• Tidak ada hasil yang ditemukan

Strategi Manajemen Komunikasi Mempertahankan Reputasi

N/A
N/A
Protected

Academic year: 2021

Membagikan "Strategi Manajemen Komunikasi Mempertahankan Reputasi"

Copied!
8
0
0

Teks penuh

(1)

675$7(*,0$1$-(0(1.2081,.$6,0(03(57$+$1.$1 5(387$6, *LWD :LGLDVDQW\ ,UZDQV\DK

6HNRODK 7LQJJL ,OPX .RPXQLNDVL ,QWHU6WXGL -O :LMD\D ,, .HED\RUDQ %DUX -DNDUWD 6HODWDQ H PDLO JZLG\DVKDQW\#\DKRR FRPGDQGU LUZDQV\DK PD#JPDLO FRP

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

.DWD .XQFL KLEXUDQ PXVLN ± NHNXDWDQ EHUWDKDQ ± UHSXWDVL NRPXQLNDVL

3HQGDKXOXDQ

/DWDU %HODNDQJ

.DKLWQD DGDODK JUXS PXVLN DVDO %DQGXQJ \DQJ GLEHQWXN -XQL PHUXSDNDQ VDODK VDWXEDQGGL ,QGRQHVLD \DQJ PHPSXQ\DL NHNXDWDQ PHUDWD GL VHPXD OLQL GLWDQGDL GHQJDQ DNWLYLWDV SDUD SHUVRQLOQ\D \DLWX <RYLH :LGLDQWR NH\ERDUG +HGL <XQXV YRNDO &DUOR 6DED YRNDO 0DULR *LQDQMDU YRNDO %DPEDQJ 3XUZRQR NH\ERDUG +DUU\

6XKDUGLUPDQ SHUNXVL %XGLDQD

1XJUDKD GUXP 'RG\ ,VQDLQL EDVV GDQ $QGULH %D\XDGMLH JLWDU

:DODX OLQWDVDQ WUHQG GDQ MDPDQ WHODK EHUODOX QDPXQ .DKLWQD PDVLK EHUGLUL WHJDN GDQ WHWDS GHQJDQ QRWDVL

LQGDK SHQXK URPDQWLVPH WLQJNDW WLQJJL VHEXDK NHNXDWDQ \DQJ VHODOX KDGLU GDODP ODJX ODJX .DKLWQD VHQMDWD LWXODK \DQJ PHPEXDW .DKLWQD EHUWDKDQ VDPSDL VDDW LQL 'HQJDQ PHQJJXQDNDQ VWUDWHJL NRPXQLNDVL KDUXV PDPSX PHQXQMXNNDQ EDJDLPDQD RSHUDVLRQDOQ\D VHFDUD SUDNWLV \DQJ KDUXV GLSUDNWHNNDQ 6WUDWHJL SDGD KDNLNDWQ\D DGDODK SHUHQFDQDDQ SODQQLQJ GDQ PDQDMHPHQ XQWXN PHQFDSDL VXDWX WXMXDQ 6WUDWHJL NRPXQLNDVL \DQJ PHUXSDNDQ SDGXDQ SDGXDQ UHQFDQD NRPXQLNDVL GDQ PDQMHPHQ NRPXQLNDVL XQWXN PHQFDSDL WXMXDQ \DQJ WHODK GLWHWDSNDQ $PUL $ODVDQ SHPLOLKDQ WRSLN LQL NDUHQD .DKLWQD DGDODK EDQG QRPRU VDWX GL ,QGRQHVLD 0HQXUXW 5RQL :DOX\D PDQWDQ YRNDOLV .DKLWQD .DKLWQD

(2)

,17(5 .2081,.$-XUQDO .RPXQLNDVL DGDODK EDQG QRPRU VDWX GL ,QGRQHVLD VHPHQMDN 5RQL :DOX\D DGD GL .DKLWQD QRPRU VDWX EHJLWX NHOXDU VHPDNLQ QRPRU VDWX +DO \DQJ PHQMDGLNDQ .DKLWQD VHEDJDL EDQG QRPRU VDWX WLGDN VHPDWD PHQJDFX SDGD FDWDWDQ JHPLODQJ ³PDVD ODOX´ QDPXQ NHEHUDGDDQQ\D KLQJJD NLQL PHQMDGL NHJHPLODQJDQ WHUEHVDU PHUHND 8NXUDQ XNXUDQ \DQJ GLJXQDNDQ .DKLWQD XQWXN PHQLODL NXDOLWDV GDQ SHUMDODQDQ NUHDWLYLWDV PHUHND WLGDN VHSHQXKQ\D LGHQWLN GHQJDQ SDUDPHWHU SDUDPHWHU \DQJ VDDW LQL UDPDL GLJXQDNDQ :DUGKDQD -XOL

