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The results for the knowledge measure also showed that subjects in the High-InfoControl condition had a higher level of knowledge for the relationship between the values of
Then, in Study 1, we test the validity and convergence of IAT-based measures of implicit brand attitudes and con- sumer–brand relationship strength, contrasting them with
– discuss the application of marketing theory in insurance and financial services;.. – explain the key elements of marketing theory
Note, however, that while the intrinsic goals of this newer aspect of Shame differ from those of Protoshame, the implications for decision making are similar: By highlighting
After presenting an outline of the neural substrates of human motor system (Section 3) and emotion mechanisms (Section 4), we argue that emotion can in"uence action
Previous research conducted in the United States and Great Britain (individualist cultures) has shown that many factors influence impulsive buying behavior: the consumer’s mood
6. Pengembangan berbagai penggunaan teknologi baru; dan 7. Membantu pengalihan pemilikan perusahaan. PMV di Indonesia secara formal diperkenalkan sejak tahun 1988 melalui Paket
Recent advances prompt further distinctions that should provide more experimental traction: we argue that emotion consists of an emotion state (functional aspects, including emo-
