LAMPIRAN A
ANGKET COUNTRY OF ORIGIN, PERCEIVED VALUE
LAMPIRAN B
Angket Country Of Origin
Coo1
Coo2
Coo3
Coo4
Coo5
Coo6
Coo7
Total
4
4
3
4
4
4
3
26
4
3
3
4
4
2
4
24
1
5
4
3
4
4
4
25
4
4
2
3
4
4
3
24
4
4
3
2
4
4
4
25
3
4
4
3
4
4
5
27
3
4
4
3
4
4
5
27
4
4
4
3
4
4
4
27
4
4
3
4
4
3
3
25
2
3
4
3
2
4
5
23
2
4
3
2
5
2
5
23
4
4
4
3
3
4
4
26
3
4
4
4
3
4
4
26
4
4
4
4
4
4
4
28
4
2
4
4
2
4
4
24
4
4
3
4
4
3
3
25
4
4
4
5
4
5
4
30
2
4
3
2
4
2
4
21
4
4
4
5
5
5
5
32
4
5
5
4
5
4
5
32
5
4
2
3
4
4
4
26
5
5
3
4
3
4
5
29
4
4
4
5
5
4
5
31
2
4
5
2
5
2
4
24
4
4
4
5
5
4
4
30
4
5
4
4
5
5
4
31
5
5
4
4
5
5
4
32
4
4
4
4
5
4
3
28
5
5
5
4
5
5
4
33
5
5
4
3
4
5
3
29
2
5
4
4
5
4
4
28
4
4
5
4
4
2
3
26
2
4
3
4
4
2
3
22
3
3
3
4
4
4
5
26
4
4
4
3
4
2
3
24
4
5
4
4
5
4
4
30
4
4
3
4
4
4
4
27
3
3
3
3
3
3
3
21
3
4
3
4
3
4
3
24
2
4
4
3
3
2
2
20
3
4
3
4
4
3
4
25
3
4
3
4
4
3
4
25
3
4
4
3
4
3
3
24
4
4
3
3
5
3
5
27
4
4
4
4
4
5
5
30
5
4
4
4
5
5
5
32
4
4
5
4
5
4
5
31
4
4
4
4
5
5
5
31
4
4
5
4
4
4
5
30
4
4
3
4
4
4
3
26
3
4
3
4
4
3
4
25
4
4
4
4
4
5
4
29
5
5
5
4
4
5
4
32
4
4
4
4
5
4
4
29
4
4
4
4
4
4
4
28
4
4
3
3
4
3
4
25
4
4
5
4
3
4
5
29
4
4
4
4
4
4
4
28
5
4
5
5
5
3
3
30
4
4
3
4
4
4
5
28
4
5
4
4
5
4
3
29
3
4
4
5
4
3
4
27
3
3
3
4
4
4
3
24
4
3
4
3
4
4
4
26
3
3
3
4
3
4
4
24
4
4
3
4
5
4
4
28
4
4
5
3
4
3
3
26
3
4
3
3
4
3
4
24
4
3
3
4
4
4
3
25
4
3
3
4
4
5
4
27
4
5
3
4
4
3
5
28
4
4
5
4
3
4
5
29
3
3
4
4
5
4
4
27
4
4
4
3
3
4
4
26
4
4
4
3
4
4
5
28
3
3
4
4
3
4
4
25
3
3
3
4
4
3
4
24
4
4
2
4
4
3
3
24
5
5
4
4
5
3
3
29
4
4
5
4
5
3
5
30
3
4
4
3
4
4
4
26
4
3
3
4
3
3
4
24
4
5
5
4
5
4
4
31
4
4
5
5
5
5
4
32
4
4
4
3
5
3
4
27
5
4
4
5
4
5
4
31
4
4
3
3
5
3
4
26
4
4
4
4
4
5
4
29
5
4
4
4
5
5
4
31
4
4
5
4
5
4
5
31
4
4
4
4
5
5
5
30
4
4
5
4
4
4
5
30
3
4
4
3
4
3
3
24
3
4
4
4
3
4
3
25
3
4
3
4
4
3
4
25
3
4
3
4
4
3
3
24
3
4
3
4
4
3
4
25
Angket Perceived Value
Pv1
Pv2
Pv3
Pv4
Pv5
3
3
3
4
4
3
3
3
4
2
5
5
4
4
4
3
4
3
4
4
3
3
3
3
3
4
4
3
4
4
4
4
3
4
4
3
3
4
4
4
3
3
3
3
4
3
2
3
4
3
5
4
3
3
4
3
3