$ODVDQ SHPLOLKDQ WRSLN LQL NDUHQD .DKLWQD GDSDW EHUWDKDQ HNVLVWHQVLQ\D VDPSDL VDDW LQL ZDODXSXQ WHUGDSDW EDQG EDQG GL ,QGRQHVLD \DQJ XVLD WHUEHQWXNQ\D VDPD GHQJDQ .DKLWQD \DLWX -DYD -LYH ./D 3URMHFW GDQ 'HZD VDPD VDPD PHPLOLNL NDU\D NDU\D \DQJ EDLN UHSXWDVL \DQJ EDLN GDQ PHPLOLNL XVLD NHHPDVDQ \DQJ ODPD QDPXQ EHUGDVDUNDQ IDNWD .DKLWQD DGDODK EDQG \DQJ PDVLK EHUWDKDQ KLQJJD VDDW LQL GHQJDQ PHQJHOXDUNDQ DOEXP DOEXP GDQ PHQJDGDNDQ VKRZ VHFDUD NRQWLQ\X

'HQJDQ PHPEDQGLQJNDQ DQWDUD .DKLWQD GHQJDQ -DYD -LYH ./D 3URMHFW GDQ 'HZD GDSDW WHUOLKDW EDKZD .DKLWQD DGDODK EDQG \DQJ SDOLQJ EHUWDKDQ UHSXWDVLQ\D NDUHQD .DKLWQD GDUL DZDO EHUGLULQ\D \DLWX WDKXQ VDPSDL GHQJDQ VDDW LQL WHWDS EHUNDU\D GDQ WLGDN SHUQDK YDNXP ZDODXSXQ SHUQDK PHQJDODPL SHUJDQWLDQ SHUVRQLO

%HUWRODN GDUL SHUPDVDODKDQ WHQWDQJ SHQWLQJQ\D VWUDWHJL NRPXQLNDVL GDODP PHPSHUWDKDQNDQ UHSXWDVL .DKLWQD PDND SHQHOLWLDQ LQL GLODNXNDQ XQWXN PHQJHWDKXL FDUD SHQJJXQDDQ VWUDWHJL PDQDMHPHQ NRPXQLNDVL GDODP PDQDMHPHQ DUWLV .DKLWQD VHKLQJJD SRSXODULWDVQ\D NRQVLVWHQ VHNDUDQJ

/DQGDVDQ .RQVHS

.RPXQLNDVL RUJDQLVDVL DGDODK SHQJLULPDQ GDQ SHQHULPDDQ EHUEDJDL SHVDQ RUJDQLVDVL GL GDODP NHORPSRN IRUPDO PDXSXQ LQIRUPDO GDUL VXDWX RUJDQLVDVL 3UDNRVD

.RPXQLNDVL RUJDQLVDVL GDSDW EHUVLIDW IRUPDO GDQ LQIRUPDO .RPXQLNDVL IRUPDO DGDODK NRPXQLNDVL \DQJ GLVHWXMXL ROHK RUJDQLVDVL LWX VHQGLUL GDQ VLIDWQ\D EHURULHQWDVL NHSHQWLQJDQ RUJDQLVDVL LVLQ\D EHUXSD FDUD NHUMD GL GDODP RUJDQLVDVL SURGXNWLYLWDV GDQ EHUEDJDL SHNHUMDDQ \DQJ KDUXV GLODNXNDQ GDODP RUJDQLVDVL VHGDQJNDQ NRPXQLNDVL LQIRUPDO DGDODK NRPXQLNDVL \DQJ GLVHWXMXL VHFDUD VRVLDO RULHQWDVLQ\D EXNDQ SDGD RUJDQLVDVL WHWDSL OHELK NHSDGD DQJJRWDQ\D VHFDUD LQGLYLGXDO :LU\DQWR .RPXQLNDVL RUJDQLVDVL GLSDQGDQJ VHEDJDL SURVHV PHQJXPSXONDQ PHPSURVHV PHQ\LPSDQ GDQ PHQ\HEDUNDQ LQIRUPDVL GL DQWDUD XQLW XQLW RUJDQLVDVL \DQJ PHPXQJNLQNDQ VLVWHP NRPXQLNDVL RUJDQLVDVL EHUIXQJVL VHFDUD HIHNWLI

5RPOL

%DUU\ &XVKZD\ GDQ 'HUHN /RGJH

GDODP 3DQXMX PHQJJDPEDUNDQ

IXQJVL NRPXQLNDVL GDODP RUJDQLVDVL VHEDJDL SHPEHQWXN LNOLP RUJDQLVDVL \DQJ PHQJJDPEDUNDQ VXDVDQD NHUMD RUJDQLVDVL DWDX VHMXPODK NHVHOXUXKDQ SHUDVDDQ GDQ VLNDS RUDQJ RUDQJ \DQJ EHNHUMD GL GDODP RUJDQLVDVL 3DQXMX

