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Digital Marketing Reference List

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Gaitsa Zahira Sofa

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312 DAFTAR PUSTAKA

Chaffey, D., & Chadwick, F. E. (2019). Digital Marketing: Strategy, Implementation and Practice, 7th ed. London: Pearson.

Chaffey, D., & Smith, P. R. (2017). Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing, 5th ed. New York: Routledge.

Clemons, E. K.; Hann, l.-H.; and Hitt, L. M. (2002). “Price Dispersion and Differentiation in Online Travel: An Empirical Investigation,” Management Science, Vol 48, No 4, pp. 534-549.

Cooper, D. R. and Schindler, P. S. (2014). Business Research Methods, 12th ed.

New York: The McGraw-Hill Companies, Inc.

Coutinho, D.; Sousa, B.; and Fernandes, P. O. (2021). The role of e-marketing as in specific contexts of sports tourism, Iberian Conference on Information Systems and Technologies (CISTI). Chaves: Institute of Electrical and Electronics Engineers, pp. 1-5.

Creswell, J. W. (2013). Qualitative Inquiry and Research Design: Choosing Among Five Appoaches, 3rd ed. (A. L. Lazuardi, Trans.) Yogyakarta: Pustaka Pelajar. Retrieved 2015

Creswell, J. W. (2014). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, 4th ed. Thousand Oaks: SAGE Publications, Inc.

Dwivedi, Y. K.; Shareef, M. A.; and Kumar, V. (2016). Mobile Marketing Channel:

Online Consumer Behavior. New York: Springer International Publishing.

Fedoryshyna, L.; Halachenko, O.; Ohiienko, A.; Blyznyuk, A.; Znachek, R.; and Tsurkan, N. (2021). “Digital Marketing in Strategic Management in the Field of the Tourism,” Journal of Information Technology Management, Vol 13, pp. 22-41.

Holloway, J. C. and Humphreys, C. (2016). The Business of Tourism, 10th ed.

Harlow: Pearson Education Limited.

Pemerintah Indonesia. (2009). Undang-Undang Republik Republik Indonesia Nomor 10 Tahun 2009 Tentang Kepariwisataan. Jakarta: Kementerian Pariwisata dan Ekonomi Kreatif Republik Indonesia.

Pemerintah Indonesia. (2018). Peraturan Menteri Pariwisata Republik Indonesia Nomor 10 Tahun 2018 Tentang Pelayanan Perizinan Berusaha Terintegrasi Secara Elektronik Sektor Pariwisata. . Jakarta: Kementerian Pariwisata dan Ekonomi Kreatif Republik Indonesia.

ANALISIS KINERJA PEMASARAN DIGITAL DALAM MEMENGARUHI PERMINTAAN PELANGGAN PADA LAYANAN JASA BIRO

PERJALANAN WISATA CV JAVAMATE TRAVELINDO FAIZAL SYAHR Q, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.

Universitas Gadjah Mada, 2022 | Diunduh dari http://etd.repository.ugm.ac.id/

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313 Pemerintah Indonesia. (2019). Laporan Kinerja Kementrian Pariwisata Tahun 2019. Jakarta: Kementerian Pariwisata dan Ekonomi Kreatif Republik Indonesia.

Pemerintah Indonesia. (2019). Statistik Kepariwisataan 2019. Yogyakarta: Dinas Pariwisata Daerah Istimewa Yogayakarta.

Internet World Stats. (2021). Asia Internet Use, Population Statistics Data, and

Facebook Data. Tersedia di

https://www.internetworldstats.com/stats3.htm#asia, diakses pada 30 Juli 2021.

Katadata. (2019). 10 Agen Perjalanan Online Terpopuler. Tersedia di https://databoks.katadata.co.id/datapublish/2019/11/12/10-agensi-

perjalanan-online-pilihan-konsumen, diakses pada 12 Juni 2021.

Kemenparekraf. (2021). Siaran Pers : Masuk 50 Besar ADWI, Desa Wisata Tinalah DIY Optimalkan Potensi Wisata Alam dan Budaya. Tersedia di https://kemenparekraf.go.id/berita/siaran-pers-masuk-50-besar-adwi-desa- wisata-tinalah-diy-optimalkan-potensi-wisata-alam-dan-budaya, diakses pada 18 Oktober 2021.

Kingsnorth, S. (2019). Digital Marketing Strategy: An integrated approach to online marketing, 2nd ed. New York: Kogan Page Limited.

Kotler, P. and Keller, K. L. (2016). Marketing Management, 15th ed. Harlow:

Pearson Education Limited.

Kotler, P.; Armstrong, G.; and Opresnik, M. O. (2018). Principles of Marketing, 17th ed. Hoboken: Pearson Higher Education.

Kotler, P.; Kartajaya, H.; and Setiawan, I. (2017). Marketing 4.0: Moving from Traditional to Digital. Hoboken: John Wiley & Sons.

