1
INTERNATIONAL JOURNAL OF INNOVATION IN ENGINEERING RESEARCH & MANAGEMENT ISSN: 2348-4918Peer Reviewed and Refereed Journal
VOLUME: 08, Special Issue 04, (ICESD-2021), Paper id-IJIERM-VIII-IV, June 2021 IPR AND GREEN MANAGEMENT: A SYSTEMATIC REVIEW
Mr. Aashil Joshi
Student, St. Paul Institute of Professional Studies, Indore, (M.P.) Dr. Ajay Patil
Associate Professor, St. Paul Institute of Professional Studies, Indore, (M.P.)
Abstract - Intellectual property rights are core to the advancement and development of technology as they are conceptualized in the form of proprietary rights, which may further be transferred, licensed, assigned and protected against infringement. IPR its protection.
IPR and its protection along with information enforcement fosters the contribution of technological innovations and its transfer ended dissemination promoting it to various advantages which can be derived mutually by both the producers and users of the above knowledge of technology in a conducive way, that further adds to the social and economic welfare’s thereby balancing the legal rights as well as obligations.
This will further upgrade and enhance various policies related to innovations, laws on environment and will play a pivotal role in managing various environmental issues at a global level. IPR may also enjoy various short lived privileges over the products and thereby aid to control and determine the information quality in technology based resources.
The rules and regulations of intellectual property fundamentally empowers the availability of various innovative ideas along with quality thereby it is highly important to achieve various goals such as sustainable development better human health. An Environmental Protection. Furthermore, the level and scope of IPR positive influences the flow of talent and technologies amongst various industrialised and developed countries.
These protocols further control the communities having traditional knowledge an application of these into innovative methods of modern day, various up gradations and developments in the fields of clinical sciences, environmentalism, education promising further sustainable development.
1 INTRODUCTION
The intellectual property is this special category that includes the intangible skill set of human intellect that are to be converted into meaningful interpretations.Therefore, the protection of intellectual property rights further aids into various good practises subject to variability, differentiability, innovative and creative approaches to solve various problems.Intellectual property (IP) is a term that describes a number of distinct types of intangible assets.The main forms of IP are patents, copyrights, trademarks, and trade secrets.
Although some inventions may be covered by multiple types of IP protection, it is important to consider a number of business and legal factors before selecting the best protection strategy. Some technologies require strong IP protection to commercialize, but unnecessary costs can derail bringing a product to market.
In this digitalised era there we stand at a risk of getting over creative ideas stolen without any consent IPR plays a significant role and further protects the interests of the innovators thereby smoothening the free trade or original ideas across the globe.
Furthermore, the strong IP laws contribute to the development in a more disciplined way recently it has been observed that the IP crimes are increasing therefore, the public domains which are easily available the ideas and information can be stolen just in time.
Various IP loss that’s further supporting cyst of the talented and the innovative one with the continuous industrialization and globalisation striking a balance between the real and the fabricated ideas have to be identified.If you control so you can only promise the growth of any nation and do plan the development so as to bring a positive change to the overall ecological balance. With the increase of environmental pollution can and over usage of various natural resources it is high time for us to identify this crisis, whereby, corporates are also assuming the responsibility not only in the global marketplace but in our country India as well.
Management of both environmental and natural resources in a country like India has become more urgent.Most of the industries are identifying the need of sustainable
2
INTERNATIONAL JOURNAL OF INNOVATION IN ENGINEERING RESEARCH & MANAGEMENT ISSN: 2348-4918Peer Reviewed and Refereed Journal
VOLUME: 08, Special Issue 04, (ICESD-2021), Paper id-IJIERM-VIII-IV, June 2021
development especially on to the side of overall management systems whereby the human influence is getting destructive to various environmental solutions unsustainable goal in the economy spoken centre origin in the greed of earning profits uncontrolled consumption of various resources have become proficient at today's world nearby hardly anyone talks about quality of workplace an sustainable and positive natural environmental which is the current need of the earth as well as ours.
2 LITERATURE REVIEW S.No. Name of
Author
Review on Intellectual Property Rights and Green Management
1. Tiwari, S 1999 The author in this paper conveys that India signing the TRIPS Agreement relates directly to enforcement of intellectual property rights. There is a set of enforcement standards which all members of the World Trade Organization are obliged to follow set by the agreement: this includes: general guidelines to be followed by the Members the provisions describe civil administrative and criminal procedures border measures for enforcing their intellectual property right For developing countries some possible areas are identified where changes would be needed.
2. Barbiroli,
Giancarlo 2001 This research talks about various effects and performances globally with respect to the measures of energy and environmental outputs using materials sufficiently in effectively in the process of accepting environmental quality and performance of product at all the three levels that is technical, economic and social economical and the same is further being measured into the various radical aspects of the new technology in total talking about the intellectual employment and the organisations of all in act domestically and internationally to the various advancements and innovations in micro as well as maker level are yet to be seen in the coming year or two.