0HWRGRORJL 3HQHOLWLDQ

0HWRGRORJL GDODP SHQHOLWLDQ LQL PHUXSDNDQ SHQGHNDWDQ NXDOLWDWLI GHVNULSWLI \DQJ PHQJJDPEDUNDQ PHULQJNDVNDQ EHUEDJDL NRQGLVL VLWXDVL DWDX EHUEDJDL YDULDEHO \DQJ PHQJNDML ³6WUDWHJL .RPXQLNDVL 0HPSHUWDKDQNDQ 5HSXWDVL .DKLWQD´ NDUHQD PHQHOLWL KDO KDO EHUVLIDW NKXVXV PHPLOLNL PDNQD

(3)

KLVWRULV PHPEXDW SHQLODLDQ HWLV GDQ HVWHWLV DWDV IHQRPHQD NRPXQLNDVL VSHVLILN XQWXN PHQFDUL GDQ PHPSHUROHK LQIRUPDVL PHQGDODP GDQ VDVDUDQ SHQHOLWLDQQ\D WHUEDWDV WHWDSL GHQJDQ NHWHUEDWDVDQ VDVDUDQ \DQJ DGD GLJDOL VHEDQ\DN PXQJNLQ GDWD PHQJHQDL VDVDUDQ SHQHOLWLDQ 0ROHRQJ

6WUDWHJL GDODP SHQHOLWLDQ LQL PHQJJXQDNDQ VWXGL NDVXV PDQDMHPHQ DUWLV JUXSEDQG.DKLWQD 0ROHRQJ

GHQJDQ FDUD REVHUYDVL WDN EHUVWUXNWXU \DQJ EHUJXQD XQWXN PHQMHODVNDQ PHPEHULNDQ GDQ PHULQFL JHMDOD \DQJ WHUMDGL 5DNKPDW

'DODP SHQHOLWLDQ LQL \DQJ PHQMDGL LQIRUPDQ DGDODK \DQJ PHZDNLOL PDQDMHPHQ .DKLWQD GDQ SHUVRQLO .DKLWQD WHUGLUL GDUL 6HPELODQ RUDQJ

SHUVRQLO .DKLWQD OLPD RUDQJ

PDQDMHPHQ .DKLWQD GDQ GXD RUDQJ SHUVRQDO PDQDJHU.DKLWQD

:DZDQFDUD GLODNXNDQ VHFDUD PHQGDODP GHSWK LQWHUYLHZV GHQJDQ SHGRPDQ ZDZDQFDUD LQWHUYLHZ JXLGH \DQJ GLODNXNDQ VHFDUD WHUEXND XQWXN PHPSHUROHK GDWD SHODNVDQDDQQ\D GLODNXNDQ GHQJDQ PHODNXNDQ WDWDS PXND GHQJDQ PDQDMHU .DKLWQD PDXSXQ SHUVRQLO .DKLWQD 0ROHRQJ

+DVLO GDQ 3HPEDKDVDQ

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

.DKLWQD GDSDW PHQMDJD HNVLVWHQVLQ\D GL GXQLD KLEXUDQ VHKLQJJD GDSDW EHUWDKDQ VHODPD WDKXQ VHMDN EHUGLULQ\D

.DKLWQD WLGDN SHQDK DEVHQ

PHQJHOXDUNDQ DOEXP %HJLWX SXOD GHQJDQ SHUVRQLO .DKLWQD \DQJ MDUDQJ EHUJDQWL JDQWL .DKLWQD WLGDN SHUQDK PHQJKLODQJ GL GXQLD PXVLN ,QGRQHVLD LWXODK \DQJ .DKLWQD MDJD DJDU WHWDS HNVLV &DUD PHPSHUWDKDQNDQ HNVLVWHQVL WHUVHEXW DGDODK GHQJDQ PHQJDGDNDQ NRPXQLNDVL \DQJ EDLN PHQMDJD LPDJH VHODOX EHUSUHVWDVL GDQ WLGDN EHUKHQWL EHUNDU\D

6HJPHQWDVL .DKLWQD WHUGLUL GDUL XVLD UHPDMD VDPSDL GHZDVD EDLN ODNL ODNL PDXSXQ SHUHPSXDQ GHQJDQ GHPLNLDQ .DKLWQD PHQFLSWDNDQ ODJX \DQJ EDKDVDQ\D LQGDK GDQ PXGDK GLPHQJHUWL VHKLQJJD GDSDW GLWHULPD ROHK VHOXUXK SHQFLQWD PXVLN .DKLWQD VHSDQMDQJ PDVD

$GDSXQ EDQG \DQJ PHQMDGL SHPEDQGLQJ .DKLWQD \DLWX -DYD -LYH \DQJ GLGLULNDQ GL %DQGXQJ -DZD %DUDW WDKXQ EHUDQJJRWDNDQ &DSXQJ 1RH\ 7RQ\ (GZLQ )DWXU GDQ 'DQQ\ -DYD -LYH VXGDK PHQJHOXDUNDQ

