Pengaruh Produk Hijau, Sertifikasi Halal, dan Kesadaran Halal terhadap Keputusan Pembelian Produk Oriflame di Kota Banjarmasin - IDR UIN Antasari Banjarmasin

(1)

LAMPIRAN-LAMPIRAN

(2)

KUESIONER PENELITIAN

PENGARUH PRODUK HIJAU, SERTIFIKASI HALAL, DAN KESADARAN HALAL TERHADAP KEPUTUSAN PEMBELIAN

PRODUK ORIFLAME DI KOTA BANJARMASIN

Responden yang terhormat, peneliti mengharapkan kesediaan anda untuk mengisi daftar kuesioner ini. Informasi yang anda berikan terjamin kerahasiaannya dan sangat berarti bagi penelitian ini. Atas bantuannya, peneliti ucapkan terima kasih.

Petunjuk Pengisian

1. Bacalah dengan cermat sebelum anda menjawab pertanyaan.

2. Jawablah semua pertanyaan yang ada dengan jujur karena semua jawaban dari kuesioner ini tidak berhubungan benar atau salah.

3. Pilihlah salah satu jawaban dengan memberi tanda centang () pada kolom yang telah tersedia.

Identitas Responden

Nama :

Jenis Kelamin : Laki-Laki Perempuan

Usia : < 20 tahun 20-30 tahun 31-40 tahun > 40 tahun Pekerjaan : Pelajar/Mahasiswa Ibu Rumah Tangga

Pegawai Negeri Pegawai Swasta Wirausaha Lainnya...

Penghasilan : < 1.000.000 1.000.000-2.999.999

(3)

Per Bulan 3.000.000-5.000.000 > 5.000.000 Tempat : Banjarmasin Timur Banjarmasin Barat Tinggal Banjarmasin Utara Banjarmasin Selatan

Banjarmasin Tengah

Apakah anda pernah membeli produk Oriflame? Jika tidak maka tidak perlu mengisi pertanyaan selanjutnya?

Ya Tidak

Berapa kali anda pernah melakukan pembelian produk Oriflame?

1 kali 2-4 kali ≥ 5 kali Keterangan:

Sangat Setuju (SS) : 5

Setuju (S) : 4

Netral (N) : 3

Tidak Setuju (TS) : 2 Sangat Tidak Setuju (STS) : 1 1. Produk Hijau

No Pertanyaan SS S N TS STS

Tidak mengandung unsur yang berbahaya dan tidak mencemari lingkungan 1 Produk Oriflame aman bagi tubuh

2 Produk Oriflame menggunakan bahan-bahan alami dari tumbuh-tumbuhan yang menyehatkan dan mengandung vitamin

3 Produk Oriflame tidak menggunakan bahan kimia yang berbahaya bagi lingkungan

Efisiensi dalam penggunaan energi 4

Pihak Oriflame menjamin semua produk yang

dihasilkan tidak menggunakan energi alam

secara berlebihan

(4)

Dapat didaur ulang

5 Kemasan yang digunakan produk Oriflme dapat didaur ulang

6 Kemasan yang digunakan produk Oriflame dapat terurai secara alami di lingkungan

7 Produk Oriflame menggunakan bahan baku yang dapat diperbaharui

Proses produksi bersifat ramah lingkungan

8 Dalam proses pembuatan produk Oriflame menggunakan bahan yang ramah lingkungan 9 Produk Oriflame selalu mengutamakan

lingkungan

2. Sertifikasi Halal

No Pertanyaan SS S N TS STS

Memastikan sertifikasi halal pada produk yang akan dibeli 1 Produk Oriflame yang bersertifikasi halal telah

lolos tes uji halal oleh MUI

2 Produk Oriflame sudah tersertifikasi halal 3

Sebelum menggunakan produk Oriflame saya sudah memastikan produk Oriflame bersertifikasi halal

Sertifikasi halal lebih penting daripada informasi produk 4

Saya lebih mementingkan sertifikasi halal produk Oriflame daripada informasi produk Oriflame

5 Produk Oriflame yang bersertifikasi halal terdapat informasi produk aman digunakan Hanya akan mengkonsumsi produk bersertifikat halal

6 Sertifikat halal menjadi pertimbangan saya dalam menggunakan produk Oriflame

7 Saya merasa aman mengkonsumsi produk Oriflame yang berlogo halal

Memastikan logo sertifikasi halal dari MUI

8 Terdapat logo halal dalam kemasan produk Oriflame

9 Saya dapat membedakan logo halal otentik dan

tidak otentik pada produk Oriflame

(5)

3. Kesadaran Halal

No Pertanyaan SS S N TS STS

Karakteristik produk

1 Produk Oriflame mengandung bahan-bahan halal yang baik bagi tubuh

2 Produk Oriflame mengandung bahan-bahan yang sesuai dengan syariat Islam

Pengaruh lingkungan

3 Saya menggunakan produk Oriflame karena mengikuti saran teman dan keluarga

4 Saya menggunakan produk Oriflame karena

direkomendasikan oleh beauty

vlogger/influencer/MUA/public figure Inovasi konsumen

5 Sebelum saya memutuskan untuk mencoba dan menggunakan produk Oriflame, saya mencari informasi detail mengenai produk tersebut seperti bahan, manfaat dan status kehalalannya 6 Saya lebih suka menggunakan produk Oriflame

berlogo halal

Pengetahuan tentang produk halal

7 Produk kecantikan yang mengandung alkohol tidak boleh digunakan oleh muslim

8 Produk kecantikan yang berasal dari hewani sangat sensitif dan harus selektif agar dapat dikonsumsi umat muslim

9 Bahan berbahaya dalam produk kecantikan seperti merkuri dan sejenisnya tidak boleh dikonsumsi umat muslim

4. Keputusan Pembelian

No Pertanyaan SS S N TS STS

Sesuai kebutuhan

1 Saya memutuskan untuk membeli produk Oriflame karena sesuai dengan kebutuhan saya 2 Saya tidak kesulitan membeli produk Oriflame

karena mudah dicari dimanapun

(6)

Mempunyai manfaat

3 Saya merasa produk Oriflame memberikan manfaat bagi konsumen

4 Saya membeli produk Oriflame karena sangat berarti bagi saya

Ketepatan dalam membeli produk

5 Saya merasa produk Oriflame memiliki harga yang sesuai dengan kualitas produk

6 Saya merasa harga produk Oriflame terjangkau 7 Saya senang membeli produk Oriflame karena

sesuai dengan keinginan saya Pembelian berulang

8 Saya berniat membeli produk Oriflame dimasa

yang akan datang karena merasa puas dengan

pembelian sebelumnya

(7)

REKAPITULASI HASIL KUESIONER

Y.1 Y.2 Y.3 Y.4 Y.5 Y.6 Y.7 Y.8 Total X1.1 X1.2 X1.3 X1.4 X1.5 X1.6 X1.7 X1.8 X1.9 Total

1 5 5 5 3 5 5 5 5 38 5 5 5 3 5 3 5 5 5 41

2 5 4 4 5 3 3 4 5 33 5 5 4 3 3 3 3 4 3 33

3 4 4 3 3 4 3 4 3 28 4 4 4 3 4 4 4 4 4 35

4 5 2 4 4 5 3 4 4 31 5 5 5 4 4 4 3 4 5 39

5 5 5 5 5 5 5 5 5 40 5 5 5 5 3 4 3 5 5 40

6 4 4 4 3 4 4 4 4 31 4 4 4 4 2 2 4 4 3 31

7 4 4 4 4 4 4 4 4 32 4 4 3 4 3 3 4 4 4 33

8 5 5 5 5 5 4 4 4 37 5 4 3 3 3 2 3 4 4 31

9 5 5 5 5 5 5 5 5 40 5 5 5 5 5 5 5 5 5 45

10 4 3 4 4 4 4 4 4 31 5 4 4 5 4 4 4 4 5 39

11 4 4 3 4 4 4 4 4 31 4 4 3 4 4 4 5 4 4 36

12 4 5 5 5 5 5 5 5 39 5 5 4 5 4 4 4 4 4 39

13 5 5 5 5 5 5 5 5 40 4 5 4 5 3 4 4 4 5 38

14 5 4 5 4 4 4 4 4 34 4 4 4 4 4 4 4 4 4 36

15 4 5 4 5 5 4 4 5 36 4 5 4 5 4 5 4 5 5 41

16 4 3 4 5 4 4 4 5 33 4 5 4 3 4 5 4 4 5 38

17 5 3 4 5 4 5 4 5 35 4 5 3 4 3 5 4 4 5 37

18 4 5 3 4 4 5 5 5 35 4 3 4 4 5 5 4 3 4 36

19 4 5 5 5 5 4 5 4 37 4 5 4 4 4 5 5 4 4 39

20 4 4 4 3 4 4 3 3 29 3 3 3 3 3 3 3 3 3 27

KEPUTUSAN PEMBELIAN (Y)

