrvhich h nccdcd by thc complainee CompLairx is rceded in

o

er to cach thc .u$ome6! expecrlrions. in $e oded ri,lc. con,plaint

is

ne€ded

in

oder

t.

make beter the prcducls, scwiccs

ud

compmics

Acc.rding to Okhtain & Wei.bach (1935).lho luncrn n olcomplainl h ro hold ihc hcrrcr ecounlable lor the oilcnsive action and possibly eive asuggesrion or requena repair.

Ii

sonc pla.cs. rhc! ptrt a box to acccpt eny letrcr ofc.mplainhj c'nics, and suggosriois.

And n

some medi! such as

frrgtine

or

newspapcr. they provide

a

colunn to

a.commodde rhe readeis

..nplxin6.

$rgge$ions. quenions, or requens Thefe

h

r

complainr exanple scnt 10

!

maeazirc,

Mat

t

teles

aticL

L coktains

inrolly

ha
(4)

thc anicLe

has..

ne$ hdd inlbrmatioi aM hc rhotr-shr rhrl

the

ricle is nol uselLl ro bc

od.

Hc uscd bdd on

'ecord rvheft he sent hk comnLa

ft

i', d red

Nay

here a'e eihlc .odes in gi!ing or \ending cofrplaint. and one olrhem is mrke a c.mtl3int

"s

l.lire

rs possible Th!s. peoplcnay ha!edilterenrpoliteness iir erprcssing rheir comphinls

ln lhis $udl, tolitene$

ncds

thc act that pcoplc do to plcasc somconc clsc s iacling or savc somcbod)

ek

ll.e

rhnnrgh nany

$3!s.ln.rdcr

t

$re1he face, pcoplc

d,ould appl!

t.lirenes

$arcgies

{hich

aF defined as a

snle8y

used 1! rvoid or

mininizcrhcliacelhreaieniogAcl(FTA)olthchearorfiatspeakclsmakc(Bro$rmd

Luvinron, 193?). Mant things can influence so'neone's politeness beca6e

ifs

invollcd

rhc undc6hndirg of the

s.cirl

rnd ctrlr0nl lalms

.l

the codimunil!. DrL|rcnl pcopLc

h3ve differenr

lats

ro talk,

dd

accordine

t,

Tfldgill (1q34), $e differences oi

lie

s.),

Fople

rd[ i.e

drc to

$r.

class. asc, personaLity. $arc of hcalth

ud

emorional

ilre

S.cialcontoxt inllucnccs thc say people blk in whd ihcy aretalk ng l.mguage rnd \er,

ln mml {,cieries rhe \pee.h oi mcn and Noncn arc

dit}ts

and rhc diftrcnccs prcbably in d,e sa'nc wa] !s different geduEs or l3.ixl exp.ession {TrudgiLl. 1984), 1h. condnjon ol

henre

nxle.

d lcmxlc has !fects to the use oflanguasc to thcir politcncs $rarcgics.

llascd on rhe erplnalion above, the L{iter tends

io

analrz-e the polileness

stulcsics i'r co'nplaini letleBse'nLrr male and femslc. lhc dab arc complaid

Lct$

scnr

to

.ldkda

I'on *el,\ire..ldka

,

Po!

is one of ndtional neLvlpape. in ihis counrry that

,.d, l,-l+

l,r

',..

"rd

n,o'

B

' r5F e

,

rou

.

l-2

ldentificrliorofThcProblen

Bascd otr

t[c

bocksrcund nudy. lhe $r ler wans

to

krou iborr

n.]n.ncs

inrclics

uscd in conp aint !ete^based on goide.diffcrnccs Fdr thc invcsigatiotrs, the
(5)

Allc. analyzing rhc compl.iil

lctts

ial<ei

lion

J,t

/rr ?,ri

websire, the

$iir.r

conc udes that f{,ur rypes

ol

politcncss nratogies are lsed

b}

nule .nd letuale bnr in dlfler€nt nufrbeN ol frequency. ln thG chapler ihc writcr prcscnts thc conclusl.n ofrhc fiDdings in conplridr len$ scnr to

J/[,r,

Pdv wcbmc.

From die eight olmale s cofrplaint leters. the $"iler lintis out sixieen jentence!

coihirl ..mplai.rs. Fram this totsl, about 44.5 % mxlc lcnds to rsc taAulitt

trli.t \

The strategy

ol

being conrentionall! indirecr and mininrize the imtosition hec.mes

k

moil]

uscd in

rhis,.s,/ir.?rr?ard$

rrlr/ctar.

?ortivs

Prltc,e$

is the next stiatcey whi.h is used hy nrale.

F.r

ab.ut sir

conipla

nt

senleDces

(189

%) are userl

rhh

str.lcs!. tscsidc ncgdrivc {nd p,r,/n?

,,r7s,srtr. rhe wrnor ako finds our rhd rhe

use.lr,u.,2c,../

'nr.!trls

l.rr.r o;,id

r,/

zr,r/

amoo.rs ro 5.s %.

Thc wriler finds out nineteen compl.inl scnrences lrom

lhc

cighr lcmoLcs complaint lcncs. The daminxnt

$rar.$

uscd L,r lcmalc is

,,

redrrd.

k ls ab.ur 1i'ic

*ntcnccs tcndcd

r.

g.

.t

rc.,/r.

tt

i\

t n|lsed b! ball .n recont sr.leg] as the sccond lerel. lt is amounr to 26.3 % lenale rcnds

b

usc rdlr o,

/..r/./.ln

rhe nerr level. drert h tdylive ,,or7e,ess strare&v rvith rhe frequctrcy is aboul 15 8 %

sd

lhc la$

k

,egart?