GHODSDQ DOEXP GDQ EHEHUDSD VLQJOH 3DGD 6HSWHPEHU DOEXP NH GHODSDQ \DQJ EHUMXGXO -DYD -LYH 7HPDQ 6HKDWL GLULOLV 6HWHODK LWX -DYD -LYH YDNXP

NHPXGLDQ WDKXQ PHQJHOXDUNDQ

VLQJOH µ'DQVD <R 'DQVD¶ \DQJ PHUXSDNDQ ODJX GDXU XODQJ PXVLVL 7LWLHN 3XVSD OLSXWDQ FRP 'HV

:,% 6DDW LQL XVLD -DYD -LYH EHUXVLD WDKXQ GHQJDQ SHUVRQLO \DQJ WLGDN SHUQDK EHUXEDK

6HODLQ -DYD -LYH EDQG

SHPEDQGLQJ .DKLWQD \DLWX .OD \DQJ GLEHQWXN ROHK .DWRQ /LOR $GL GDQ $UL SDGD WDKXQ GLGDHUDK 7HEHW -DNDUWD

7DKXQ .OD PHPXWXVNDQ XQWXN

PHQDPEDK WLJD RUDQJ SHUVRQLO EDUX \DLWX (UZLQ 3UDVHW\D <RHO 9DLGDQ +DUL *RUR 1DPD PHUHND SXQ EHUXEDK PHQMDGL 1X ./D 7LGDN ODPD VHWHODK LWX .DWRQ %DJDVNDUD PHQ\DWDNDQ EDKZD 1X .OD EHUJDQWL QDPD NHPEDOL PHQMDGL .OD

(4)

,17(5 .2081,.$-XUQDO .RPXQLNDVL

3URMHFW NDUHQD VXOLWQ\D PHQJXEDK FLWUD .OD \DQJ ODPD PHQMDGL EDUX /DNVPL

6HODLQ .OD 'HZD PHUXSDNDQ JUXS PXVLN SHPEDQGLQJ .DKLWQD \DQJ

GLEHQWXN WDKXQ GL 6XUDED\D

NHPXGLDQ KLMUDK NH -DNDUWD GDQ PHULOLV

DOEXP SHUWDPD WDKXQ GLEDZDK

ODEHO 7HDP 5HFRUGV 'HZD EHEHUDSD NDOL PHQJDODPL SHUJDQWLDQ SHUVRQLO GDQ IRUPDVL WHUDNKLUQ\D VHEHOXP GLEXEDUNDQ SDGD WDKXQ \DLWX $KPDG 'KDQL NH\ERDUG $QGUD -XQDLGL JLWDU 2QFH 0HNHO YRNDO <XNH 6DPSXUQD EDVV GDQ $JXQJ <XGKD +DNDP

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

6HJDOD LQIRUPDVL \DQJ EHUNDLWDQ GHQJDQ .DKLWQD DQWDUD ODLQ VDDW GLNHOXDUNDQQ\D DOEXP WHUEDUX .DKLWQD MDGZDO VKRZ NHJLDWDQ GL OXDU VKRZ PDXSXQ VLVL KXPDQLV SHUVRQLO .DKLWQD

EHUIXQJVL XQWXN PHPSHUWDKDQNDQ HNVLVWHQVL .DKLWQD GL WHQJDK WHQJDK SHQFLQWD PXVLN ,QGRQHVLD 0HGLD PHUXSDNDQ PHGLD SDUWQHU.DKLWQD EDLN PHGLD FHWDN PHGLD HOHNWURQLN PDXSXQ PHGLD VRVLDO NDUHQD PHGLD PHUXSDNDQ VHQMDWD DQGDODQ GDODP EHUSURPRVL GHQJDQ PHGLD .DKLWQD GDSDW GLNHQDO ROHK PDV\DUDNDW ROHK NDUHQD LWX .DKLWQD VDQJDW PHQMDJD KXEXQJDQ EDLN GHQJDQ PHGLD

3URIHVL DUWLV VHSHUWL JUXS EDQG .DKLWQD VDQJDW SHUOX PHQGDSDWNDQ VDUDQ SHWXQMXN QDVLKDW DUDKDQ GDUL PDQDMHPHQ DWDX PDQDMHU DUWLV GDODP UDQJND NHPDMXDQ GDQ SHQJHPEDQJDQ NDULUQ\D <XOLVWLDQL