No PRODUK HIJAU (X

₁

)

(8)

21 4 5 5 4 5 4 4 5 36 4 5 4 3 4 4 5 4 3 36

22 4 5 4 5 4 5 5 5 37 4 5 4 2 4 2 1 4 4 30

23 4 5 5 4 5 4 4 4 35 5 5 5 5 4 4 4 5 4 41

24 4 4 4 5 5 5 4 4 35 4 4 4 4 4 4 4 4 4 36

25 5 4 4 5 5 4 4 5 36 4 4 5 5 5 4 4 5 4 40

26 5 5 4 4 5 4 5 4 36 4 5 3 4 4 4 4 4 4 36

27 5 5 4 4 5 2 4 5 34 5 4 5 5 4 5 5 4 5 42

28 4 5 5 4 4 4 4 4 34 5 4 5 5 4 4 5 5 4 41

29 5 2 5 5 4 4 3 5 33 4 5 4 4 3 4 5 4 5 38

30 5 4 5 4 4 5 5 4 36 5 4 4 5 4 5 4 5 4 40

31 4 4 4 4 4 4 4 4 32 4 4 4 4 4 4 4 4 4 36

32 5 5 4 3 3 4 4 3 31 4 4 4 4 4 4 4 4 4 36

33 5 4 4 5 4 3 4 5 34 5 4 5 5 3 4 4 5 5 40

34 4 5 5 5 5 5 5 5 39 5 5 5 5 4 4 4 5 5 42

35 5 5 5 4 5 4 5 4 37 5 4 5 4 5 4 5 5 4 41

36 5 5 4 4 5 5 5 4 37 5 4 4 5 5 4 4 5 5 41

37 5 4 5 5 5 4 5 5 38 5 4 4 5 4 4 5 5 5 41

38 5 4 5 4 5 4 5 4 36 5 4 4 5 4 5 4 5 4 40

39 5 4 5 4 5 5 5 4 37 4 4 4 5 5 5 4 5 4 40

40 4 4 5 4 4 4 5 4 34 5 4 4 4 3 3 4 4 4 35

41 4 4 5 4 5 4 5 4 35 4 5 4 4 5 4 5 4 4 39

42 4 3 4 3 4 3 4 4 29 4 4 4 5 4 4 4 5 5 39

43 4 3 5 5 4 4 5 4 34 4 4 5 4 4 4 4 4 5 38

44 4 4 5 4 4 4 4 5 34 4 5 4 5 4 4 4 5 4 39

(9)

45 5 5 5 4 4 5 4 5 37 5 3 5 4 5 4 5 4 4 39

46 5 4 5 5 5 5 5 5 39 5 4 4 4 5 5 5 4 5 41

47 3 5 4 3 3 3 3 3 27 4 4 4 4 3 3 3 4 4 33

48 5 3 3 5 5 3 5 5 34 3 3 3 4 3 3 3 4 4 30

49 4 3 4 5 4 5 5 5 35 4 5 5 5 4 4 4 4 5 40

50 5 5 5 5 5 5 5 5 40 5 5 5 5 5 5 5 5 5 45

51 3 4 3 3 3 3 3 3 25 3 3 3 3 3 3 3 3 3 27

52 3 3 3 3 4 3 3 3 25 4 4 3 3 3 3 3 4 4 31

53 3 3 3 3 4 3 2 2 23 4 4 4 4 3 3 4 4 4 34

54 5 4 4 3 3 3 3 2 27 4 4 4 4 3 2 3 3 3 30

55 4 4 4 3 3 3 3 3 27 4 3 3 4 2 2 3 3 3 27

56 4 3 4 3 3 3 3 3 26 4 3 4 3 3 3 3 3 3 29

57 4 5 4 4 4 1 4 4 30 4 4 3 3 4 3 4 4 4 33

58 4 4 4 2 3 3 3 2 25 3 4 2 4 3 4 3 4 3 30

59 3 3 3 3 3 3 3 3 24 3 3 3 3 3 3 3 3 3 27

60 4 4 4 4 4 2 4 4 30 5 4 3 4 4 2 4 4 4 34

61 4 5 4 4 4 3 4 4 32 4 4 4 3 4 3 4 4 4 34

62 4 5 4 5 4 5 5 4 36 4 5 2 1 3 2 4 4 3 28

63 3 4 4 3 4 4 4 3 29 4 4 3 4 4 3 3 4 3 32

64 3 4 4 4 4 3 3 3 28 4 4 4 3 3 3 4 4 4 33

65 4 3 4 3 4 3 4 4 29 4 4 3 4 4 3 4 4 3 33

66 4 4 4 4 4 4 4 4 32 4 4 4 3 4 4 4 4 4 35

67 4 5 4 5 4 3 5 4 34 4 4 2 3 4 2 4 5 4 32

68 5 5 4 4 4 3 4 5 34 4 5 4 4 4 4 4 5 4 38

(10)

69 3 3 3 3 4 4 3 3 26 4 4 4 4 4 4 3 3 4 34

70 4 5 5 3 4 4 3 4 32 3 5 3 4 4 3 4 3 4 33

71 5 4 5 4 5 4 4 5 36 5 5 5 4 5 4 5 4 5 42

72 4 5 4 4 4 3 4 4 32 4 5 4 3 4 3 4 5 5 37

73 4 2 3 4 4 4 4 4 29 4 5 4 3 4 5 4 3 4 36

74 4 4 4 4 5 2 4 5 32 5 4 4 3 3 4 4 4 4 35

75 4 4 4 4 4 4 5 5 34 4 4 4 5 4 4 4 4 4 37

76 5 4 5 4 5 4 4 5 36 5 4 4 3 3 5 4 5 4 37

77 4 4 4 3 4 4 4 4 31 4 4 3 4 4 3 4 4 4 34

78 4 5 4 4 4 2 4 4 31 4 4 4 4 4 4 5 4 5 38

79 4 4 4 4 4 2 4 4 30 4 4 4 4 4 4 4 5 4 37

80 5 5 5 5 4 5 4 5 38 4 5 5 5 4 4 4 5 5 41

81 4 5 5 5 5 5 4 5 38 4 5 5 4 5 5 4 4 4 40

82 5 4 4 3 5 3 4 4 32 5 3 4 5 4 5 5 4 4 39

83 4 5 5 3 4 4 5 5 35 4 3 5 4 5 4 4 5 4 38

84 4 5 4 5 5 4 5 4 36 3 5 5 4 5 4 3 4 5 38

85 4 4 5 4 5 4 4 4 34 4 5 4 3 4 2 5 4 5 36

86 5 5 4 5 4 5 2 5 35 5 5 4 4 5 4 4 5 4 40

87 4 5 4 4 5 4 4 5 35 5 4 3 2 1 2 4 5 4 30

88 4 5 5 4 5 4 5 5 37 5 4 4 5 4 5 4 4 4 39

89 4 4 5 5 5 4 4 4 35 4 4 4 4 4 5 5 4 4 38

90 5 4 4 5 5 4 5 4 36 4 4 5 4 4 4 5 4 4 38

91 4 5 5 4 5 5 5 4 37 5 4 5 5 4 4 5 4 5 41

92 4 4 5 5 4 4 5 4 35 4 4 4 4 4 5 4 4 4 37

(11)

