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Chapter

3

Data Management: Data,

Databases and Warehousing

Information Technology For Management 6th Edition

Information Technology For Management 6 Edition

Turban, Leidner, McLean, Wetherbe

Lecture Slides by L. Beaubien, Providence College

Chapter 3 1

(2)

Learning Objectives

Learning Objectives

z

R

i

th i

t

f d t

i l

z

Recognize the importance of data, managerial

issues, and life cycle

z

Describe sources of data, collection, and quality

z

Describe DMS

z

Describe DMS

z

Describe Data Warehousing and Analytical

g

y

Processing

z

Describe DBMS (benefits and issues)

Chapter 3 2

(3)

Learning Objectives

(Continued)

Learning Objectives

(Continued)

z

Understand conceptual logical and physical

z

Understand conceptual, logical, and physical

data

z

Understand ERD

z

Understand ERD

z

The importance of Marketing

z

The Internet and Data Management

(4)

Data Life Cycle Process

Data Life Cycle Process

(5)

Transactional vs. Analytical Data

P

i

Processing

z

Tr a n sa ct ion a l pr oce ssin g t akes place in operat ional t ( TPS) t h t id t h i t i it h t h

syst em s ( TPS) t hat provide t he organizat ion wit h t he capabilit y t o perform business t ransact ions and produce t ransact ion report s. The dat a are organized m ainly in a

hierarchical st ruct ure and are cent rally processed. This is

hierarchical st ruct ure and are cent rally processed. This is done prim arily for fast and efficient processing of rout ine, repet it ive dat a.

z Supplem ent ary act ivit y t o t ransact ion processing is

z Supplem ent ary act ivit y t o t ransact ion processing is

called a n a lyt ica l pr oce ssin g, which involves t he analysis of accum ulat ed dat a. Analyt ical processing, som et im es

referred t o as business int elligenceg , includes , dat a m ining, g, decision support syst em s ( DSS) , querying, and ot her

analysis act ivit ies. These analyses place st rat egic

inform at ion in t he hands of decision m akers t o enhance product ivit y and m ake bet t er decisions leading t o great er

Chapter 3 5

(6)

Forms for Modeling Data (ERD)

Forms for Modeling Data (ERD)

z

Entities

z

Entities

z

Attributes

z

Relations

(7)

Hierarchy

o

f

D

ata

Hierarchy

of

Data

Chap

te

r 3

(8)

Hierarchy of Data (cont’d)

Hierarchy of Data (cont d)

(9)

The Data Warehouse & Data Management

g

(10)

Web-based Data Management

Systems

– content and information

(11)

Managerial Issues

Managerial Issues

z

Cost-benefit issues and justification

z

Where to store data physically

z

Where to store data physically

z

Legal issues

z

Legal issues

z

Internal or external?

z

Data Delivery

(12)

Managerial Issues

(Continued)

Managerial Issues

(Continued)

z

Disaster recovery

y

z

Data security and ethics

z

Ethics: Paying for use of data

z

Privacy

z

Legacy Data

(13)

Chapter 3

Chapter 3

Copyright © 2008 John Wiley & Sons, Inc. All rights reserved. Reproduction or translation of this work beyond that permitted in Section 117 of the 1976 United States Copyright Act

without the express written permission of the copyright owner is unlawful. Request for further information should be addressed to the Permissions Department, John Wiley & Sons Inc The purchaser may make back up copies for his/her own use only and not for Sons, Inc. The purchaser may make back-up copies for his/her own use only and not for

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