3
3
3
3
2
1
1
1
2
2
1
1
1
3
3
3
3
3
4
4
3
4
3
4
5
4
3
4
5
4
3
5
4
5
4
4
5
4
4
3
4
5
4
2
3
3
3
4
3
3
4
4
3
4
3
4
5
4
5
4
3
4
5
4
5
4
4
5
4
4
4
5
5
4
5
4
5
5
5
5
4
4
4
4
5
4
4
5
4
3
4
4
4
5
4
4
5
4
3
4
4
3
5
5
3
3
4
4
5
4
4
4
4
4
5
3
5
4
5
3
5
4
4
4
4
3
5
5
3
3
3
4
4
4
3
2
3
3
4
4
3
2
3
3
4
3
4
4
3
4
3
4
4
3
4
4
3
3
3
4
3
5
4
5
5
4
3
5
4
3
3
2
5
3
5
4
4
5
4
3
3
5
4
3
3
4
3
3
5
4
5
4
3
3
3
3
4
4
4
4
4
5
4
4
4
4
5
4
4
4
5
3
4
5
4
2
4
3
3
3
4
3
4
4
4
5
3
4
4
4
4
4
4
4
4
4
4
4
3
4
3
4
5
4
3
2
3
3
4
3
3
4
5
3
3
3
4
3
3
4
3
3
4
4
3
3
4
4
3
3
4
3
4
4
3
3
4
5
4
3
3
4
3
3
3
4
4
3
4
3
4
3
5
4
2
2
2
3
3
4
4
4
4
4
4
3
4
4
3
4
3
3
4
4
4
4
3
4
3
3
5
4
4
4
3
3
4
4
4
3
4
3
4
2
2
2
3
3
4
3
2
3
4
4
4
4
4
4
4
4
3
3
2
4
5
4
5
4
5
4
3
3
3
4
3
3
5
4
4
3
3
4
3
2
3
2
3
3
4
3
3
4
4
4
4
4
5
5
4
3
3
5
4
5
4
4
4
4
4
3
3
4
5
4
3
3
3
4
3
3
3
3
4
3
4
3
4
4
4
3
3
3
4
3
4
3
4
4
3
3
4
4
3
Pv6
Pv7
Pv8
Pv9
Total
4
3
3
4
31
3
3
3
3
27
4
4
3
3
36
4
4
4
4
34
2
3
3
3
26
4
4
1
3
31
4
3
1
3
30
3
4
4
4
33
4
4
3
3
30
4
3
4
3
29
4
4
4
4
35
3
3
3
3
27
2
1
1
2
14
2
1
1
2
13
3
3
3
3
27
3
4
3
3
31
5
3
3
3
34
5
4
4
4
38
4
4
4
5
39
4
4
4
5
37
4
3
4
3
29
4
4
5
5
35
5
5
5
4
40
5
4
4
4
39
4
4
4
5
39
5
4
4
5
41
5
5
5
4
41
4
5
4
5
40
4
4
3
3
33
5
4
5
5
41
5
5
3
3
35
4
4
4
4
35
4
4
5
3
37
5
4
4
4
38
5
4
4
4
38
4
4
5
5
39
4
4
4
3
32
4
4
5
5
33
4
4
3
3
34
4
4
5
3
32
4
4
3
3
32
4
3
4
3
32
4
4
3
3
31
3
3
3
3
31
5
4
5
3
39
5
2
2
4
30
4
3
4
4
36
4
5
4
4
36
4
4
3
4
31
4
4
4
4
37
3
3
4
3
30
5
4
4
5
39
4
4
4
5
38
4
4
5
5
38
4
4
3
2
31
4
4
5
5
35
4
4
5
4
37
2
3
3
4
32
4
4
4
4
36
4
4
4
4
35
4
4
4
4
31
4
4
4
4
32
4
4
4
4
33
4
3
4
4
33
3
5
5
5
35
4
4
5
5
37
4
4
5
3
33
4
5
4
4
34
4
4
4
4
35
3
3
3
3
25
4
5
5
5
38
4
5
3
4
35
4
4
4
4
33
5
4
4
4
36
4
4
3
4
34
4
3
5
5
35
4
3
3
3
31
3
3
3
2
23
4
3
3
3
29
4
4
3
4
35
3
3
3
4
29
4
5
5
4
35
4
4
5
4
39
4
3
5
5
35
4
5
4
5
37
5
4
4
4
34
4
3
4
3
27
5
5
4
5
37
4
5
4
5
40
5
4
5
5
38
4
4
5
5
39
4
5
4
5
37
3
4
4
3
31
4
4
4
3
31
4
3
4
3
32
3
4
