KINH NGHIEM NUOC NGOAI
Kinh nghiem thiTc te tif mo hinh qudn ly san Golf of Hdn Quoc
Linen kinh teliin thii 10 the gidi, Hin Quoc noi len nhu mot cau chuyen thinh dat trong nhieu linh vuc. Ke tir nim 2000 troi lai day, cdng cuoc doi mdi dugc col \i trong tam trong chinh sich quoc gla cua di't nifdc phat trien niy. OiSu dac biet phii ke den l i ngudi dan Hin Qudc cd mot niem dam mt giinh cho goll - mdn the thao
"quy tdc" trong gidl thugng luu. l/dc tinh cho thi'y nim 2006, gan 650 ngin ngudi Hin Quoc do xd ra nude ngoil il choi golf v i chi gin 1,2 ti USD cho cic chuyen di niy.
D
e' tao ra nhieu ddi nidi hon trong cac nganh cdng nghiep, dac biet la ngiinh cdng nghiep giai tri, Han Qudc dang xiic lien cac chinh sach than thidn vdi doanh nghidp cfuig nhu la cac chinh sach eiing cd hpp lac cho cac nganh dich vu giai tri.Hoal ddng golf d Han Qudc cd su phat trien iihaiih chdng, dac bii i l.i trong nhfrng nam gdn day. 'V\\c><
bao cao ciia Hidp hdi kinh doanh san Golf Han Qud'c (Koiea Golt Course Business Association KGBA), boat ddng golf d Han Qud'c dupe danh ddu lir nam 197 | khi cac san golf tu nhan (membei ship) ddu tidn xuat hidn vdi clu khoang hon .^04.()(){) lirpi nguoi tham gia choi trong 6 san. Gi.ii doan nhfmg nam 90 va nhfrng nam 2000, cd sir "biing nd" vd phiii tridn cac boat ddng lidn quan den golf d Han Qud'c, gdn lidn vdi sii phat tricii nhanh chdng ciia ndn kinh Id nude nay. Cho ddii nay, con s6' ndy da Idn tdi mdt mi'rc "an tupng", nam 2008, tdng so s.in
golf tang len 310 san tuong iing vdi khoang 24 tridu lupt ngudi.
Cac boat ddng golf cung cd chuydn bidn rd ret theo hudng phat tridn phuc vu cho su phat tridn eiia cdng ddng, ndu nhu trudc day binh thiic chii ydu la ede san golf tu nhan ihl nay, cac san golf cdng ddng (non-membership) xuai hien dii dap irng dupe nhu edu eiia sd ddng khan gia yeu golf. San golf dupe phat tricii va phan bd tuong dd'i ddng ddu trdn cac viing lanh thd ciia Han Qud'c, nhat la d nhirng trung lam phat trien (ciic dd ibi k'rii) va cac Irung lam du lich. Chi ridng khu vuc Seul vii ngoai \i (viing Gyeonggi) dii ed tdi 144 san. Trong khi d Irung lam du lich ndi ticiig eiia Han Qudc la d.io Jeju, chi vdi dien lich 1.800 kiii- (iihd hon Ha Ndi), dan sd hon .sOO.OOO ngudi dii cd tdi 45 san
NGUYEN HUE golf, va la mdt diem hap ddn khach du lich va ciing la noi Id chiic cac giai thi ddu golf tdm cd qudc Id.
Do dac diem dia hinh eiia dat nude dupe bao quanh bdi cac bd bidn va 65% didn tich qudc gia la ddi niii hiing vT nen Han Qudc dupe thien nhien ban tang mdt canh quan mdi trucng va mot ve dep lir nhien thuan Ipi. Cac san golf d Han qudc tan dung dupe uu the ve ihieii nhien nen cung ed canh quan rai dep vii thuc sir than thien \di mdi iruiTiig. Hon nfra. eac dieu kien vd ha tang ben ngoai cung nhu vide bao vd tdi mdi truimg sinh thai la iihii:iig van di dupe cac nha dau tu i|uan tam dau lien ngay tir khi ebon dia diem nliaiii ban che pha \d he sinh thai ddng lh(*i lao ra dupe mot canh quan dep. San golf la mot li .u
Kinh t^' va Da b^o So 10/2009
in
KINH NGHIEM NUdC NGOAI
kien triic canh quan cd didn tich Idn, rat ndn dupe coi nhu dat cdng vidn cay xanh ciia dd thi hoac khu thd thao vui choi giai tri cudi ludn cho cdng ddng ngudi dd thi - vdn dang bi sdng thidu cay xanh, giao tiep, thd thao. Nd khdng chi phuc vu true tid'p mdt cdng ddng it oi nhiing ngudi choi golf ed tien, ma canh quan ciia nd, khdng khi trong ldnh, khdng gian rdng Idn ciia nd.