93 4 5 4 4 4 4 4 4 33 4 4 4 5 4 3 4 4 4 36

94 4 3 5 4 4 4 4 4 32 4 3 4 5 4 5 4 4 5 38

95 5 3 4 5 4 4 4 4 33 4 5 5 4 5 4 4 4 3 38

96 4 4 5 4 4 4 4 4 33 4 5 4 3 4 4 4 5 5 38

X2.1 X2.2 X2.3 X2.4 X2.5 X2.6 X2.7 X2.8 X2.9 Total X3.1 X3.2 X3.3 X3.4 X3.5 X3.6 X3.7 X3.8 X3.9 Total

1 5 5 5 3 5 5 5 5 3 41 5 5 3 5 4 5 3 5 5 40

2 4 4 5 5 5 5 4 5 3 40 4 4 2 1 4 4 3 3 3 28

3 4 4 4 3 4 4 4 4 3 34 4 4 4 2 3 3 4 4 4 32

4 5 5 4 3 4 4 5 5 5 40 4 4 3 3 4 5 4 3 3 33

5 5 5 5 4 5 3 4 3 3 37 5 3 4 4 3 3 5 5 3 35

6 4 2 4 5 4 5 4 3 4 35 4 3 2 2 4 4 3 4 4 30

7 4 5 4 3 4 4 4 4 4 36 4 3 4 3 4 4 3 4 4 33

8 5 5 5 3 4 3 4 4 3 36 4 3 5 2 3 3 2 4 4 30

9 5 5 5 3 5 5 5 5 5 43 5 5 3 5 5 5 3 5 3 39

10 4 5 4 5 4 4 5 4 4 39 2 4 4 2 4 4 4 4 4 32

11 4 4 4 5 4 5 4 5 4 39 4 4 4 3 3 4 3 4 4 33

12 5 5 5 5 5 5 5 5 5 45 5 5 4 4 4 5 3 3 4 37

13 5 5 5 5 5 5 5 5 4 44 5 5 4 2 5 5 5 5 5 41

14 5 5 5 3 4 4 4 4 4 38 4 3 4 4 4 4 3 4 4 34

15 5 4 4 4 4 4 4 4 4 37 4 5 4 4 5 4 5 3 5 39

16 5 4 4 5 3 4 5 5 4 39 5 4 5 4 5 4 5 4 5 41

17 5 4 4 4 4 4 4 5 4 38 5 4 3 5 4 4 5 4 4 38

KESADARAN HALAL (X

3

) SERTIFIKASI HALAL (X₂)

No

(12)

18 4 4 4 4 4 5 4 5 4 38 4 5 5 4 4 5 5 4 4 40

19 5 5 4 4 5 5 4 5 4 41 4 4 5 4 4 4 5 4 4 38

20 4 3 3 3 4 5 5 3 3 33 3 3 3 3 5 5 3 3 3 31

21 5 5 4 3 5 5 5 4 3 39 4 5 4 4 5 4 4 4 5 39

22 4 5 4 4 5 4 5 4 4 39 5 5 4 4 5 4 4 3 4 38

23 5 5 5 4 4 4 4 4 4 39 4 4 4 3 4 4 4 4 4 35

24 4 4 4 5 4 4 4 4 4 37 4 5 4 4 5 4 4 4 4 38

25 4 5 4 4 4 4 4 4 5 38 4 4 4 4 5 5 5 5 4 40

26 4 4 4 4 4 3 4 4 5 36 4 4 4 4 4 5 5 5 5 40

27 5 4 5 5 5 5 5 5 4 43 3 5 4 4 5 5 5 2 4 37

28 5 4 4 4 5 4 4 4 4 38 5 4 4 4 5 4 5 5 4 40

29 4 5 4 4 5 5 5 4 3 39 5 3 2 5 3 4 4 5 5 36

30 4 5 5 5 4 4 5 4 4 40 5 5 3 4 5 4 4 5 4 39

31 4 4 4 5 5 5 5 5 4 41 1 4 4 5 4 4 5 5 5 37

32 5 5 5 4 5 5 5 5 4 43 4 4 3 1 4 5 5 5 5 36

33 5 5 4 3 4 5 5 5 4 40 5 5 4 4 5 4 4 4 5 40

34 5 5 5 5 4 5 5 5 4 43 5 5 5 5 5 5 5 5 5 45

35 4 4 5 5 4 5 4 5 4 40 5 5 5 4 5 5 4 5 4 42

36 4 5 4 4 5 5 4 4 5 40 5 5 5 4 4 5 4 4 4 40

37 5 5 5 5 5 5 5 5 5 45 5 5 5 5 5 5 5 5 5 45

38 5 4 5 5 4 4 4 5 5 41 5 5 5 4 5 5 4 4 5 42

39 4 5 5 4 5 4 4 5 5 41 5 3 5 4 4 5 4 4 4 38

40 5 4 4 5 4 4 5 4 4 39 4 5 4 4 5 4 4 4 3 37

41 5 4 4 4 4 5 4 5 4 39 5 4 4 4 5 4 4 4 5 39

42 4 4 4 4 3 4 4 4 4 35 4 5 3 4 4 4 5 4 4 37

43 5 5 5 4 4 4 4 4 4 39 4 5 3 4 5 5 4 5 4 39

44 5 5 4 4 5 4 4 5 5 41 4 5 4 4 5 4 5 5 4 40

(13)

45 5 3 4 5 5 5 5 5 4 41 5 4 4 4 5 5 4 3 5 39

46 5 5 5 5 5 5 5 5 5 45 5 5 5 5 5 5 5 5 5 45

47 4 4 4 4 4 4 4 4 4 36 4 4 3 4 5 4 3 5 4 36

48 5 4 5 3 5 5 4 4 3 38 4 4 3 3 5 5 3 3 5 35

49 5 5 5 4 5 5 4 4 5 42 5 5 5 3 5 5 5 5 5 43

50 5 5 5 5 5 5 5 5 5 45 5 5 5 5 5 5 5 5 5 45

51 4 4 3 3 3 4 4 4 3 32 3 3 3 3 3 4 3 4 4 30

52 4 4 4 4 4 4 4 4 3 35 4 4 3 3 4 4 3 3 3 31

53 4 4 4 3 4 5 3 4 4 35 4 4 4 2 3 3 4 2 5 31

54 5 4 5 3 4 4 4 4 3 36 4 4 4 2 3 3 3 3 3 29

55 4 4 4 3 4 4 4 4 4 35 3 3 2 2 4 4 4 4 4 30

56 4 4 4 3 4 3 4 3 3 32 3 3 3 3 4 3 4 4 4 31

57 5 4 4 4 4 4 5 4 3 37 4 4 4 4 5 5 4 4 4 38

58 4 4 4 3 4 4 4 4 2 33 4 3 4 2 4 3 3 3 4 30

59 4 4 4 4 4 4 4 4 3 35 3 3 3 3 3 3 3 3 3 27

60 4 4 4 4 4 4 5 5 4 38 4 4 5 4 4 4 3 4 5 37

61 5 4 5 4 4 5 5 4 3 39 4 4 4 3 5 5 2 3 4 34

62 4 5 4 4 5 5 4 5 5 41 4 4 5 4 5 4 4 5 4 39

63 4 4 4 3 4 4 4 4 3 34 3 3 4 4 4 4 4 3 3 32

64 4 5 4 3 4 4 5 4 4 37 2 3 3 3 4 4 3 4 3 29

65 4 4 4 3 4 3 5 4 3 34 4 4 4 3 4 4 4 4 4 35

66 5 5 4 3 4 4 4 4 4 37 4 4 4 4 5 4 3 5 5 38

67 5 4 5 5 4 4 5 4 4 40 4 4 5 4 5 4 4 5 4 39

68 4 4 4 2 4 4 4 5 5 36 5 4 4 3 4 4 2 4 4 34

69 5 4 5 4 5 4 5 5 3 40 4 3 3 3 3 4 4 4 4 32

70 5 4 3 4 4 3 5 5 4 37 4 4 4 5 5 4 4 3 3 36

71 4 5 4 4 5 4 4 5 5 40 5 5 5 4 5 5 5 5 4 43

(14)