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

.DKLWQD PHQJJXQDNDQ

NRPXQLNDVL GXD DUDK GLPDQD WHUMDGL SURVHV NRPXQLNDVL VHFDUD ODQJVXQJ GDQ DGD IHHGEDFN VHFDUD ODQJVXQJ DQWDUD PDQDMHPHQ .DKLWQD GHQJDQ .DKLWQD DQWDUD VHVDPD SHUVRQLO .DKLWQD DQWDUD PDQDMHPHQ .DKLWQD GHQJDQ FUHZ VDODK VDWXQ\D DGDODK PHODOXL JUXS SDGD :KDWVDSS 8QWXN PHQMDJD NHEHUVDPDDQ .DKLWQD VHODOX PHQJDGDNDQ NHJLDWDQ EHUVDPD GL OXDU PXVLN PLVDOQ\D LEDGDK EHUVDPD RODK UDJD EHUVDPD PDNDQ EHUVDPD GDQ KDO ODLQQ\D 7XMXDQQ\D DGDODK XQWXN OHELK PHPSHUHUDW WDOL SHUVDXGDUDDQ .DKLWQD \DQJ VXGDK VHSHUWL

(5)

VHEXDK NHOXDUJD GHQJDQ GHPLNLDQ VHODOX WHUMDJD NHDNUDEDQ GDQ NHNRPSDNDQ VHKLQJJD WLGDN VXOLW EDJL .DKLWQD XQWXN EHNHUMD VDPD GDODP EHUNDULU GL ,QGXVWUL PXVLN

.DKLWQD EHUNRPXQLNDVL GHQJDQ SHQJJHPDU PHODOXL VRFLDO PHGLD LQVWDJUDP WZLWWHU GDQ IDFHERRN VHJDOD VHVXDWX GDSDW GLNRPXQLNDVLNDQ SDGD VRFLDO PHGLD WHUVHEXW VHKLQJJD SDUD SHQJJHPDU OHELK EHEDV PHQJHNVSUHVLNDQ GLULQ\D GDQ PHQJHPXNDNDQ SHQGDSDWQ\D WHUKDGDS .DKLWQD VHGDQJNDQ EHQWXN SHVDQ \DQJ GLEXDW .DKLWQD DJDU PXVLN \DQJ WHODK GLULOLV GDSDW OHELK GLWHULPD PDV\DUDNDW KDUXV SRVLWLI

6HODLQ LWX .DKLWQD PHPLOLNL VHEXDK RUJDQLVDVL SHQFLQWD PXVLNQ\D \DQJ GLEHUL QDPD ³6RXOPDWH´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

ODJX ODJX \DQJ GLEDZDNDQQ\D

EHUNXDOLWDV EDLN GDQ PHQMDGLNDQ VHEXDK SUHVWDVL EDJL .DKLWQD .DKLWQD MXJD PHQMDJD SHQDPSLODQ EDLN NHWLND VKRZ PDXSXQ VHKDUL KDUL PHQMDJD NHNRPSDNDQ GL DQWDUD VHVDPD SHUVRQLO .DKLWQD GHPL PHQMDJD UHSXWDVL .DKLWQD PHQJJXQDNDQ SULQVLS SULQVLS NHUMD VDPD EDLN LQWHUQDO PDXSXQ HNVWHUQDO .HUMDVDPD DQWDUD .DKLWQD GHQJDQ PDQDMHPHQQ\D NHUMDVDPD .DKLWQD GHQJDQ SURGXVHU GDQ ODEHO UHNDPDQ NHUMDVDPD .DKLWQD GHQJDQ VWDVLXQ 79 NHUMDVDPD DQWDUD .DKLWQD GHQJDQ VWDVLXQ UDGLR .DKLWQD MXJD EHNHUMD VDPD DQWDU SHUVRQLO GDODP NHOXDUJD VHODLQ GDODP JUXS 'DODP SURVHV UHNDPDQ .DKLWQD PHPLOLK SURGXVHU \DQJ PHPLOLNL YLVL GDQ PLVL \DQJ VDPD 'DODP SHQGLVWULEXVLDQ DOEXP .DKLWQD EHNHUMD VDPD GHQJDQ ODEHO UHNDPDQ NDUHQD VXGDK PHPLOLNL FKDQQHO FKDQQHO GLVWULEXVL 6HODLQ LWX .DKLWQD GDQ PDQDMHPHQ PHODNXNDQ GLUHFW VHOOLQJ ODQJVXQJ PHQMXDO NHSDGD SHQJJHPDU VDODK VDWXQ\D GHQJDQ FDUD PHQHULPD SHVDQDQ GDUL IDQV IDQV .DKLWQD

6WUDWHJL NRPXQLNDVL PDQDMHPHQ .DKLWQD GDODP EHUSURPRVL DGDODK PHODOXL PHGLD DQWDUD ODLQ PHGLD VRVLDO PHGLD FHWDN GDQ PHGLD HOHNWURQLN 0DUNHW .DKLWQD GDODP PHPSURPRVLNDQ DOEXPQ\D WHUEDJL GDODP EHEHUDSD VHJPHQWDVL 'DODP SURPR DOEXP .DKLWQD PHQJJXQDNDQ VHPXD WRROV SURPRVL EDLN \DQJ WUDGLVLRQDO PRGHUQ PDXSXQ HOHNWURQLN

