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ABSTRAK
Dewi Wulansari, 210110110613. 2013. Bidang Kajian Hubungan Masyarakat. Fakultas Ilmu Komunikasi. Universitas Padjadjaran. Kampus Bandung. Skripsi ini
berjudul “Makna Batik Mega Mendung sebagai Simbol Budaya Cirebon”. Sebagai pembimbing utama Dr. Agus Rahmat, M.Pd dan pembimbing pendamping Drs. H.Wawan Setiawan, M.I.Kom.
Penelitian ini bertujuan untuk mengetahui dan menganalisis tentang makna denotasi, konotasi dan mitos dari salah satu batik di Cirebon yaitu batik mega mendung. Penelitian ini menggunakan metode penelitian kualitatif dengan analisis semiotika Roland Barthes yang menekankan pada pembahasan mengenai makna denotasi, konotasi dan mitos.
Hasil dalam penelitian ini yaitu bahwa batik mega mendung pada coraknya terdapat simbol-simbol yang berbeda dan simbol yang digunakan sebagai bahan untuk membuat batik mega mendung tersebut. Selain itu peneliti juga menemukan makna denotasi, konotasi dan mitos dari simbol-simbol batik mega mendung di Cirebon jawa barat ini.
ii
ABSTRACT
Dewi Wulansari. 210110110613. 2013. Field study of public relations.
Faculty of Communication Sciences. Padjadjaran University. Campus Bandung. This
thesis is titled "The Meaning of Mega Batik Cirebon Partly as a Cultural Symbol " As
the primary supervisor Dr. Agus Rahma, M.Pd and Drs . H.Wawan Setiawan ,
M.I.Kom .
This study aims to identify and analyze the meaning of denotation ,
connotation and myth of one of batik in Cirebon batik mega cloudy . This study uses
qualitative research methods with Roland Barthes' semiotic analysis that emphasizes
the discussion of the meaning of denotation , connotation and myth .
The results in this study is that batik mega cloud on his feature are different
symbols and symbols that are used as ingredients to make the batik mega cloudy . In
addition, researchers also found the meaning of denotation , connotation and myth of
mega symbols cloudy batik in Cirebon West Java this .
The researchers also concluded that get after doing this research that batik
pattern Megamendung is mega ( sky ) seven layers of meaning has seven layers of
heavens clouds , and dark clouds are clouds that contain rain water , the giver of life
, while the light blue color symbolizes the bright life . lergkung the irregular line
carries a moral message in human life is always changing ( up and down ) . Data was
collected through observation of place and events , observations and Library Studies
. Suggestions from the research Batik megamendung should still be preserved by the
