T MMB 1402413 Bibliography

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Ashri Hasian Ekaputri, 2016

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Universitas Pendidikan Indonesia| repository.upi.edu | perpustakaan.upi.edu DAFTAR PUSTAKA

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Anders Gustafsson, Michael D. Johnson, & Inger Roos, (2015). “The Effects of Customer Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Customer Retention”. Journal of American Association Marketing

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Universitas Pendidikan Indonesia| repository.upi.edu | perpustakaan.upi.edu

Ching-Jui Keng, (2013). “Relationships among Brand Experience, Brand Personality, And Customer Experiential Value”. Contemporary Management

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