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MLIS-05

December - Examination 2019

Master of Library and Information Science Examination

Information Products and Services : Design, Development and Marketing

gyMZm CËnmX Ed§ godmE§ : g§aMZm, {dH$mg Ed§ {dnUZ

Paper - MLIS-05

Time : 3 Hours ] [ Max. Marks :- 80

Note: The question paper is divided into three sections A, B and C.

Write answers as per the given instructions.

{ZX}e : ¶h àíZ nÌ "A', "~' Am¡a "g' VrZ IÊS>m| ‘| {d^m{OV h¡& à˶oH$

IÊS> Ho$ {ZX}emZwgma àíZm| Ho$ CÎma Xr{OE&

Section - A 8

×

2 = 16 (Very Short Answer Questions)

Note: Answer all questions. As per the nature of the question delimit your answer in one word, one sentence or maximum up to 30 words. Each question carries 2 marks.

(IÊS> - "A') (A{V bKw CÎmar¶ àíZ)

{ZX}e : g^r àíZm| Ho$ CÎma Xr{OE& Amn AnZo CÎma H$mo àíZmZwgma EH$ eãX, EH$ dm³¶ ¶m A{YH$V‘ 30 eãXm| ‘| n[agr{‘V H$s{OE& à˶oH$ àíZ 2 A§H$m| H$m h¡&

472

MLIS-05 / 600 / 4 (1) (P.T.O.)

(2)

472

MLIS-05 / 600 / 4 (2) (Contd.)

1) (i) Mention any three types of information.

gyMZm Ho$ H$moB© VrZ àH$ma ~VmBE&

(ii) Who conducted the study “The Geography of Reading”?

"X Á¶moJ«m’$s Am°’$ arqS>J' Aܶ¶Z {H$gZo Am¶mo{OV {H$¶m?

(iii) Mention names of techniques of user studies.

Cn¶mo³Vm Aܶ¶Z VH$ZrH$m| Ho$ Zm‘ ~VmBE&

(iv) Mention names of type of information approach.

gyMZm CnmJ‘m| Ho$ àH$mam| Ho$ Zm‘ {b{IE&

(v) Mention two characteristics of information.

gyMZm H$s H$moB© Xmo {deofVmE§ ~VmBE&

(vi) Mention full name of OCLC.

Amo.gr.Eb.gr.

(OCLC)

H$m nyU© Zm‘ {b{IE&

(vii) Name the categories (classification) of virtual reference service.

Am^mgr gÝX^© godm Ho$ àH$mam|/dJuH$aU H$m Zm‘ {b{IE&

(viii) Mention three works related to information analysis and consolidation centres.

gyMZm {díbofU Ed§ g‘oH$Z Ho$ÝÐm| Ho$ H$moB© VrZ H$m¶© ~VmBE&

Section - B 4

×

8 = 32 (Short Answer Questions)

Note: Answer any four questions. Each answer should not exceed 200 words. Each question carries 8 marks.

(IÊS> - ~) (bKw CÎmar¶ àíZ)

{ZX}e : {H$Ýht Mma àíZm| Ho$ CÎma Xr{OE& Amn AnZo CÎma H$mo A{YH$V‘

200 eãXm| ‘| n[agr{‘V H$s{OE& à˶oH$ àíZ 8 A§H$m| H$m h¡&

(3)

MLIS-05 / 600 / 4 (3) (P.T.O.) 472

2) Discuss the need and objectives of user studies.

Cn¶mo³Vm Aܶ¶Z H$s Amdí¶H$Vm Ed§ CÔoí¶m| H$s MMm© H$s{OE&

3) Discuss meaning and scope of information.

gyMZm H$m AW© Ed§ joÌ ~VmBE&

4) Describe the need for literature search and its benefits to the researchers.

emoYH$Vm©Am| H$mo gm{hp˶H$ ImoO H$s Amdí¶H$Vm Ed§ bm^m| H$m CëboI H$s{OE&

5) Discuss the need for technical enquiry and how it is different from general query? Discuss.

VH$ZrH$s nyN>VmN> H$s Amdí¶H$Vm ~VmBE Ed§ ¶h gm‘mݶ nyN>VmN> go {H$g àH$ma {^ÝZ h¡? ~VmBE&

6) Describe about the translation services available in India.

^maV ‘| CnbãY AZwdmX godmAm| Ho$ ~mao ‘| ~VmBE&

7) State role and types of information analysis and consolidation centres.

gyMZm {díbofU Ed§ g‘oH$Z Ho$ÝÐm| H$s ^y{‘H$m Ed§ àH$ma ~VmBE&

8) What are the non-documentary sources of information?

Discuss about any two such sources.

gyMZm Ho$ A{b{IV ñÌmoV ³¶m h¢? BZ‘| go {H$Ýht Xmo Ho$ ~mao ‘| ~VmBE&

9) You have to prepare a bibliography on ‘RFID’, discuss the steps involved in it.

AmnH$mo

‘RFID’

na EH$ J«§W gyMr ~ZmZr h¡, Bg hoVw {d{^ÝZ MaUm| H$s

ì¶m»¶m H$s{OE&

(4)

472

MLIS-05 / 600 / 4 (4)

Section - C 2

×

16 = 32 (Long Answer Questions)

Note: Answer any two questions. You have to delimit your each answer maximum up to 500 words. Each question carries 16 marks.

(IÊS> - g) (XrK© CÎmar¶ àíZ)

{ZX}e : {H$Ýht Xmo àíZm| Ho$ CÎma Xr{OE& Amn AnZo CÎma H$mo A{YH$V‘ 500 eãXm| ‘| n[agr{‘V H$s{OE& à˶oH$ àíZ 16 A§H$m| H$m h¡&

10) What is marketing? Discuss about the application of marketing in libraries and information centres.

{dnUZ ³¶m h¡? nwñVH$mb¶ Ed§ gyMZm joÌm| ‘| {dnUZ Ho$ AZwà¶moJ Ho$

~mao ‘| MMm© H$s{OE&

11) Explain meaning of virtual reference service and enumerate steps involved in planning a virtual reference service.

Am^mgr gÝX^© godm H$m AW© ñnîQ> H$s{OE Ed§ Am^mgr gÝX^© godm H$s

¶moOZm ~ZmZo ‘| em{‘b MaUm| H$m CëboI H$s{OE&

12) Discuss the meaning and importance of document delivery service. Discuss about the document delivery services available in India.

àboI {dVaU godm H$m Ame¶ Ed§ ‘hÎd ~VmBE& ^maV ‘| àXmZ H$s Om ahr àboI {dVaU godmAm| H$s MMm© H$s{OE&

13) Describe the need for ‘Newsletter’ in a large library. Mention various points to be considered while starting a newsletter.

~¥hX² nwñVH$mb¶ Ho$ {bE "ݶyOboQ>a' H$s Amdí¶H$Vm ~VmBE& EH$ ݶyOboQ>a

ewê$ H$aVo g‘¶ ܶmZ ‘| aIo OmZodmbo ‘hÎdnyU© {~ÝXþAm| H$s MMm© H$s{OE&

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