72 5 5 5 4 4 5 5 4 3 40 4 4 3 4 4 5 2 3 5 34

73 5 5 5 4 5 4 4 5 4 41 4 5 5 4 5 5 5 4 4 41

74 4 4 5 4 4 4 4 4 3 36 4 4 5 4 3 4 3 4 5 36

75 4 4 4 2 4 2 4 4 4 32 4 4 4 4 5 4 4 4 4 37

76 4 5 4 4 5 5 4 5 5 41 5 5 4 2 5 4 4 5 4 38

77 4 4 4 4 4 4 4 4 4 36 4 3 2 4 4 4 3 4 4 32

78 4 4 5 5 5 5 5 5 2 40 4 4 1 4 4 5 5 4 3 34

79 4 5 5 4 5 4 5 5 4 41 4 5 4 5 4 4 3 4 5 38

80 4 5 5 4 4 4 5 3 4 38 5 5 4 3 5 5 5 4 4 40

81 5 5 5 4 4 4 5 4 4 40 5 4 2 2 4 4 3 4 4 32

82 4 5 5 2 5 3 4 5 1 34 4 5 2 5 4 3 3 5 4 35

83 5 4 4 1 4 3 5 4 2 32 5 4 2 4 5 3 4 4 5 36

84 5 4 4 4 5 5 5 5 4 41 5 5 5 5 5 5 5 5 4 44

85 5 5 4 4 5 5 4 5 5 42 5 4 1 5 4 5 5 4 5 38

86 5 4 4 5 5 4 5 5 5 42 4 4 5 4 2 5 5 4 4 37

87 4 5 4 4 5 5 4 5 5 41 4 4 5 4 5 4 4 5 4 39

88 5 5 5 5 5 5 4 4 4 42 4 5 5 4 4 4 2 5 5 38

89 5 5 4 4 4 4 4 4 4 38 4 5 3 4 4 4 5 4 4 37

90 4 4 5 5 4 5 4 5 4 40 5 4 4 4 5 4 3 4 4 37

91 5 5 5 4 4 4 5 5 5 42 4 5 4 4 4 5 2 5 5 38

92 5 4 5 5 4 4 5 5 4 41 4 5 5 4 5 4 4 4 4 39

93 4 4 4 4 4 5 4 4 4 37 4 4 5 4 5 5 4 4 4 39

94 4 5 5 4 5 3 5 5 4 40 4 4 3 5 3 5 5 4 5 38

95 5 4 5 5 4 4 5 4 4 40 5 5 4 5 4 5 4 5 4 41

96 4 5 5 4 5 5 4 4 4 40 4 4 3 4 5 5 5 4 4 38

(15)

UJI VALIDITAS DAN RELIABILITAS PRA PENELITIAN

A. Validitas

1. Keputusan Pembelian (Y)

Correlations

Y.1 Y.2 Y.3 Y.4 Y.5 Y.6 Y.7 Y.8 TOT

Y.1 Pearson Correlation

1 ,765^** ,704^** ,579^** ,536^** ,685^** ,818^** ,796^** ,869^**

Sig. (2-tailed) ,000 ,000 ,001 ,002 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,765^** 1 ,712^** ,673^** ,632^** ,678^** ,633^** ,799^** ,862^**

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,704^** ,712^** 1 ,655^** ,761^** ,816^** ,652^** ,680^** ,867^**

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,579^** ,673^** ,655^** 1 ,709^** ,802^** ,582^** ,653^** ,812^**

Sig. (2-tailed) ,001 ,000 ,000 ,000 ,000 ,001 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,536^** ,632^** ,761^** ,709^** 1 ,791^** ,676^** ,649^** ,828^**

Sig. (2-tailed) ,002 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,685^** ,678^** ,816^** ,802^** ,791^** 1 ,725^** ,722^** ,898^**

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,818^** ,633^** ,652^** ,582^** ,676^** ,725^** 1 ,725^** ,853^**

Sig. (2-tailed) ,000 ,000 ,000 ,001 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

,796^** ,799^** ,680^** ,653^** ,649^** ,722^** ,725^** 1 ,879^**

(16)

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

TOT Pearson Correlation

,869^** ,862^** ,867^** ,812^** ,828^** ,898^** ,853^** ,879^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30

**. Correlation is significant at the 0.01 level (2-tailed).

Keputusan Pembelian (Y)

Item Pertanyaan r

hitung

r

tabe l

Keterangan

Y.1 0,869 0,361 Valid

Y.2 0,862 0,361 Valid

Y.3 0,867 0,361 Valid

Y.4 0,812 0,361 Valid

Y.5 0,828 0,361 Valid

Y.6 0,898 0,361 Valid

Y.7 0,853 0,361 Valid

Y.8 0,879 0,361 Valid

2. Produk Hijau (X

1

)

Correlations

X1.1 X1.2 X1.3 X1.4 X1.5 X1.6 X1.7 X1.8 X1.9 TOT X1.1 Pearson

Correlation

1 ,800^** ,081 ,615^** ,536^** ,292 ,570^** ,564^** ,583^** ,819^**

Sig. (2-tailed) ,000 ,671 ,000 ,002 ,118 ,001 ,001 ,001 ,000

N 30 30 30 30 30 30 30 30 30 30

X1.2 Pearson Correlation

,800^** 1 ,263 ,542^** ,441^* ,476^** ,332 ,339 ,525^** ,754^**

Sig. (2-tailed) ,000 ,161 ,002 ,015 ,008 ,073 ,067 ,003 ,000

N 30 30 30 30 30 30 30 30 30 30

,081 ,263 1 ,446^* ,098 ,410^* -,073 ,183 ,344 ,406^*

Sig. (2-tailed) ,671 ,161 ,014 ,605 ,024 ,702 ,334 ,063 ,026

N 30 30 30 30 30 30 30 30 30 30

,615^** ,542^** ,446^* 1 ,287 ,490^** ,319 ,431^* ,492^** ,724^**

(17)

Sig. (2-tailed) ,000 ,002 ,014 ,124 ,006 ,086 ,018 ,006 ,000

N 30 30 30 30 30 30 30 30 30 30

,536^** ,441^* ,098 ,287 1 ,366^* ,422^* ,539^** ,589^** ,686^**

Sig. (2-tailed) ,002 ,015 ,605 ,124 ,047 ,020 ,002 ,001 ,000

N 30 30 30 30 30 30 30 30 30 30

,292 ,476^** ,410^* ,490^** ,366^* 1 ,320 ,309 ,525^** ,650^**

Sig. (2-tailed) ,118 ,008 ,024 ,006 ,047 ,085 ,097 ,003 ,000

N 30 30 30 30 30 30 30 30 30 30

,570^** ,332 -,073 ,319 ,422^* ,320 1 ,693^** ,482^** ,662^**

Sig. (2-tailed) ,001 ,073 ,702 ,086 ,020 ,085 ,000 ,007 ,000

N 30 30 30 30 30 30 30 30 30 30

,564^** ,339 ,183 ,431^* ,539^** ,309 ,693^** 1 ,657^** ,758^**

Sig. (2-tailed) ,001 ,067 ,334 ,018 ,002 ,097 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

,583^** ,525^** ,344 ,492^** ,589^** ,525^** ,482^** ,657^** 1 ,828^**

Sig. (2-tailed) ,001 ,003 ,063 ,006 ,001 ,003 ,007 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

,819^** ,754^** ,406^* ,724^** ,686^** ,650^** ,662^** ,758^** ,828^** 1

Sig. (2-tailed) ,000 ,000 ,026 ,000 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

*. Correlation is significant at the 0.05 level (2-tailed).