3LKDN \DQJ WHUNDLW GHQJDQ .DKLWQD DGDODK SURPRWRU (2 (YHQW 2UJDQL]HU PHGLD SHQJJHPDU GDQ

SHUXVDKDDQ SHUXVDKDDQ \DQJ

PHPEXWXKNDQ MDVD DUWLV XQWXN

PHQ\DPSDLNDQ SURGXNQ\D

3HUWLPEDQJDQ GDODP PHQHQWXNDQ GDQ PHPLOLK SLKDN SLKDN WHUNDLW WHUVHEXW \DLWX KDUXV \DQJ VHVXDL GHQJDQ PXVLN GDQ LPDJH .DKLWQD (YHQW RUJDQL]HU PHUXSDNDQ NHSDQMDQJDQ WDQJDQ GDUL .DKLWQD GDODP KDO SHUWXQMXNNDQ ELQWDQJ

(6)

,17(5 .2081,.$-XUQDO .RPXQLNDVL WDPX GDODP VXDWX DFDUD ODXQFKLQJ SURGXN PDXSXQ XODQJ WDKXQ HYHQW RUJDQL]HU VHEDJDL SLKDN SHQ\HOHQJJDUD DFDUD \DQJ PHQHWXNDQ NRQVHS DFDUD \DQJ KDUXV GLLNXWL ROHK .DKLWQD

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

0DQDMHPHQ .DKLWQD

PHQJJXQDNDQ VLVWHP WHDPZRUN NHUMD WHDP GDODP PHODNVDQDNDQ VHPXD SHNHUMDDQQ\D GHQJDQ GHPLNLDQ VHJDOD EHQWXN SHNHUMDDQ WLGDN GLNHUMDNDQ ROHK VHQGLUL PHODLQNDQ EHUVDPD VDPD GDODP WHDP GHQJDQ PHQJJXQDNDQ SULQVLS VROLGDULWDV WUDQVSDUDQVL NHDGLODQ GDQ NHMXMXUDQ DJDU VHJDOD VHVXDWXQ\D GDSDW GLNHUMDNDQ GHQJDQ ODQFDU GDQ PHQGDSDWNDQ KDVLO \DQJ PDNVLPDO .HVDWXDQ SHULQWDK GDODP PDQDMHPHQ .DKLWQD WHUGDSDW SDGDOHDGHU\DLWX <RYLH :LGLDQWR

0DQDMHPHQ .DKLWQD

PHQFLSWDNDQ NHWHUWLEDQ GDODP VHWLDS DNWLILWDVQ\D GHQJDQ FDUD SHPEDJLDQ WXJDV EDLN PDQDMHPHQ SHUVRQLO .DKLWQD PDXSXQ FUHZ PHPLOLNL WXJDV GDQ WDQJJXQJ MDZDE \DQJ KDUXV GLODNXNDQ GHQJDQ GHPLNLDQ VHJDOD VHVXDWXQ\D WHUNRRUGLQDVL VHKLQJJD WLGDN DGD VLPSDQJ VLXU WXJDV GDQ VHJDODQ\D DNDQ WHUWLE DSDELOD VXGDK DGD SHPEDJLDQ WXJDV GDQ GLODNVDQDNDQ GHQJDQ EDLN

'DODP PDQDMHPHQ .DKLWQD KDO \DQJ GLXWDPDNDQ XQWXN PHQMDJD

VWDELOLWDV \DLWX GHQJDQ PHQJDWXU VHPXD MDGZDO VHKLQJJD DGD NHWHUDWXUDQ GDODP PHODNVDQDNDQ VHPXD NHJLDWDQ \DQJ WHODK GLUHQFDQDNDQ -DGZDO \DQJ WHODK GLSURJUDPNDQ SHODNVDQDDQQ\D GLVHUWDL GHQJDQ NHGLVLSOLQDQ GDQ WDQJJXQJ MDZDE VHUWD EHUVLNDS GHZDVD GHQJDQ WXMXDQ DJDU VHJDODQ\D GDSDW GLODNVDQDNDQ GHQJDQ EDLN VHVXDL GHQJDQ UHQFDQD