4
3
31
4
3
4
3
32
Angket Minat Beli
Mb1
Mb2
Mb3
Mb4
Mb5
Total
3
3
3
3
3
15
4
3
3
4
4
18
4
3
3
4
4
18
4
4
2
3
4
17
3
3
3
3
3
15
5
3
3
4
3
18
3
3
3
3
3
15
4
3
3
4
5
19
4
3
3
4
4
18
3
2
3
3
3
14
3
3
2
3
3
14
3
3
3
3
3
15
3
3
3
3
3
15
2
2
2
2
2
10
3
3
3
3
3
15
3
3
3
4
4
17
5
4
5
4
5
23
4
3
3
4
4
18
4
4
4
4
5
21
5
4
5
5
5
24
3
5
3
4
3
18
4
3
4
4
4
19
4
4
4
4
5
21
3
3
4
4
4
18
5
5
4
4
5
23
4
4
5
4
4
21
4
4
4
4
5
21
4
4
4
4
4
20
4
4
4
4
4
20
3
4
4
5
3
19
4
4
4
3
4
19
4
3
4
3
5
19
4
3
3
4
5
19
4
3
4
4
4
19
4
3
3
4
4
18
4
4
3
4
5
20
4
3
3
4
4
18
3
3
3
3
3
15
3
3
3
3
4
16
3
4
2
3
5
17
3
3
4
4
3
17
4
3
4
3
4
18
3
4
4
3
3
17
4
3
3
3
5
18
2
2
4
2
3
13
3
4
3
3
3
16
3
5
4
4
5
21
3
5
4
3
4
19
3
3
4
4
3
17
4
3
4
4
4
19
3
3
4
4
3
17
4
4
5
5
4
22
4
3
4
4
4
19
5
4
4
4
5
22
3
3
3
4
4
17
4
3
3
4
5
19
4
3
4
5
4
20
4
4
3
4
4
19
4
3
3
3
3
16
4
4
3
3
4
18
3
3
2
3
5
16
4
4
3
4
4
19
4
3
4
4
4
19
4
3
3
4
4
18
4
4
3
3
4
18
4
4
3
5
4
20
4
4
3
4
5
20
4
3
4
3
4
18
3
4
3
4
4
18
4
4
3
4
3
18
4
3
2
4
4
17
5
4
3
4
4
20
4
5
4
3
5
21
4
3
4
3
4
18
4
4
3
3
5
19
4
3
3
4
5
19
4
3
4
4
4
19
2
3
2
3
4
14
4
3
3
3
5
18
4
3
3
3
4
17
5
3
2
3
3
16
4
5
3
4
5
21
5
4
4
5
5
23
4
4
4
4
4
20
4
4
4
5
5
22
4
4
4
5
5
22
2
3
3
2
3
13
4
4
4
5
4
21
4
5
5
4
4
22
5
4
5
4
5
23
5
4
4
5
4
22
4
4
4
4
5
21
3
3
3
3
3
15
3
4
4
3
3
17
3
3
4
4
4
18
4
4
4
3
3
18
4
3
3
4
5
19
LAMPIRAN C
UJI VALIDITAS DAN RELIABILITAS
Reliability Angket Country Of Origin
Scale: ALL VARIABLES
Country Of Origin
Case Processing Summary
N %
Cases Valid 100 100.0
Excludeda 0 .0
Total 100 100.0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbach's Alpha
Cronbach's Alpha Based on
Standardized
Items N of Items
.651 .647 7
Item-Total Statistics
Scale Mean if Item Deleted
Scale Variance if Item Deleted
Corrected Item-Total Correlation Squared Multiple Correlation Cronbach's Alpha if Item
Deleted
VAR00001 23.34 6.025 .437 .280 .589
VAR00002 23.05 7.159 .305 .232 .631
VAR00003 23.30 6.475 .354 .152 .617