Fron thc rcsulr olrhc analysn. the $riter finds our rhe similaritics bctwccn malc and lenule in express ng rheir.ornp aint

h

tltr use olpolirencss $mre!ics. Borh olthem do

iol

wdl

b

thRrt the

lre

ol

the complaincc so riar is

rhv

they use polilenes
(6)

snrcnccs are the sme thatlheyvant toshaesuch as bad leelinesand

rv.nt

ro requesl,

rcpanThcdillerenceofnraleandfcmal.in$insrhcnpolncics$ratcAicscanbeseeni| the ftequency of lhe lour typcs

of

polilene$ slraleaies. Bolh

.l

the

have ditnrc.t

cofta*

numbe.s oilrcqucncy for each type. Male hale hlAh liequedcies id usin8 negalivc polirenes stategy, ir is contr6t to the lemale who hare the sfrallcsl numbcr ol regarte

.ph?nzsJ strarcsy usage. ra the

o$$

onc. fcmale domin.ndy usen

offfthr.t

in.tdct

t expres rheir complain6 but male hd dre smallest number to use m olt record stratcgy,

ad

'".or.i

is ihe mo$ Folitc s6teg), in tlrh study, lenale iends

ra8.

all

ftott

notc

drar the.rher sbalee,. Il can say $al. lemale lends lo be moE lidsuislically polite drah mxle iD si!ine

dri'

cofrtlaint scntcncc lo .rokans Post

Thcsc conclusons

c

an$vd lhc two Escarch qucslions ln rhc sub chapl€r

l2

lhe Dron dorninrnr typc occurcd in both compLrint leiles of maLe !nd femnle llesires rhis,rherea.e sin,ilaririesdddifcrcnccs in thc usinsolpolitcncs snatcsics ror mslc und

femrle. Finally, it is imponant ro nore that nudying compld'a is $'m€thing interesi,rs

becauJe iiom leaming

tic

politcness slreleeies in scndi.E complaint, se

cu

morc awa( ard undeEiand how ro ma[e a polire c.mp]aint. we can aho k.o$ that frale and lcnalc have diffeEnt ways olhow they

witc

The wirere hopes that this roscarch would eive

r

cofnibution

ir

u

eNrandins thc $ay ol0sids politness {ntesies olcomplainin! dade
(7)

Browd. P

&

stcphcn LcviNon (l9S7J Pd1re,p",,So,rc

trht'.rel

in

Ldgro:4

Uelsr

Cambrid!c: Cambridge lJnive*k! Ptss.

Ecked. P l.t9a9). The tvhoL wana,: ser aktJ

,eder

t)j|lerentes

i"

voidiLn

Lungtuse

Yariati.h

a

d Chakge

l,

24j 267. cired

.n

March

ll,

2010. on the World wide

httn://ioumah.cambridsc.orddowp oad.pholfi

lF%2FI-VC%lFM

I

01%2F31)95,11 945000001 7Xa pdf&cod-crkl96429ce5eft L lelala9lol 4560.odi

lckcd. P. & Sally Mcconnell C inet. (2OA3) LanEuage antl Gender Ncw Y.rk: Cambridge Uriversity

PE$.

Circd

oD March

ll.2010.Of

llE

world

Wide

\leb

hllDi//M.soibd

contdoc/2533 l2l

l/l-

sua€e aid Cender

Ilolmes,.l.(I995)

Me,

'onen unl t')olncnes. Lond.n Lonen

Htnes,D.H.lt972) Mo.lek a:fttu tntertctio. ol t

ansa*

@rl

/.tt,

n

rr

(iumDez md D. rrymes (edt D,te./m,r

t

s,cidinsislitr:

The Ethtu)t<ttphy

rfconnuniatntn

Leman.

D

(2006). Consumcr Politcncss and Conplaining Rehavlor. Jounal of Scrvicc

M.rketine,92-100. Cited

on

March 11,2010.

On ihe

Wond Widc Wcb: htip://san.ema*erinsnetcn/Lnload,/file/2008/05/14/211210780156164.od1

Lachet,

M

(2044). P.\|ot ond P.b1!rt$-

i,

A.1ioh: Dilagleehekt ih Or.l Cohnrricdioh

Be.lin: MoLlron Press

Mills. S 1200i).

Ghlcr

an.]

loltc,es

Cmbridgc: Cairbridge Ur iveEity Pre$.

OhhuLn, E..

&

Liora Weinbsch. l.l99l).

lnt.iakguAc raotuttt

of

!tu

Stlctth

)d

oI

(okplainihs

li

C. Kaspet & S Blun-Kulka (Eds ),

/,dlz4z,a?

Ptuau!?ia! (Dp 103-l2l) Ortbrdi Oalbid Univc6il} Prdss

Palner. F. llgaa). Conplai

l

an.l Griewn.es

ir

Itchothetun.

Lond.n dnd

Ne*

Yorl:

Sanroso, r. (2007) Palik nes! Srrdregi^ In

co

rttaihiks

tn

Ld!^

C.tmn ol

Nusrtlk

VzArzire. Surabay!: PetraChistiaD Unileairy Press Cired oD January 5.2010. On rhe W.nd Wide Web: hr!:rdewe! pena.ac.idltiunkre dq 4l:l:thtmt

Searle, JR. ( I 976).

Z,,a,'ae

,,

S,.;el,

Chbidac: Cmbrjdgc

U.jlesiit

press.

Sudaryanto. (rt93). Mctade .]an Aheta

1ik,ik

,lndtnis Bahasa: Pe

ad,t

leheltid,

Wahond Kehldoraan Sedta LinEantr. Yogyak&tai Dub Wacana Universiry Press.

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