6WDELOLWDV .DKLWQD GLEHQWXN GHQJDQ FDUD PHQJDWXU VHPXD MDGZDO VKRZ UHNDPDQ PDXSXQ SHPEXDWDQ DOEXP VHKLQJJD GDSDW PHPHOLKDUD VWDELOLWDV MDGZDO .DKLWQD EHJLWX SXOD GHQJDQ MDGZDO SHPEXDWDQ DOEXP \DQJ GLODNXNDQ VHWLDS GXD WDKXQ WXMXDQQ\D DJDU SHQFLQWD PXVLN ,QGRQHVLD GDSDW PHQLNPDWL PXVLN .DKLWQD GDODP ZDNWX \DQJ FXNXS VHKLQJJD NHEHUDGDDQ .DKLWQD VHODOX WHUMDJD UHSXWDVLQ\D &DUD PHPSHUWDKDQNDQ VWDELOLWDV WHUVHEXW DGDODK GHQJDQ PHQJDWXU MDGZDO EHUGDVDUNDQ NHVHSDNDWDQ GHQJDQ VHPXD SLKDN EDLN DQWDUD PDQDMHPHQ GHQJDQ SHUVRQLO .DKLWQD PDXSXQ DQWDUD PDQDMHPHQ .DKLWQD GHQJDQ SLKDN SLKDN WHUNDLW 6HEDJLDQ SHUVRQLO .DKLWQD PHPLOLNL SHUVRQDO PDQDJHU \DQJ PDPDQDMHUL SHURUDQJDQ +HGL <XQXV GLPDQDMHUL ROHK +DQLHI <XKDGLDQ GDQ 0DULR *LQDQMDU GLPDQDMHUL ROHK 1LFR 3HUVRQDO PDQDJHU WHUVHEXW PHQJDWXU NHJLDWDQ PDVLQJ PDVLQJ SHUVRQLO .DKLWQD GDQ EHNHUMD VDPD GHQJDQ VHPXD SLKDN \DQJ EHUKXEXQJDQ GHQJDQ SHUVRQLO .DKLWQD \DLWX PDQDMHPHQ .DKLWQD PHGLD GDQ SHQJJHPDU XQWXN NHODQFDUDQ NDULHU PDVLQJ PDVLQJ SHUVRQLO .DKLWQD 3HUVRQDO PDQDJHU MXJD PHPEHULNDQ DUDKDQ NHSDGD SHUVRQLO .DKLWQD DJDU VHODOX SURIHVLRQDO GDODP SHNHUMDDQ GDQ EHUVLNDS UDPDK WHUKDGDS

SHQJJHPDU NDUHQD VHPXDQ\D

EHUSHQJDUXK WHUKDGDS NHODQFDUDQ SHNHUMDDQ GDQ UHSXWDVL EDLN

1DPD EDLN .DKLWQD VDQJDW EHUSHQJDUXK XQWXN NHODQJVXQJDQ

(7)

NDULHUQ\D GHQJDQ GHPLNLDQ .DKLWQD GDSDW PHQJHQDO SROLWLNXV NHOLOLQJ GXQLD VKRZGL $VLD (URSD EDKNDQ VDPSDL NH $PHULND GDQ PHQJHWDKXL EDQ\DN KDO

.DKLWQD PHPLOLNL SHUDQ GDODP LQGXVWUL PXVLN ,QGRQHVLD GHQJDQ PHQJHOXDUNDQ VHSXOXK DOEXP GDQ HNVLV VHODPD WDKXQ 0HQ\DQ\L EDJL .DKLWQD

PHUXSDNDQ VHEXDK KREL XQWXN

PHQJKLEXU GLUL VHQGLUL PDXSXQ RUDQJ ODLQ %DJL .DKLWQD WXUXW DQGLO PHQJHPEDQJNDQ LQGXVWUL PXVLN VDQJDW SHQWLQJ NDUHQD VDODK VDWX WXMXDQ .DKLWQD \DLWX LQJLQ PHPDMXNDQ LQGXVWUL PXVLN GL ,QGRQHVLD

.HVLPSXODQ

6WUDWHJL PDQDMHPHQ NRPXQLNDVL JUXS PXVLN GDODP PHPSHUWDKDQNDQ UHSXWDVL \DLWX PHQMDJD HNVLVWHQVL GHQJDQ SUHVWDVL WLGDN EHUKHQWL EHUNDU\D PHQMDJD NHGLVLSOLQDQ PHQJDGDNDQ NRPXQLNDVL \DQJ EDLN DQWDUD VHVDPD SHUVRQLO PDQDMHPHQ DUWLV GDQ SHQFLQWD PXVLNQ\D VHUWD PHPLOLNL YLVL GDQ PLVL PHPDMXNDQ PXVLN ,QGRQHVLD

'DODP PHQJDWXU VHJDOD

NHJLDWDQQ\D JUXS PXVLN PHPHUOXNDQ PDQDMHPHQ DUWLV \DQJ PHQJDWXU KDN GDQ NHZDMLEDQ SDUD SHUVRQLOQ\D PHPEXDW SHPEDJLDQ NHUMD PDXSXQ PHQMDOLQ NHUMDVDPD GHQJDQ VHPXD SLKDN EHUNDLWDQ GHQJDQ NRQWUDN UHNDPDQ VKRZ GDQ VHPXD KDO \DQJ PHQ\DQJNXW NHJLDWDQ JUXS PXVLN 6\DUDW PDQDMHU JUXS PXVLN \DLWX KDUXVFDSDEOH PHQJHWDKXL WHQWDQJ JUXS PXVLN \DQJ GLPDQDMHUL PHPLOLNL NHPDPSXDQ PDQDMHULDO GDQ PHPEHULNDQ GXNXQJDQ WHUKDGDS JUXS PXVLN GHQJDQ EDLN