VAR00004 23.30 6.818 .338 .205 .622
VAR00005 22.94 6.582 .352 .232 .617
VAR00006 23.31 5.772 .483 .325 .572
LAMPIRAN D
UJI VALIDITAS DAN RELIABILITAS
Reliability Angket Perceived Value
Scale: ALL VARIABLES
Perceived Value
Case Processing Summary
N %
Cases Valid 100 100.0
Excludeda 0 .0
Total 100 100.0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbach's Alpha
Cronbach's Alpha Based on
Standardized
Items N of Items
.848 .850 9
Item-Total Statistics
Scale Mean if Item Deleted
Scale Variance if Item Deleted
Corrected Item-Total Correlation Squared Multiple Correlation Cronbach's Alpha if Item
Deleted
VAR00001 29.89 19.695 .468 .278 .842
VAR00002 30.07 19.682 .487 .380 .840
VAR00003 30.26 19.083 .559 .357 .833
VAR00004 29.87 18.559 .573 .360 .831
VAR00005 29.78 18.699 .594 .428 .829
VAR00006 29.66 19.237 .612 .414 .829
VAR00007 29.82 18.573 .650 .448 .824
VAR00008 29.81 18.236 .540 .418 .836
LAMPIRAN E
UJI VALIDITAS DAN RELIABILITAS
Reliability Angket Minat Beli
Scale: ALL VARIABLES
Minat Beli
Case Processing Summary
N %
Cases Valid 100 100.0
Excludeda 0 .0
Total 100 100.0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbach's Alpha
Cronbach's Alpha Based on
Standardized
Items N of Items
.744 .745 5
Item-Total Statistics
Scale Mean if Item Deleted
Scale Variance if Item Deleted
Corrected Item-Total Correlation
Squared Multiple Correlation
Cronbach's Alpha if Item
Deleted
VAR00001 14.67 4.143 .587 .399 .669
VAR00002 14.89 4.483 .454 .219 .718
VAR00003 14.94 4.441 .425 .227 .730
VAR00004 14.71 4.188 .571 .355 .676
LAMPIRAN F
One-Sample Kolmogorov-Smirnov Test Unstandardized
Residual
Unstandardized
Residual
N 100 100
Normal Parametersa,,b Mean .0000000 .0000000
Std. Deviation 4.50274947 2.20010959
Most Extreme Differences Absolute .114 .121
Positive .109 .045
Negative -.114 -.121
Kolmogorov-Smirnov Z 1.143 1.210
Asymp. Sig. (2-tailed) .146 .107
a. Test distribution is Normal.
b. Calculated from data.
