An Empirical Study of Service Innovation’s Effect on Customers’ Re-purchase Intention in Telecommunication Industry
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hierarchical model that provided a complete and integrated analysis of the dimensions underlying customers‟ perceptions of service quality, and also analyzed the
The validity test results show that all indicators of all research variables, namely Consumer Innovativeness, Attitude toward Co- Creation Service Innovation on Social
Nilai signifikansi dari Brand Loyalty (X3) adalah 0.002 < 0.05, yang berarti bahwa hipotesis yang mengatakan Brand Loyalty (X3) berpengaruh positif dan
Hasil penelitian ini sesuai dengan penelitian yang dilakukan Arslan & Zaman (2014) yang mengungkapkan bahwa kualitas pelayanan yang baik akan menimbulkan minat
Diharapkan pihak perusahaan dapat mempertahankan serta meningkatkan mutu dari Brand Image, karena variabel Brand Image mempunyai pengaruh yang dominan dalam mempengaruhi Purchase
International Journal of Economics, Business, and Accounting Research IJEBAR Page 21 relationship between perceived reputation and customer's online purchase intention, customer's
By investigating the influence of brand image, perceive product price, and perceived product quality on intention to purchase cosmetic products, it is hoped that this study would
Therefore, this study is aimed to explore the relationship of Halal Awareness, Halal Certification, Promotions of Halal Products, Attitude and Religious Beliefs with Purchase Intention