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John Elkington, BA’70, revived Memphis’ iconic Beale Street

and helped bridge a racial divide.

Thirty years ago John Elkington stood near the Mis- sissippi River and looked east down historic Beale Street. The legendary jazz district, where blues pio- neers W.C. Handy, Muddy Waters and B.B. King once played uniquely American music, resembled a war zone. The iconic area had become a wasteland of abandoned and boarded-up buildings where trash littered otherwise empty streets full of sand.

Today, thanks largely to Elkington, Beale Street has been transformed into Memphis’ premier entertainment district and a top tourist destination, with 4.2 million visitors annually.

It wasn’t easy. The public–private project, which was hampered by politics, racism and legal prob- lems, nearly cost him his entire business. “I didn’t realize how complicated it would be,” Elkington

says. “I was 30 years old and thought I could do anything. I had so much money invested in Beale Street that, if I had failed, I never could have gotten back to where I was.”

“Pioneers always get bloodied,” Memphis Mayor A C Wharton Jr. has said of Elkington. “He went in when others would not, and the community owes him a debt of gratitude.”

More than a century ago, jazz and blues musi- cians migrated from the cotton fields of the Missis- sippi River Delta to play music on Beale Street in an environment of Prohibition, racial segregation and vice. Eventually alcohol was legalized, segregation ended, and Beale fell on hard times. For 20 years the street stood empty of people and businesses.

Elkington had three goals for Beale’s restora- tion: Preserve the music, bring commerce back, and keep a diversity of owners and patrons. Today African Americans own about one-third of the numerous shops, restaurants and clubs that are preserving a musical tradition that includes Elvis, Otis Redding and Jerry Lee Lewis.

A psychology major who played linebacker for the Commodores, Elkington says Vanderbilt instilled in him a desire to give back to the community. After graduation he studied law at the University of Mem- phis and worked as an attorney before beginning a career in home building and development in 1974.

Today the native Memphian and his wife, Valerie, live in the city’s suburb of Germantown. He has received numerous accolades, including being named by Memphis magazine as one of the city’s 35 movers and shakers of the past 35 years. As chairman and CEO of Elkington Real Estate Group, he is currently involved in the renovation of the St.

Louis art district and restoration projects in several Southern states. His aim is “to preserve the rich- ness of our music, history and Southern culture.”

The father of three sons is proud of the legacy Beale Street’s success represents. “It was difficult, but worth it,” he says. “We concentrated on bringing blacks and whites together in a social situation, and it worked. I’m very proud of that.”

—JOANNE LAMPHERE BECKHAM

DANIEL DUBOIS

Learn more about Beale Street at vu.edu/beale-street

Elkington at the original B.B. King’s Blues Club in Memphis

E P I L O G U E C L A S S N O T E S

“I was able to come to Vanderbilt because of this scholarship. As I look to graduate school, I have a huge sense of relief in knowing I don’t have undergraduate debt.”

OpportunityVanderbilt

Gabriella DiCarlo’s interests in engineering, neuroscience and medicine have flourished during her time at Vanderbilt. From working on plans for an epilepsy treatment device to developing a clean water system in Peru, DiCarlo is focused on finding solutions that will improve lives.

Supporters like you help provide students like Gabriella with oppor- tunities to fulfill dreams and create positive changes in the world.

Consider a gift to support students through Opportunity Vanderbilt, the university’s initiative to replace need-based undergraduate loans with scholarships and grants.

Gabriella will graduate this year without burdensome debt, freeing her to impact the world in countless ways.

Make a gift to Vanderbilt online—vanderbilt.edu/givenow.

Questions—Randy Smith, [email protected], (615) 343-4475 Gabriella DiCarlo, Class of 2013

School of Engineering/College of Arts and Science Smith Seckman Reid Engineering Scholarship

E P I L O G U E C L A S S N O T E S

M I N I P R O F I L e

Lu Zeph believes people with disabilities have both a civil and a human right to develop their abilities in an inclusive community. “The disability rights movement is rooted in the Civil Rights Movement,”

she states. Both faced similar opposition, she says, and both have advanced society.

As a young girl growing up in Boston during the 1960s, Zeph was inspired to work for social justice by dr. Martin Luther King Jr. and members of the Kennedy family. Today the former Head Start teacher is an internationally recognized expert on intellectual and developmental dis- abilities and an important advocate for people with disabilities.

For the past 20 years, Zeph has directed the Center for Community Inclusion and disability Studies at the university of Maine, where she also currently serves as interim associate pro- vost. As a Kennedy Public Policy Fellow, she has advised the u.S. Senate on disability issues and also served as executive director of the Joseph P.

Kennedy Foundation.

“Inclusive education is not just about people with disabilities,” says Zeph. “It’s about creating schools and classrooms in which the full range of learners can succeed.

“When children learn to experience kindness, empathy and respect in a setting where diversity is valued, it creates an environment in which all children can thrive.”

—JOANNe LAMPHeRe BeCKHAM

Lu Zeph, EdD’83

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