UJI LINEARITAS
ANOVA Table
Sum of
Squares df PerceivedValue *
COO
Between Groups (Combined) 533.902 13
Linearity 314.359 1
Deviation from
Linearity 219.542 12
Within Groups 1787.658 86
Total 2321.560 99
MinatBeli * COO Between Groups (Combined) 208.861 13
Linearity 142.792 1
Deviation from
Linearity 66.069 12
Within Groups 413.139 86
ANOVA Table
Mean Square F PerceivedValue * COO Between Groups (Combined) 41.069 1.976
Linearity 314.359 15.123
Deviation from Linearity 18.295 .880
Within Groups 20.787
MinatBeli * COO Between Groups (Combined) 16.066 3.344
Linearity 142.792 29.724
Deviation from Linearity 5.506 1.146
Within Groups 4.804
ANOVA Table
Sig. PerceivedValue * COO Between Groups (Combined) .032
Linearity .000
Deviation from Linearity .570
MinatBeli * COO Between Groups (Combined) .000
Linearity .000
LAMPIRAN G
DESKRIPSI STATISTIK VARIABEL COUNTRY OF
Statistics Country Of Origin
VAR 1 VAR 2 VAR 3 VAR 4 VAR 5 VAR 6 VAR 7
N Valid 100 100 100 100 100 100 100
Missing 0 0 0 0 0 0 0
Mean 3.71 4.00 3.75 3.75 4.11 3.74 3.99
Median 4.00 4.00 4.00 4.00 4.00 4.00 4.00
Mode 4 4 4 4 4 4 4
[image:24.595.102.512.114.752.2]Sum 371 400 375 375 411 374 399
Tabel analisis deskriptif Country Of Origin
No Pernyataan Tanggapan Responden
SS S N TS Sts Total
F Bt 5
F Bt 4
F Bt 3
F Bt 2
F Bt 1
F Jb
Inovatif
1 China adalah negara yang inovatif dalam berproduksi
12 60 56 224 24 72 7 14 1 1 100 371
Jumlah 371
Rata – rata 3,71
Tingkat pendidikan dan penguasaan teknologi tinggi
2 China memiliki tingkat pendidikan dan penguasaan teknologi tinggi
15 75 71 284 13 39 1 2 0 0 100 400
Jumlah 400
Rata – rata 4,00
Baik dalam merancang produk elektronik
negara yang baik dalam merancang produk elektronik
Jumlah 375
Rata – rata 3,75
Memiliki reputasi baik
4 China merupakan negara yang memiliki reputasi baik
8 40 63 252 25 75 4 8 0 0 100 375
Jumlah 375
Rata – rata 3,75
Merupakan negara maju
5 China merupakan negara yang maju
30 150 53 212 15 45 2 4 0 0 100 411
Jumlah 411
Rata – rata 4,11
Tenaga kerja yang kreatif
6 China merupakan negara yang memiliki tenaga kerja kreatif
17 85 48 192 27 81 8 16 0 0 100 374
Jumlah 374
Rata – rata 3,74
Kualitas tenaga kerja tinggi
7 China merupakan negara yang memiliki kualitas tenaga kerja yang tinggi
24 120 52 208 23 69 1 2 0 0 100 399
Jumlah 399
Rata – rata 3,99
Jumlah rata – rata variabel Country Of Origin 27,05
Statistics Perceived Value
VAR 1 VAR 2 VAR 3 VAR 4 VAR 5 VAR 6 VAR 7 VAR 8 VAR 9
N Valid 100 100 100 100 100 100 100 100 100
Missing 0 0 0 0 0 0 0 0 0
Mean 3.73 3.55 3.36 3.75 3.84 3.96 3.80 3.81 3.82 Median 4.00 3.50 3.00 4.00 4.00 4.00 4.00 4.00 4.00
Mode 4 3 3 4 4 4 4 4 4
[image:26.595.101.514.121.753.2]Sum 373 355 336 375 384 396 380 381 382
Tabel analisis deskriptif Perceived Value
No Pernyataan Tanggapan Responden
SS S N TS Sts Total
F Bt 5
F Bt 4
F Bt 3
F Bt 2
F Bt 1
F Jb
Emotional Value
1 Saya yakin OPPO merupakan produk yang baik
15 75 47 188 34 102 4 8 0 0 100 373
2 Saya suka terhadap handphone OPPO
10 50 40 160 45 135 5 10 0 0 100 355
Jumlah 728
Rata – rata 3,64
Social Value
3 Saya merasa Bangga menggunakan OPPO dihadapan teman teman saya dan orang lain
Jumlah 336
Rata – rata 3,36
Quality / Performance Value
4 OPPO Merupakan tawaran yang relatif baik dibanding lainnya
17 85 48 192 30 90 3 6 2 2 100 375
5 OPPO memiliki
tingkat kinerja yang baik