Produk Hijau (X

1

)

Item Pertanyaan r

hitung

r

.6 0,650 0,361 Valid

(18)

X

1

.7 0,662 0,361 Valid

X

1

.8 0,758 0,361 Valid

X

1

.9 0,828 0,361 Valid

3. Sertifikasi Halal (X

₂

)

Correlations

Correlation

1 ,878^** ,771^** ,182 ,823^** ,784^** ,823^** ,878^** ,470^** ,898^**

Sig. (2-tailed) ,000 ,000 ,336 ,000 ,000 ,000 ,000 ,009 ,000

N 30 30 30 30 30 30 30 30 30 30

,878^** 1 ,817^** ,166 ,814^** ,683^** ,890^** ,930^** ,468^** ,900^**

Sig. (2-tailed) ,000 ,000 ,381 ,000 ,000 ,000 ,000 ,009 ,000

N 30 30 30 30 30 30 30 30 30 30

,771^** ,817^** 1 ,446^* ,761^** ,650^** ,680^** ,743^** ,535^** ,876^**

Sig. (2-tailed) ,000 ,000 ,014 ,000 ,000 ,000 ,000 ,002 ,000

N 30 30 30 30 30 30 30 30 30 30

,182 ,166 ,446^* 1 ,469^** ,297 ,218 ,166 ,442^* ,487^**

Sig. (2-tailed) ,336 ,381 ,014 ,009 ,111 ,248 ,381 ,015 ,006

N 30 30 30 30 30 30 30 30 30 30

,823^** ,814^** ,761^** ,469^** 1 ,759^** ,831^** ,814^** ,474^** ,923^**

Sig. (2-tailed) ,000 ,000 ,000 ,009 ,000 ,000 ,000 ,008 ,000

N 30 30 30 30 30 30 30 30 30 30

,784^** ,683^** ,650^** ,297 ,759^** 1 ,690^** ,747^** ,391^* ,825^**

Sig. (2-tailed) ,000 ,000 ,000 ,111 ,000 ,000 ,000 ,033 ,000

N 30 30 30 30 30 30 30 30 30 30

,823^** ,890^** ,680^** ,218 ,831^** ,690^** 1 ,814^** ,395^* ,860^**

Sig. (2-tailed) ,000 ,000 ,000 ,248 ,000 ,000 ,000 ,031 ,000

N 30 30 30 30 30 30 30 30 30 30

,878^** ,930^** ,743^** ,166 ,814^** ,747^** ,814^** 1 ,468^** ,891^**

(19)

Sig. (2-tailed) ,000 ,000 ,000 ,381 ,000 ,000 ,000 ,009 ,000

N 30 30 30 30 30 30 30 30 30 30

,470^** ,468^** ,535^** ,442^* ,474^** ,391^* ,395^* ,468^** 1 ,639^**

Sig. (2-tailed) ,009 ,009 ,002 ,015 ,008 ,033 ,031 ,009 ,000

N 30 30 30 30 30 30 30 30 30 30

,898^** ,900^** ,876^** ,487^** ,923^** ,825^** ,860^** ,891^** ,639^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,006 ,000 ,000 ,000 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

Sertifikasi Halal (X

2

)

Item Pertanyaan r

hitung

r

)

Correlations

Correlation

1 ,428^* ,199 ,037 ,365^* ,475^** ,148 ,413^* ,453^* ,566^**

Sig. (2-tailed) ,018 ,293 ,845 ,048 ,008 ,435 ,023 ,012 ,001

N 30 30 30 30 30 30 30 30 30 30

,428^* 1 ,505^** ,651^** ,371^* ,434^* ,466^** ,231 ,405^* ,762^**

Sig. (2-tailed) ,018 ,004 ,000 ,044 ,016 ,009 ,220 ,026 ,000

N 30 30 30 30 30 30 30 30 30 30

(20)

,199 ,505^** 1 ,445^* ,287 ,299 ,349 ,065 ,171 ,563^**

Sig. (2-tailed) ,293 ,004 ,014 ,124 ,109 ,058 ,733 ,366 ,001

N 30 30 30 30 30 30 30 30 30 30

,037 ,651^** ,445^* 1 ,559^** ,347 ,555^** -,078 ,141 ,660^**

Sig. (2-tailed) ,845 ,000 ,014 ,001 ,060 ,001 ,682 ,457 ,000

N 30 30 30 30 30 30 30 30 30 30

,365^* ,371^* ,287 ,559^** 1 ,754^** ,321 ,209 ,393^* ,742^**

Sig. (2-tailed) ,048 ,044 ,124 ,001 ,000 ,084 ,268 ,032 ,000

N 30 30 30 30 30 30 30 30 30 30

,475^** ,434^* ,299 ,347 ,754^** 1 ,078 ,419^* ,600^** ,748^**

Sig. (2-tailed) ,008 ,016 ,109 ,060 ,000 ,682 ,021 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

,148 ,466^** ,349 ,555^** ,321 ,078 1 ,160 ,344 ,613^**

Sig. (2-tailed) ,435 ,009 ,058 ,001 ,084 ,682 ,399 ,062 ,000

N 30 30 30 30 30 30 30 30 30 30

,413^* ,231 ,065 -,078 ,209 ,419^* ,160 1 ,658^** ,495^**

Sig. (2-tailed) ,023 ,220 ,733 ,682 ,268 ,021 ,399 ,000 ,005

N 30 30 30 30 30 30 30 30 30 30

,453^* ,405^* ,171 ,141 ,393^* ,600^** ,344 ,658^** 1 ,698^**

Sig. (2-tailed) ,012 ,026 ,366 ,457 ,032 ,000 ,062 ,000 ,000

N 30 30 30 30 30 30 30 30 30 30

,566^** ,762^** ,563^** ,660^** ,742^** ,748^** ,613^** ,495^** ,698^** 1

Sig. (2-tailed) ,001 ,000 ,001 ,000 ,000 ,000 ,000 ,005 ,000

N 30 30 30 30 30 30 30 30 30 30

(21)

Kesadaran Halal (X

3

)

Item Pertanyaan r

hitung

r

tabe l

Cronbach's

Alpha N of Items

,948 8

0,948 > 0,6 artinya reliabel Item-Total Statistics

Scale Mean if Item Deleted

Scale Variance if Item Deleted

Corrected Item - Total Correlation

Cronbach's Alpha if Item Deleted

Y.1 24,00 9,655 ,815 ,941

Y.2 24,03 9,964 ,812 ,940

Y.3 24,07 10,271 ,825 ,939

Y.4 24,27 10,685 ,760 ,944

Y.5 24,20 10,510 ,777 ,943

Y.6 24,17 10,213 ,866 ,937

Y.7 24,07 9,995 ,800 ,941

Y.8 24,17 10,282 ,842 ,939

(22)

Keputusan Pembelian (Y) Item Pertanyaan Alpha

Cronbach Kriteria Keterangan

Y.1 0,941 0,60 Reliabel

Y.2 0,940 0,60 Reliabel

Y.3 0,939 0,60 Reliabel

Y.4 0,944 0,60 Reliabel

Y.5 0,943 0,60 Reliabel

Y.6 0,937 0,60 Reliabel

Y.7 0,941 0,60 Reliabel

Y.8 0,939 0,60 Reliabel

2. Produk Hijau (X

1

)

Reliability Statistics

Cronbach's

Alpha N of Items

,872 9

0,872 > 0,6 artinya reliabel Item-Total Statistics

X1.1 26,80 10,510 ,734 ,846

X1.2 26,97 11,757 ,677 ,852

X1.3 27,17 13,385 ,284 ,883

X1.4 27,13 12,051 ,646 ,855

X1.5 27,17 12,006 ,591 ,859

X1.6 27,27 12,133 ,546 ,863

X1.7 27,10 12,024 ,557 ,862

X1.8 26,90 11,472 ,674 ,852

Cronbach's

Alpha N of Items

,929 9

0,929 > 0,6 artinya reliabel Item-Total Statistics

X2.1 29,33 20,092 ,866 ,913

X2.2 29,47 20,051 ,869 ,913

X2.3 29,50 20,534 ,841 ,915

X2.4 29,73 22,478 ,343 ,950

X2.5 29,43 20,392 ,901 ,912

X2.6 29,30 20,079 ,765 ,919

X2.7 29,43 20,806 ,821 ,916

X2.8 29,47 20,120 ,856 ,913

Cronbach's

Alpha N of Items

,826 9

0,826 > 0,6 artinya reliabel Item-Total Statistics

X3.1 28,50 13,293 ,454 ,816

X3.2 28,60 12,455 ,690 ,793

X3.3 28,67 13,195 ,443 ,817

X3.4 28,63 11,964 ,518 ,811

X3.5 28,33 12,092 ,650 ,794

X3.6 28,20 11,614 ,641 ,794

X3.7 28,60 12,248 ,458 ,820

X3.8 28,27 13,582 ,371 ,824

3

.9 0,801 0,60 Reliabel

(26)