cung mac nhidn cho cdng ddng dan cu tai chd - va dan cu dd ihi sdng lan can thu hudng (gian tidp)
Kinh nghidm tir vide phdt tridn san Golf d Han qud'c cho thay gan vdi sir phat tridn ciia mdt ITnh vuc chinh la vai trd to chire, lanh dao eiia nhirng co quan quan ly. Gan vdi sir phat tridn eiia cac loai hinh san golf, KGBA dupe thanh lap vao ngay 01.01.1974 vdi vai trd quan ly thiie ddy cac hoal ddng kinh doanh golf trdn co sd luat phap eiing vdi sir tham van tich cue ciia cac co quan hfru quan da cd nhirng ddu an tich cue cho thdnh tuu ciia nganh cdng nghidp golf Han Qud'c ndi chung. Ciing vdi CO cau bao gdm Hdi ddng 7 thanh vidn ciia 7 viing Idn Irong nude, CO chd phan cdp Irong quan ly ciia Hdi dupe phan chia rd rang theo hinh thirc: cdc Ban chii nhiem va CO van, cd bd phan quan tri va giam ddc cung nhu cac thanh tra...
md rdng theo md hinh qui hoach phat tridn "phan viing" - bai loan chinh cho vdn dd phdt tridn.
Cac boat ddng chinh ciia KGBA khdng chi tap trung vao vide kinh doanh ma nd cdn dupe phdt tridn da dang trdn nhidu ITnh vuc xung quanh cac va'n dd chinh:
Ddu lien Id chu trong cdc hinh thirc thdng tin - .xudt hdn. Kinh doanh san golf khdng chi don thudn la nhu:ng cdng vide lidn quan ddn hinh thire quan ly kinh Id', ma can hem ca la ngudi ddu tu bidi each mang Ihdng tin ddn cho So 10/2009
iigirdi ydu thich golf. "Ai pham thdng tin san golf Han qud'c" cimg vdi mdt so sach chuydn mdn ve golf dupe KGBA xudt ban hang thang hidn nay chinh la mdt binh tbii'c thdng lin hfai hieu cho ban dpc. Ndi dung chii ydu ciia nhfrng an pham nay la mang ddn cho ban dpc nhung didu cdn bidi vd cac thdng tin chinh nhu cac tbda thuan, phan tich, cdc hidp udc, ky nang quan ly san golf ciing nhu luat choi golf gianh cho mpi dd'i tupng. 10.000 ban midn phi dupe phat cho khoang 3500 dia chi cac cau lac bd golf, ede doanh nghidp, cac Id chirc la mdt eon so "bidi ndi" cho irng dung thdng tin se cdn phat tridn nay. Hoat ddng tiep theo duac KGBA duoc chu trong Id viec gido due- nghien ciru.
"Hoc vien gin giuf mau xanh"
ciia KGBA dupe thdnh lap thang 5/1989 la mdt co quan dac biet nham dao tao ky nang bao tri san golf, sir dung an toan thude trir sau, dao tao va cung cap can bd cd chuydn mdn vd san golf. Cho ddn nay, trudng da ed 262 hpc vidn tdt nghiep vd dang dao tao thdm so lupng khac. Day la mdt linh vuc dao tao cdn rdt mdi me va chua dupe quan tam nhidu trdn the gidi va trong cac khu vuc khac. Vide dao tao dupe dpi ngu can bd hidu bidi ve san golf xung quanh nhirng
budi hdi thao ve ihdng tin cap nhat bao tri san golf se tao "edu ndi"
cho vide cung cap thdng tin. Ben canh dd, cdng tac nghien ciru va danh gia phdm chai cua san golf bao gdm rat nhidu cdng doan, lir vide nghidn cuu cd, thidi kd canh quan, ddt va phan bdn, benh dich va sau benh, cac dich vu tai chd cung dupe quan tam thdng qua boat ddng cua md hinh "Vien giao due va danh gia"...
Ndi tdm lai, vide phdt tridn san golf cd thd mang lai nhidu Ipi ich vd kinh td' va xa hdi, dac biet la trong vide phat trien du lich cung nhu cdc nganh dich vu phat tridn cdng ddng khac. Phat tridn san golf ben vung vd mdi trudng cdn phai dupe chii trpng ngay tir vide lira chpn dia diem, cd giai phap cu the dac biet la vd phap ly vdi nhirng quy dinh vd bd tri dia didm phii hpp, vd xay dung, quan ly, sir dung cdc hda ehdt cdng nghd phu hpp trong phat tridn san golf. M6 hinh Hidp hdi, cac hdi dong trong phat trien san golf d qudc gia dat miic tieu trd thanh ndn kinh Id thir 7 trdn the gidi nay chinh la kinh nghidm quy bau nhdt nhdm gpi y cho vide hinh thdnh cac giai phap vd to chirc, tu vdn nhdm hd trp cho qudn ly nha nude ve phdt tridn san golf d cdc nude dang phat tridn hien nay. Q
38 Kinh t^ v a Owt b a o
