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5.3 THE RESEARCH ONION ADAPTED FOR THE STUDY

5.3.1 Research philosophy

Burrell and Morgan (1979) cited in Saunders et al. (2016) note that at every stage of research, researchers make, consciously or not, several assumptions. These assumptions help shape the understanding of research questions and the methodologies to be adopted in answering the research

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questions (Crotty, 1998 cited in Saunders et al., 2016). Saunders et al. (2016) further note that a consistent set of assumptions set up a credible research philosophy that underpins the research methodology, research strategy, and data gathering and analysis techniques.

Saunders et al. (2016) identify five research philosophies: positivism, post-modernism, interpretivism, critical realism, and pragmatism. A research philosophy shows the researcher's world view representing a basic set of beliefs or assumptions that guides a researcher's inquiry (Saunders et al., 2016; Coopers

& Schindler, 2014; Creswell, 2014). The research paradigms represent philosophical orientations about the world (Creswell, 2014) and the type of research that the researcher wants to conduct (Kivunja &

Kuyini, 2017). A summary of the five research philosophies is given in Table 5.1 based on five dimensions, namely general description, ontology, epistemology, axiology, and data collection techniques.

TABLE 5.1: COMPARISON OF FIVE RESEARCH PHILOSOPHIES Ontology (nature of

reality)

Epistemology (what constitutes acceptable knowledge)

Axiology (role of values)

Typical methods

Positivism Real, external,

independent

One true reality (universalism)

Granular (things) ordered

Scientific method

Observable and

measurable facts

Law like generalizations Numbers

Causal explanation and prediction as contribution

Value-free research Researcher is detached, neutral and independent of what is researched

Researcher maintains objective stance

Typically deductive, highly structured, large samples, measurement,

typically quantitative methods of analysis, but a range of data can be analyzed.

Critical realism Stratified/layered (the

empirical, the actual and the real)

External, independent intransient

Objective structures Causal mechanisms

Epistemological relativism

Knowledge historically situated and transient Facts are social constructions

Historical causal

explanation as

contribution

Value-laden research Researcher

acknowledges bias by world views, cultural experience an upbringing Researcher tries to minimize bias and errors

Researchers is as objective as possible

Retroductive, in- depth historically situated analysis of pre-existing structures and emerging agency.

Range of methods and data types to fit subject matter

Interpretivism Complex, rich

Socially constructed through culture and language

Theories and concepts too simplistic

Value-bound research

Typically inductive, small samples, in- depth investigations, qualitative methods of analysis, but a range

78 Multiple meanings,

interpretations, realities Flux of processes, experiences, practices

Focus on narratives, stories, perceptions and interpretations

New understandings and

worldviews as

contribution

Researchers are part of what is researched, subjective

Researcher

interpretations key to contribution

Researcher reflexive

of data can be interpreted.

Postmodernism Nominal

Complex, rich

Socially constructed

through power

relations

Some meanings, interpretations, realities are dominated and silenced by others Flux of processes, experiences, practices

What counts as “truth”

and “knowledge is decided by dominant ideologies

Focus on absences,

silences and

oppressed/repressed meanings, interpretations and voices

Exposure of power relations and challenge of dominant views as contribution

Value-constituted research

Researcher and research embedded in power relations Some research narratives are repressed and silenced at the expense of others Researcher radically reflexive

Typically deconstructive- reading texts and realities against themselves

In-depth

investigations of anomalies, silences and absences

Range of data types, typically qualitative methods of analysis

Pragmatism Complex, rich, external

“Reality” is the practical consequences of ideas

Flux of processes, experiences and practices

Practical meaning of knowledge in specific contexts

“True” theories and knowledge are those that enable successful action Focus on problems, practices and relevance Problem solving and informed future and practice as contribution

Value-driven research

Research initiated and sustained by researcher’s doubts and beliefs

Researcher reflexive

Following research problem and research question

Range of methods:

mixed, multiple, qualitative,

quantitative, action research

Emphasis on practical solutions and outcomes

Source: Saunders et al. (2016:136-137)

A researcher, before embarking on a research project, should identify an ideal position in one of these paradigms and stick to it for the duration of the research. The researcher’s results could then be evaluated within the context of the paradigm chosen (Dana & Dumez, 2015). Ontologies, epistemologies, methodologies, theories of truth, validity, and reliability would vary depending on the chosen paradigm (Dana & Dana, 2005; Gioia, Corley & Hamilton, 2013).

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According to Saunders et al. (2012) the enquirers’ set of beliefs and assumptions will underpin the research design to be employed in the study. The study was guided by the pragmatism philosophy.

Pragmatism as a worldview emerged from the work of a significant number of philosophers, for example, James (1907), Pierce (1931), John Dewey (1931), and Mead (1938). This paradigm focuses on the research questions (Saunders et al., 2012) and, therefore, uses all the most appropriate methods to understand the research problem (Saunders et al., 2016) and ultimately answering the research question (Creswell, 2013 Saunders & Tosey, 2013).

In this study, a mixed methodology was used to answer the ‘what’ and ‘how’ of the problem. The integration of both objective and subjective data sets in answering the research questions was thus one of the major strengths of adopting this paradigm (Wahyuni, 2012; Bryman, 2016). The researcher did not take a particular position on what makes good research.

The choice of the pragmatism philosophy was mainly informed by the recommendations of Saunders et al. (2016) and Bryman (2016). They stress that pragmatism approaches a research study on a balanced view thus practical. Through the adoption of the pragmatic paradigm, the researcher was able to investigate the phenomena in different ways in which he deemed appropriate in answering research questions. The researcher had the freedom to choose research methods and approaches that addressed the research questions. This further justifies the choice of pragmatism in this study.