UJI VALIDITAS DAN RELIABILITAS PENELITIAN A. Validitas

1. Keputusan Pembelian (Y)

Correlations

Y.1 Y.2 Y.3 Y.4 Y.5 Y.6 Y.7 Y.8 TOT

1 ,131 ,386^** ,396^** ,369^** ,271^** ,355^** ,484^** ,602^**

Sig. (2-tailed) ,204 ,000 ,000 ,000 ,008 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,131 1 ,335^** ,140 ,262^** ,201^* ,305^** ,250^* ,502^**

Sig. (2-tailed) ,204 ,001 ,173 ,010 ,049 ,003 ,014 ,000

N 96 96 96 96 96 96 96 96 96

,386^** ,335^** 1 ,325^** ,434^** ,428^** ,415^** ,403^** ,677^**

Sig. (2-tailed) ,000 ,001 ,001 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,396^** ,140 ,325^** 1 ,464^** ,399^** ,480^** ,649^** ,718^**

Sig. (2-tailed) ,000 ,173 ,001 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,369^** ,262^** ,434^** ,464^** 1 ,343^** ,540^** ,522^** ,712^**

Sig. (2-tailed) ,000 ,010 ,000 ,000 ,001 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,271^** ,201^* ,428^** ,399^** ,343^** 1 ,417^** ,385^** ,660^**

Sig. (2-tailed) ,008 ,049 ,000 ,000 ,001 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,355^** ,305^** ,415^** ,480^** ,540^** ,417^** 1 ,513^** ,745^**

Sig. (2-tailed) ,000 ,003 ,000 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

,484^** ,250^* ,403^** ,649^** ,522^** ,385^** ,513^** 1 ,780^**

Sig. (2-tailed) ,000 ,014 ,000 ,000 ,000 ,000 ,000 ,000

(27)

N 96 96 96 96 96 96 96 96 96 TOT Pearson

Correlation

,602^** ,502^** ,677^** ,718^** ,712^** ,660^** ,745^** ,780^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96

2. Produk Hijau (X

1

)

Correlations

Correlation

1 ,148 ,419^** ,286^** ,149 ,207^* ,355^** ,466^** ,340^** ,555^**

Sig. (2-tailed) ,151 ,000 ,005 ,148 ,043 ,000 ,000 ,001 ,000

N 96 96 96 96 96 96 96 96 96 96

,148 1 ,246^* ,005 ,217^* ,128 ,134 ,316^** ,360^** ,418^**

Sig. (2-tailed) ,151 ,016 ,964 ,034 ,214 ,194 ,002 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,419^** ,246^* 1 ,453^** ,478^** ,452^** ,321^** ,331^** ,477^** ,740^**

Sig. (2-tailed) ,000 ,016 ,000 ,000 ,000 ,001 ,001 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,286^** ,005 ,453^** 1 ,327^** ,514^** ,285^** ,315^** ,386^** ,658^**

Sig. (2-tailed) ,005 ,964 ,000 ,001 ,000 ,005 ,002 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,149 ,217^* ,478^** ,327^** 1 ,495^** ,395^** ,262^* ,317^** ,659^**

Sig. (2-tailed) ,148 ,034 ,000 ,001 ,000 ,000 ,010 ,002 ,000

N 96 96 96 96 96 96 96 96 96 96

,207^* ,128 ,452^** ,514^** ,495^** 1 ,421^** ,232^* ,400^** ,717^**

Sig. (2-tailed) ,043 ,214 ,000 ,000 ,000 ,000 ,023 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,355^** ,134 ,321^** ,285^** ,395^** ,421^** 1 ,293^** ,362^** ,625^**

(28)

Sig. (2-tailed) ,000 ,194 ,001 ,005 ,000 ,000 ,004 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,466^** ,316^** ,331^** ,315^** ,262^* ,232^* ,293^** 1 ,431^** ,605^**

Sig. (2-tailed) ,000 ,002 ,001 ,002 ,010 ,023 ,004 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,340^** ,360^** ,477^** ,386^** ,317^** ,400^** ,362^** ,431^** 1 ,701^**

Sig. (2-tailed) ,001 ,000 ,000 ,000 ,002 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

,555^** ,418^** ,740^** ,658^** ,659^** ,717^** ,625^** ,605^** ,701^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

3. Sertifikasi Halal (X

2

)

Correlations

Correlation

1 ,196 ,326^** ,125 ,159 ,114 ,326^** ,216^* ,119 ,470^**

Sig. (2-tailed) ,056 ,001 ,225 ,122 ,267 ,001 ,034 ,248 ,000

N 96 96 96 96 96 96 96 96 96 96

,196 1 ,365^** -,068 ,379^** ,046 ,105 ,208^* ,283^** ,476^**

Sig. (2-tailed) ,056 ,000 ,510 ,000 ,659 ,310 ,042 ,005 ,000

N 96 96 96 96 96 96 96 96 96 96

,326^** ,365^** 1 ,284^** ,320^** ,138 ,176 ,180 -,010 ,524^**

Sig. (2-tailed) ,001 ,000 ,005 ,001 ,180 ,087 ,080 ,921 ,000

N 96 96 96 96 96 96 96 96 96 96

,125 -,068 ,284^** 1 ,170 ,407^** ,233^* ,266^** ,364^** ,632^**

Sig. (2-tailed) ,225 ,510 ,005 ,097 ,000 ,022 ,009 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

(29)

,159 ,379^** ,320^** ,170 1 ,364^** ,151 ,385^** ,174 ,600^**

Sig. (2-tailed) ,122 ,000 ,001 ,097 ,000 ,142 ,000 ,090 ,000

N 96 96 96 96 96 96 96 96 96 96

,114 ,046 ,138 ,407^** ,364^** 1 ,091 ,305^** ,223^* ,575^**

Sig. (2-tailed) ,267 ,659 ,180 ,000 ,000 ,378 ,003 ,029 ,000

N 96 96 96 96 96 96 96 96 96 96

,326^** ,105 ,176 ,233^* ,151 ,091 1 ,218^* -,029 ,414^**

Sig. (2-tailed) ,001 ,310 ,087 ,022 ,142 ,378 ,033 ,779 ,000

N 96 96 96 96 96 96 96 96 96 96

,216^* ,208^* ,180 ,266^** ,385^** ,305^** ,218^* 1 ,345^** ,629^**

Sig. (2-tailed) ,034 ,042 ,080 ,009 ,000 ,003 ,033 ,001 ,000

N 96 96 96 96 96 96 96 96 96 96

,119 ,283^** -,010 ,364^** ,174 ,223^* -,029 ,345^** 1 ,570^**

Sig. (2-tailed) ,248 ,005 ,921 ,000 ,090 ,029 ,779 ,001 ,000

N 96 96 96 96 96 96 96 96 96 96

,470^** ,476^** ,524^** ,632^** ,600^** ,575^** ,414^** ,629^** ,570^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

4. Kesadaran Halal (X

3

)

Correlations

Correlation

1 ,395^** ,150 ,247^* ,266^** ,249^* ,145 ,258^* ,252^* ,552^**

Sig. (2-tailed) ,000 ,144 ,015 ,009 ,015 ,158 ,011 ,013 ,000

N 96 96 96 96 96 96 96 96 96 96

,395^** 1 ,319^** ,364^** ,476^** ,394^** ,296^** ,269^** ,285^** ,717^**

Sig. (2-tailed) ,000 ,002 ,000 ,000 ,000 ,003 ,008 ,005 ,000

(30)