3. Lall, Amar Raj;
Khurana, Vinod 2002.
In their article critically evaluated and discussed various issues with respect to brand valuation the current changing economic scenario which further everything illustrates the valuation of respectable under popular brand equity brands, their valuation, intangible and tangible benefits of brand valuation
4. King, Kelvin
2002 In their study made an attempt to identify the intellectual capital valuation and with this practises cell procedures specially related to IPR then broad categories of research and come past the market market based cost and various future economic benefits to respect to capital valuation and processes of estimating the cost benefits economic and financial scenario.
5. Adam Jolly, Jeremy Philpott, 2004
In the study identify the creation unimportance of creation of ownership various different aspects the brands further emphasising on their impact on the memory of the consumer.
The further beneficial aspects which are then counted onto the side of brand equity is the transfer of rights and ownerships and other associated goodwill concepts wants to licence agreements and popularity and agreeableness to acceptance of the same 6. Robert F. Reilly;
Robert P.
Schweihs, 2004
in their study identified various income projections with special reference to the IPR and the valuation of intellectual property assets so did they try to income pass and bifurcate each into the parts of application logical extensions as well as speculative extensions which made the mystery pointed unique scenario for income projections to maximise the potential as well as to maximise the potential projections of income on different
3
INTERNATIONAL JOURNAL OF INNOVATION IN ENGINEERING RESEARCH & MANAGEMENT ISSN: 2348-4918Peer Reviewed and Refereed Journal
VOLUME: 08, Special Issue 04, (ICESD-2021), Paper id-IJIERM-VIII-IV, June 2021
perspectives that can be suitably studied and analysed.
7. Bernard Marr &
Jay Chatzkel 2004
in their paper identified the evaluation of intellectual capital the special reference strike that difficulties in order to measure and manage the same in the traditional sense further day talk about various profound assets special reference to the competitive advantages and value creation capabilities of an individual firm and with his other assets which mark the worth in the volatile stock market
3 DISCUSSIONS AND INTERPRETATIONS
This study is does very naive attempt to embark on to the understanding of IPR and green management.Further, it has been observed that the law related to the business gives some confirmation and security to the business policy in the same way the laws before related to intellectual property they give an important shield to the intellectual goods which is created by an individual person with the help of creative and are the innovative identity's. These innovative identities can further be safeguarded with this kind of various loss unlike previous. Further, promising talent as well as innovation from the real to virtual. Also, talking about the consumable of intellectual goods and the appropriate usage so that ethically it can be used into the mainstream, is one of the major understanding.
As we embark in the new decade of the digital world and the changes and with respect to the business environment and the environmental or climate changes it is very important for us to tackle and track and thereby balance both the factors together to transmit a greener future for the coming generations in order to save the individuality and originality of the talent intellectual property rights are coupled with the green management ideas then becoming a new word discipline for the young researchers to analyse and think about such complex multi patient endeavours where the collective dreams of crystal creativity genuinely comes into picture it’s worth noticing.
4 CONCLUSION
Conclude that robust IP protection facilitates green technology creation, adaptation and distribution. Depletion of non-renewable resources is taking place at a very fast pace and the availability of the same is finite. Therefore, it is necessary to adopt a change towards a more sustainable lifestyle based on green technologies, which is part of the development of new global environmental policies and a stronger protection of IP rights is an integral part of this process.
REFERENCE
1. 1. Amar Raj Lall and Vinod Khurana, 2002, Brand Valuation, Journal of Intellectual Property Rights, pp46-49.
2. Barbiroli, Giancarlo. (2011). Economic consequences of the transition process toward green and sustainable economies: Costs and advantages. International Journal of Sustainable Development and World Ecology - INT J SUSTAIN DEV WORLD ECOL. 18. 17-27. 10.1080/13504509.2011.541592.
3. Jolly, Adam & Philpott, Jeremy & Books24x7, Inc (2004). A handbook of intellectual property management: protecting, developing and exploiting your IP assets. Kogan Page, London; Sterling, VA.
4. Kelvin King, 2002, Journal of Intellectual Property Rights Vol 7, May 2002, pp 245-248
5. Marr, B. and Chatzkel, J. (2004), "Intellectual capital at the crossroads: managing, measuring, and reporting of IC", Journal of Intellectual Capital, Vol. 5 No. 2, pp. 224-229.
https://doi.org/10.1108/14691930410533650
6. Reilly, R. F., & Schweihs, R. P. (2004). The handbook of business valuation and intellectual property analysis. McGraw Hill.
7. Tiwari, S; 1999, Implications for Developing Countries of Obligations on the Enforcement of Intellectual Property Rights as Prescribed by the TRIPS Agreement, JIPR Vol. 04(4).
