Building Careers and
Writing Résumés
Securing Employment in Today’s Job
Market
Employment Search Process
1. Build toward a career
2. Prepare a résumé
3. Understand the interview process
4. Prepare for interview
5. Take the interview
6. Follow up and accept the offer
Business Communication Today, 9e Chapter 18 - 3
Employer’s Approach
to the Recruiting Process
 Look inside the company Networking and personal references
 Employment agency or search firm
 Unsolicited résumés
 Newspaper want ads
Business Communication Today, 9e Chapter 18 - 4
Organizing Your Approach
 Track business news
 Monitor financial news
 Research specific firms
 Build a network
 Seek career counseling
Business Communication Today, 9e Chapter 18 - 5
Three-Step Résumé Process
 Planning
 Writing
 Completing
Business Communication Today, 9e Chapter 18 - 6
Planning Your Résumé
 Identify audience and purpose
 Include pertinent information
 Determine the best medium
 Build on your strengths
Business Communication Today, 9e Chapter 18 - 7
What Employers Seek
 Results orientation
 Workplace achievements  Versatility
 Signs of progress
 Standards of excellence  Flexibility
 Communication skills
Business Communication Today, 9e Chapter 18 - 8
Areas of Concern
 Frequent job changes  Gaps in work history  Level of experience
 Long-term with one company  For-cause job termination
Organizing Your Résumé
 Chronological
 Functional
Writing Your Résumé
 Respect your résumé
 Take your time
 Review good models
Keep the Résumé Honest
 Workplace references
 Background checks
Adapting to the Audience
 Consider the employer’s perspectiveConsider the employer’s perspective  Build on past accomplishmentsBuild on past accomplishments
 Stress your future potentialStress your future potential
Composing Your Résumé
 Name and address
 Career objective or summary  Academic credentials
 Employment history
Completing Your Résumé
Common Résumé Problems
Wrong length
Hard to read
Wordy
Too slick
Poorly reproduced
Amateurish
Boastful
Generic
Gimmicky
Carelessly written
Producing Your Résumé
 Printed traditional résumé
 Printed scannable résumé
 Electronic plain-text file
 MS Word file
 HTML format
Printing a Traditional
Résumé
Printing a Scannable
Résumé
Use sans-serif fonts
Separate characters
Avoid columns
Avoid special characters
Separate phone and email
Use plain white paper
Identify all pages
Digital Résumé Formats
 Plain-text file
 MS Word file
 HTML version
Proofreading Your
Résumé
 Headings and lists
 Grammar and punctuation
 Spelling and word choice
 Paper and digital formats
Business Communication Today, 9e Chapter 18 - 21
Distributing Your
Résumé
 Postal mail
 Fax machine
 Online
 Personal website