N 96 96 96 96 96 96 96 96 96 96 X3.3 Pearson

Correlation

,150 ,319^** 1 ,174 ,216^* ,152 ,161 ,171 ,200 ,526^**

Sig. (2-tailed) ,144 ,002 ,090 ,035 ,139 ,118 ,096 ,050 ,000

N 96 96 96 96 96 96 96 96 96 96

,247^* ,364^** ,174 1 ,262^** ,315^** ,278^** ,328^** ,241^* ,640^**

Sig. (2-tailed) ,015 ,000 ,090 ,010 ,002 ,006 ,001 ,018 ,000

N 96 96 96 96 96 96 96 96 96 96

,266^** ,476^** ,216^* ,262^** 1 ,354^** ,225^* ,200 ,122 ,586^**

Sig. (2-tailed) ,009 ,000 ,035 ,010 ,000 ,027 ,051 ,236 ,000

N 96 96 96 96 96 96 96 96 96 96

,249^* ,394^** ,152 ,315^** ,354^** 1 ,287^** ,168 ,201^* ,573^**

Sig. (2-tailed) ,015 ,000 ,139 ,002 ,000 ,005 ,101 ,049 ,000

N 96 96 96 96 96 96 96 96 96 96

,145 ,296^** ,161 ,278^** ,225^* ,287^** 1 ,243^* ,129 ,555^**

Sig. (2-tailed) ,158 ,003 ,118 ,006 ,027 ,005 ,017 ,210 ,000

N 96 96 96 96 96 96 96 96 96 96

,258^* ,269^** ,171 ,328^** ,200 ,168 ,243^* 1 ,260^* ,553^**

Sig. (2-tailed) ,011 ,008 ,096 ,001 ,051 ,101 ,017 ,011 ,000

N 96 96 96 96 96 96 96 96 96 96

,252^* ,285^** ,200 ,241^* ,122 ,201^* ,129 ,260^* 1 ,489^**

Sig. (2-tailed) ,013 ,005 ,050 ,018 ,236 ,049 ,210 ,011 ,000

N 96 96 96 96 96 96 96 96 96 96

,552^** ,717^** ,526^** ,640^** ,586^** ,573^** ,555^** ,553^** ,489^** 1

Sig. (2-tailed) ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000 ,000

N 96 96 96 96 96 96 96 96 96 96

(31)

B. Reliabilitas

1. Keputusan Pembelian (Y)

Reliability Statistics

Cronbach's

Alpha N of Items

,824 8

Item-Total Statistics

Y.1 29,06 12,922 ,489 ,811

Y.2 29,15 12,884 ,323 ,836

Y.3 29,04 12,398 ,572 ,801

Y.4 29,24 11,679 ,600 ,795

Y.5 29,04 12,293 ,618 ,796

Y.6 29,47 11,683 ,505 ,811

Y.7 29,18 11,684 ,642 ,790

Y.8 29,16 11,312 ,682 ,783

2. Produk Hijau (X

1

)

Reliability Statistics

Cronbach's

Alpha N of Items

,812 9

Item-Total Statistics

X1.1 32,22 14,552 ,446 ,801

X1.2 32,23 15,063 ,277 ,819

X1.3 32,48 12,884 ,638 ,776

X1.4 32,48 13,031 ,516 ,794

(32)

X1.5 32,60 13,315 ,533 ,790

X1.6 32,69 12,386 ,582 ,784

X1.7 32,46 13,746 ,503 ,794

X1.8 32,28 14,225 ,499 ,795

X1.9 32,31 13,522 ,605 ,783

3. Sertifikasi Halal (X

2

)

Reliability Statistics

Cronbach's

Alpha N of Items

,700 9

Item-Total Statistics

X2.1 34,19 8,449 ,330 ,683

X2.2 34,26 8,258 ,308 ,686

X2.3 34,30 8,171 ,377 ,674

X2.4 34,74 7,058 ,422 ,667

X2.5 34,33 7,930 ,469 ,659

X2.6 34,41 7,696 ,400 ,669

X2.7 34,27 8,600 ,263 ,693

X2.8 34,29 7,704 ,492 ,652

X2.9 34,79 7,451 ,353 ,682

4. Kesadaran Halal (X

3

)

Reliability Statistics

Cronbach's

Alpha N of Items

,741 9

(33)

Item-Total Statistics

X3.1 32,54 13,956 ,405 ,719

X3.2 32,54 13,072 ,614 ,687

X3.3 32,93 13,500 ,318 ,740

X3.4 33,04 12,693 ,469 ,709

X3.5 32,42 13,804 ,449 ,713

X3.6 32,45 14,166 ,451 ,714

X3.7 32,81 13,480 ,371 ,727

X3.8 32,63 13,942 ,405 ,719

X3.9 32,56 14,607 ,354 ,727

(34)

UJI NORMALITAS

One-Sample Kolmogorov-Smirnov Test

Unstandardized Residual

N 96

Normal Parameters^a,b Mean ,0000000

Std. Deviation 2,53066562

Most Extreme Differences Absolute ,070

Positive ,051

Negative -,070

Test Statistic ,070

Asymp. Sig. (2-tailed) ,200^c,d

a. Test distribution is Normal.

b. Calculated from data.

c. Lilliefors Significance Correction.

d. This is a lower bound of the true significance.

UJI MULTIKOLINEARITAS Coefficients

^a

Model

Collinearity Statistics Tolerance VIF

1 Produk Hijau (X1) ,524 1,908

Sertifikasi Halal (X2) ,557 1,794 Kesadaran Halal (X3) ,487 2,055 a. Dependent Variable: Keputusan Pembelian (Y)

UJI HATEROKEDASTISITAS Coefficients

^a

Model

Unstandardized Coefficients

Standardized Coefficients

t Sig.

B Std. Error Beta

1 (Constant) 4,712 2,022 2,330 ,022

Produk Hijau (X1) -,045 ,054 -,115 -,832 ,407

Sertifikasi Halal (X2) ,062 ,069 ,122 ,908 ,366

Kesadaran Halal (X3) -,096 ,056 -,248 -1,725 ,088

a. Dependent Variable: ABS_RES

(35)

UJI KOEFISIEN DETERMINAN Model Summary

Model R R Square

Adjusted R Square

Std. Error of the Estimate

1 ,765^a ,585 ,571 2,572

a. Predictors: (Constant), Kesadaran Halal (X3), Sertifikasi Halal (X2), Produk Hijau (X1)

UJI F ANOVA

^a

Model Sum of Squares df Mean Square F Sig.

1 Regression 856,928 3 285,643 43,193 ,000^b

Residual 608,406 92 6,613

Total 1465,333 95

a. Dependent Variable: Keputusan Pembelian (Y)

b. Predictors: (Constant), Kesadaran Halal (X3), Sertifikasi Halal (X2), Produk Hijau (X1)

UJI T Coefficients

^a

Model

Unstandardized Coefficients

Standardized Coefficients

t Sig.