17 85 56 224 23 69 2 4 2 2 100 384
Jumlah 759
Rata – rata 3,79
Price / Value for money
6 Harga fair dengan kinerja yan diperoleh
18 90 64 256 14 42 4 8 0 0 100 396
7 Dibanding dengan uang yang dibayar saya merasa puas
14 70 57 228 26 78 1 2 2 2 100 380
8 Merasa layak dengan uang yang telah dikeluarkan
23 115 44 176 28 84 1 2 4 4 100 381
9 Dengan membeli OPPO saya merasa telah melakukan pembelian yang baik
25 125 36 144 35 105 4 8 0 0 100 382
Jumlah 1539
Rata – rata 3,84
Jumlah rata – rata variabel Perceived Value 33,62
Statistics Minat Beli
VAR 1 VAR 2 VAR 3 VAR 4 VAR 5
N Valid 100 100 100 100 100
Missing 0 0 0 0 0
Mean 3.73 3.51 3.46 3.69 4.01
Median 4.00 3.00 3.00 4.00 4.00
Mode 4 3 3 4 4
[image:28.595.102.512.114.744.2]Sum 373 351 346 369 401
Tabel analisis deskriptif Minat Beli
No Pernyataan Tanggapan Responden
SS S N TS Sts Total
F Bt 5
F Bt 4
F Bt 3
F Bt 2
F Bt 1
F Jb
Minat Transaksional
1 Saya tertarik membeli OPPO karena untuk memenuhi kebutuhan
10 50 57 228 29 87 4 8 0 0 100 373
Jumlah 373
Rata – rata 3,73
Minat Refrensial
2 Bila ada orang yang sedang mencari Handphone saya akan merekomendasikan untuk memilih merek OPPO
8 40 38 152 51 153 3 6 0 0 100 351
Jumlah 351
Minat preferensial
3 Daripada handpone merek lain saya lebih memilih OPPO
6 30 42 168 44 132 8 16 0 0 100 346
Jumlah 346
Rata – rata 3,46
Minat Eksploratif
4 Saya tertarik membeli Oppo, karena informasi melalui media promosi yang disampaikan, dapat diandalkan untuk memenuhi kebutuhan saya.
10 50 52 208 35 105 3 6 0 0 100 369
5 Sebelum melakukan pembelian handphone, saya mengumpulkan informasi tentang handphone Oppo dan akhirnya saya tertarik untuk membeli.
28 140 46 184 25 75 1 2 0 0 100 401
Jumlah 770
Rata – rata 3,85
Jumlah rata – rata variabel Minat Beli 18,4
LAMPIRAN H
UJI HIPOTESIS PENGARUH COUNTRY OF ORIGIN
Regression
Descriptive Statistics
Mean Std. Deviation N
PerceivedValue 33.62 4.843 100
COO 27.04 2.888 100
Variables Entered/Removedb
Model
Variables Entered
Variables
Removed Method
1 COOa . Enter
a. All requested variables entered. b. Dependent Variable: PerceivedValue
Model Summary
Model R R Square
Adjusted R Square
Std. Error of the Estimate
1 .368a .135 .127 4.526
a. Predictors: (Constant), COO
ANOVAb
Model Sum of Squares df Mean Square F Sig.
1 Regression 314.359 1 314.359 15.348 .000a
Residual 2007.201 98 20.482
Total 2321.560 99
a. Predictors: (Constant), COO
Coefficientsa
Model
Unstandardized Coefficients
Standardized Coefficients
B Std. Error Beta t Sig.
1 (Constant) 16.937 4.282 3.955 .000
COO .617 .157 .368 3.918 .000
LAMPIRAN I
UJI HIPOTESIS PENGARUH COUNTRY OF ORIGIN
Regression
Descriptive Statistics
Mean Std. Deviation N
MinatBeli 18.40 2.507 100
COO 27.04 2.888 100
Variables Entered/Removedb
Model
Variables Entered
Variables
Removed Method
1 COOa . Enter
a. All requested variables entered. b. Dependent Variable: MinatBeli
Model Summary
Model R R Square
Adjusted R Square
Std. Error of the Estimate
1 .479a .230 .222 2.211
a. Predictors: (Constant), COO
ANOVAb
Model Sum of Squares df Mean Square F Sig.
1 Regression 142.792 1 142.792 29.202 .000a
Residual 479.208 98 4.890
Total 622.000 99
Coefficientsa
Model
Unstandardized Coefficients
Standardized Coefficients
B Std. Error Beta t Sig.
1 (Constant) 7.156 2.092 3.420 .001
COO .416 .077 .479 5.404 .000