6HJDOD KDO \DQJ EHUNDLWDQ GHQJDQ JUXS PXVLN GLEXDW ROHK PDQDMHPHQ NHPXGLDQ GLVDPSDLNDQ NHSDGD SHUVRQLO JUXS PXVLN WHUVHEXW PDQDMHPHQ JUXS PXVLN PHQJJXQDNDQ NRPXQLNDVL NHNHOXDUJDDQ GDODP PHQMDODQNDQ VHJDOD VHVXDWXQ\D GHQJDQ SHQXK WDQJJXQJ MDZDE

'DODP PHPSHUWDKDQNDQ UHSXWDVL VHODLQ PHQJJXQDNDQ PDQDMHPHQ NRPXQLNDVL NHNHOXDUJDDQ GLGXNXQJ ROHK NHFDQJJLKDQ WHNQRORJL ZKDWVDSS PHVVDQJHU XQWXN PHPSHUPXGDK NRPXQLNDVL JUXS PXVLN GHQJDQ PDQDMHPHQ VHGDQJNDQ VRFLDO PHGLD LQVWDJUDP IDFHERRN GDQ WZLWWHU

GLJXQDNDQ XQWXN PHPSHUPXGDK NRPXQLNDVL JUXS PXVLN GHQJDQ PDV\DUDNDW VHKLQJJD PDV\DUDNDW GDSDW PHQJHNVSUHVLNDQ NDWD NDWD WDQSD ILOWHU XQWXN HYDOXDVL JUXS PXVLN

'DIWDU 3XVWDND

0ROHRQJ /H[\ 0HWRGH 3HQHOLWLDQ .XDOLWDWLI %DQGXQJ 37 5HPDMD 5RVGDNDU\D 0ROHRQJ /H[\ 0HWRGH 3HQHOLWLDQ .XDOLWDWLI %DQGXQJ 37 5HPDMD 5RVGDNDU\D

$PUL &KRLU 6WUDWHJL NRPXQLNDVL ZZZ JRRJOH FRP -XQL +DNDP $ULILQ 'HZD ZZZ DULILQKDNDP ZRUGSUHVV FRP -XOL /DNVPL $\X .OD 3URMHFW 'HQJDQ ODJX VHSDQMDQJ 0DVD ZZZ D\XODNVPL EORJVSRW FRP 0DUHW

:DUGKDQD +HQGUD $ODVDQ

0HQJDSD .DKLWQD 0HQMDGL %DQG 1RPRU ZZZ JRRJOH FRP -XOL

<XOLVWLDQL ,QGULDWL 0DQDMHPHQ $UWLV ZZZ JRRJOH FRP 2NWREHU

6LPERORQ +X\RJR -DYD -LYH 7DN *RQWD *DQWL 3HUVRQHO 6HODPD

7DKXQ 'HV :,%

(8)

Referensi

Dokumen terkait

Dengan fitur push notification dan reminder anggota dapat mengetahui bahwa ada acara baru, sekaligus dapat memberikan pengingat kepada anggota apabila sudah mendekati waktu

antara siswa yang mengikuti model pembelajaran Brainstorming dengan pemberdayaan KOMBAV dengan prestasi belajar siswa yang menggunakan metode pembelajaran

Hasil penelitian dengan tingkat signifikansi 5% adalah (1) ada perbedaan pengaruh strategi pembelajaran Student Teams Achievement Division dan Think Pair Share terhadap

Gambar 13 Grafik Analisis Fosfat Prasedimentasi Minggu Kedua Berdasarkan tabel diatas, pada minggu pertama menunjukan penggunakan mangrove dengan umur 3 bulan sedangkan minggu

Dalam UU No 8 tahun 1995 tentang pasar modal (Badan Pengawas Pasar Modal dan Lembaga Keuangan, 1995) pasal 1 ayat 25 ditegaskan bahwa yang dimaksudkan dengan transparansi dalam

Pada penelitian ini dilakukan pembuatan bioplastik mengunakan pati ubi jalar, gliserin sebagai platisizer dan nanopartikel yang disintesis dengan capping agent ekstrak air

Analisis data yang digunakan untuk menganalisa sistem manajemen dan pendapatan pada usaha Sapi Madura dan Sapi Madrasin di Kabupaten Sampang adalah analisis

Pembahasan mengenai wujud unsur pendidikan karakter dalam buku teks pe- lajaran bahasa Indonesia ini dibagi menjadi lima kategori karakter berdasarkan pandu- an nilai