B Std. Error Beta

1 (Constant) -,869 3,342 -,260 ,795

Produk Hijau (X1) ,298 ,089 ,311 3,353 ,001

Sertifikasi Halal (X2) ,299 ,114 ,237 2,629 ,010

Kesadaran Halal (X3) ,321 ,092 ,335 3,475 ,001

a. Dependent Variable: Keputusan Pembelian (Y)

(36)

TABEL DISTRIBUSI

0,05 0.025 0,01 0,005 0,05 0.025 0,01 0,005

0,1 0,05 0,02 0,01 0,1 0,05 0,02 0,01

1 0,988 0,997 1 1 1 6,314 12,706 31,821 63,657

2 0,9 0,95 0,98 0,99 2 2,92 4,303 6,965 9,925

3 0,805 0,878 0,934 0,959 3 2,353 3,182 4,541 5,841

4 0,729 0,811 0,882 0,917 4 2,132 2,776 3,747 4,604

5 0,669 0,754 0,833 0,875 5 2,015 2,571 3,365 4,032

6 0,621 0,707 0,789 0,834 6 1,943 2,447 3,143 3,707

7 0,582 0,666 0,75 0,798 7 1,895 2,365 2,998 3,499

8 0,549 0,632 0,715 0,765 8 1,86 2,306 2,896 3,355

9 0,521 0,602 0,685 0,735 9 1,833 2,262 2,821 3,25

10 0,497 0,576 0,658 0,708 10 1,812 2,228 2,764 3,169

11 0,476 0,553 0,634 0,684 11 1,796 2,201 2,718 3,106

12 0,458 0,532 0,612 0,661 12 1,782 2,179 2,681 3,055

13 0,441 0,514 0,592 0,641 13 1,771 2,16 2,65 3,012

14 0,426 0,497 0,574 0,623 14 1,761 2,145 2,624 2,977

15 0,412 0,482 0,558 0,606 15 1,753 2,131 2,602 2,947

16 0,4 0,468 0,543 0,59 16 1,746 2,12 2,583 2,921

17 0,389 0,456 0,529 0,575 17 1,74 2,11 2,567 2,898

18 0,378 0,444 0,516 0,561 18 1,734 2,101 2,552 2,878

19 0,369 0,433 0,503 0,549 19 1,729 2,093 2,539 2,861

20 0,36 0,423 0,492 0,537 20 1,725 2,086 2,528 2,845

21 0,352 0,413 0,482 0,526 21 1,721 2,08 2,518 2,831

22 0,344 0,404 0,472 0,515 22 1,717 2,074 2,508 2,819

23 0,337 0,396 0,462 0,505 23 1,714 2,069 2,5 2,807

24 0,33 0,388 0,453 0,496 24 1,711 2,064 2,492 2,797

25 0,323 0,381 0,445 0,487 25 1,708 2,06 2,485 2,787

26 0,317 0,374 0,437 0,479 26 1,706 2,056 2,479 2,779

27 0,311 0,367 0,43 0,471 27 1,703 2,052 2,473 2,771

28 0,306 0,361 0,423 0,463 28 1,701 2,048 2,467 2,763

29 0,301 0,355 0,416 0,456 29 1,699 2,045 2,462 2,756

30 0,296 0,349 0,409 0,449 30 1,697 2,042 2,457 2,75

31 0,291 0,344 0,403 0,442 31 1,696 2,04 2,453 2,744

32 0,287 0,339 0,397 0,436 32 1,694 2,037 2,449 2,738

33 0,283 0,334 0,392 0,43 33 1,692 2,035 2,445 2,733

34 0,279 0,329 0,386 0,424 34 1,691 2,032 2,441 2,728

35 0,275 0,325 0,381 0,418 35 1,69 2,03 2,438 2,724

36 0,271 0,32 0,376 0,413 36 1,688 2,028 2,434 2,719

37 0,267 0,316 0,371 0,408 37 1,687 2,026 2,431 2,715

38 0,264 0,312 0,367 0,403 38 1,686 2,024 2,429 2,712

39 0,26 0,308 0,362 0,398 39 1,685 2,023 2,426 2,708

40 0,257 0,304 0,358 0,393 40 1,684 2,021 2,423 2,704

41 0,254 0,301 0,354 0,389 41 1,683 2,02 2,421 2,701

42 0,251 0,297 0,35 0,384 42 1,682 2,018 2,418 2,698

Tabel Distribusi r

df

one tail two tail

Tabel Distribusi t

df

one tail two tail

(37)

43 0,248 0,294 0,346 0,38 43 1,681 2,017 2,416 2,695

44 0,246 0,291 0,342 0,376 44 1,68 2,015 2,414 2,692

45 0,243 0,288 0,338 0,372 45 1,679 2,014 2,412 2,69

46 0,24 0,285 0,335 0,368 46 1,679 2,013 2,41 2,687

47 0,238 0,282 0,331 0,365 47 1,678 2,012 2,408 2,685

48 0,235 0,279 0,328 0,361 48 1,677 2,011 2,407 2,682

49 0,233 0,276 0,325 0,358 49 1,677 2,01 2,405 2,68

50 0,231 0,273 0,322 0,354 50 1,676 2,009 2,403 2,678

51 0,228 0,271 0,319 0,351 51 1,675 2,008 2,402 2,676

52 0,226 0,268 0,316 0,348 52 1,675 2,007 2,4 2,674

53 0,224 0,266 0,313 0,345 53 1,674 2,006 2,399 2,672

54 0,222 0,263 0,31 0,341 54 1,674 2,005 2,397 2,67

55 0,22 0,261 0,307 0,339 55 1,673 2,004 2,396 2,668

56 0,218 0,259 0,305 0,336 56 1,673 2,003 2,395 2,667

57 0,216 0,256 0,302 0,333 57 1,672 2,002 2,394 2,665

58 0,214 0,254 0,3 0,33 58 1,672 2,002 2,392 2,663

59 0,213 0,252 0,297 0,327 59 1,671 2,001 2,391 2,662

60 0,211 0,25 0,295 0,325 60 1,671 2 2,39 2,66

61 0,209 0,248 0,293 0,322 61 1,67 2 2,389 2,659

62 0,207 0,246 0,29 0,32 62 1,67 1,999 2,388 2,657

63 0,206 0,244 0,288 0,317 63 1,669 1,998 2,387 2,656

64 0,204 0,242 0,286 0,315 64 1,669 1,998 2,386 2,655

65 0,203 0,24 0,284 0,313 65 1,669 1,997 2,385 2,654

66 0,201 0,239 0,282 0,31 66 1,668 1,997 2,384 2,652

67 0,2 0,237 0,28 0,308 67 1,668 1,996 2,383 2,651

68 0,198 0,235 0,278 0,306 68 1,668 1,995 2,382 2,65

69 0,197 0,234 0,276 0,304 69 1,667 1,995 2,382 2,649

70 0,195 0,232 0,274 0,302 70 1,667 1,994 2,381 2,648

71 0,194 0,23 0,272 0,3 71 1,667 1,994 2,38 2,647

72 0,193 0,229 0,27 0,298 72 1,666 1,993 2,379 2,646

73 0,191 0,227 0,268 0,296 73 1,666 1,993 2,379 2,645

74 0,19 0,226 0,266 0,294 74 1,666 1,993 2,378 2,644

75 0,189 0,224 0,265 0,292 75 1,665 1,992 2,377 2,643

76 0,188 0,223 0,263 0,29 76 1,665 1,992 2,376 2,642

77 0,186 0,221 0,261 0,288 77 1,665 1,991 2,376 2,641

78 0,185 0,22 0,26 0,286 78 1,665 1,991 2,375 2,64

79 0,184 0,219 0,258 0,285 79 1,664 1,99 2,374 2,64

80 0,183 0,217 0,257 0,283 80 1,664 1,99 2,374 2,639

81 0,182 0,216 0,255 0,281 81 1,664 1,99 2,373 2,638

82 0,181 0,215 0,253 0,28 82 1,664 1,989 2,373 2,637

83 0,18 0,213 0,252 0,278 83 1,663 1,989 2,372 2,636

84 0,179 0,212 0,251 0,276 84 1,663 1,989 2,372 2,636

85 0,178 0,211 0,249 0,275 85 1,663 1,988 2,371 2,635

86 0,176 0,21 0,248 0,273 86 1,663 1,988 2,37 2,634

87 0,175 0,208 0,246 0,272 87 1,663 1,988 2,37 2,634

88 0,174 0,207 0,245 0,27 88 1,662 1,987 2,369 2,633

89 0,174 0,206 0,244 0,269 89 1,662 1,987 2,369 2,632

90 0,173 0,205 0,242 0,267 90 1,662 1,987 2,368 2,632

91 0,172 0,204 0,241 0,266 91 1,662 1,986 2,368 2,631

92 0,171 0,203 0,24 0,264 92 1,662 1,986 2,368 2,63

93 0,17 0,202 0,238 0,263 93 1,661 1,986 2,367 2,63