Kotler, P.; Kartajaya, H.; and Setiawan, I. (2021). Marketing 5.0: Technology For Humanity. Hoboken: John Wiley & Sons, Inc.

McDonald, J. (2018). Seo Fitness WorkBook: The Seven Steps to Search Engine Optimization Success on Google. San Jose: JM Internet Group.

McDonald, J. (2018). Social Media Marketing Workbook: How To Use Social Media For Business. San Francisco: JM Internet Group.

Menendez, A. R.; Correia, M. B.; Matos, N.; and Adap, C. (2020). “Understanding Online Consumer Behavior and eWOM Strategies for Sustainable Business Management in the Tourism Industry,” Sustainability, Vol 12 Issue: 21, pp.

1-14.

Merilainen, K. (2017). From Floating to Leading: The Transformation of Digital Marketing, eTourism Conference. Rome: Springer Nature, pp. 89-100.

ANALISIS KINERJA PEMASARAN DIGITAL DALAM MEMENGARUHI PERMINTAAN PELANGGAN PADA LAYANAN JASA BIRO

PERJALANAN WISATA CV JAVAMATE TRAVELINDO FAIZAL SYAHR Q, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.

Universitas Gadjah Mada, 2022 | Diunduh dari http://etd.repository.ugm.ac.id/

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314 Miles, M. B.; Huberman, A. M.; and Saldana, J. (2014). Qualitative Data Analysis:

A Methods Sourcebook, 3rd ed. Thousand Oaks: SAGE Publications, Inc.

Mothersbaugh, D. L. and Hawkins, D. I. (2016). Consumer Behavior: Building Marketing Strategy, 13th ed. New York: McGraw-Hill Education.

Oktaviani, D. and Sutisna, D. (2021). “An Analytical Study of The Readiness of Eco-Tourism Based Transactions in The Mount Putri Bandung (Indonesia) Tourism Area,” Review of International Geographical Education, Vol 9, No 3, pp. 229-234.

Pan, B.; Xiang, Z.; Law, R.; and Fesenmaier, D. R. (2010). “The Dynamics of Search Engine Marketing for Tourist Destinations,” Journal of Travel Research, Vol 50, No 4, pp. 365-377.

Pesonen, J. and Pasanen, K. (2017). A Closer Look at Tourist Information Search Behaviour When Travelling Abroad: What Is the Role of Online Marketing in Choice of Destination?, eTourism Conference. Rome: Springer Nature, pp. 432-442.

Schindler, P. S. (2019). Business Research Methods, 13th ed. New York: McGraw- Hill.

Schwab, K. (2016). The Fourth Industrial Revolution. Geneva: World Economic Forum.

Sekaran, U. (2003). Research Methods for Business: A Skill-Building Approach, 4th ed. New York: John Wiley & Sons, Inc.

Sharma, A.; Sharma, S.; and Chaudhary, M. (2020). “Are small travel agencies ready for digital marketing? Views of travel agency managers,” Tourism Management, Vol 79, No 8, pp. 1-10.

Shihab, M. R.; Handayani, P. W.; Muhammad, H.; and Azzahro, F. (2019). The Development of Digital Marketing Strategy for Tourism Startup: A Case Study of Atourin, 2019 International Conference on Advanced Computer Science and Information Systems. Bali: Institute of Electrical and Electronics Engineers Inc, pp. 337-342.

Sponder, M. and Khan, G. F. (2018). Digital Analytics for Marketing. New York:

Routledge.

Utama, I. B. (2017). Pemasaran Pariwisata. Yogyakarta: CV. Andi Offset.

Wengel, Y.; Ma, L.; Ma, Y.; Apollo, M.; Maciuk, K.; and Ashton, A. S. (2022).

“The TikTok Effect On Destination Development: Famous Overnight, Now What?,” Journal of Outdoor Recreation and Tourism, Vol 38, pp. 1-6.

Yin, R. K. (2011). Qualitative Research from Start to Finish. New York: The Guilford Press.

ANALISIS KINERJA PEMASARAN DIGITAL DALAM MEMENGARUHI PERMINTAAN PELANGGAN PADA LAYANAN JASA BIRO

PERJALANAN WISATA CV JAVAMATE TRAVELINDO FAIZAL SYAHR Q, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.

Universitas Gadjah Mada, 2022 | Diunduh dari http://etd.repository.ugm.ac.id/

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315 Yoeti, O. A. (2008). Ekonomi Pariwisata: Introduksi, Informasi, dan Implementasi.

Jakarta: Kompas.

ANALISIS KINERJA PEMASARAN DIGITAL DALAM MEMENGARUHI PERMINTAAN PELANGGAN PADA LAYANAN JASA BIRO

PERJALANAN WISATA CV JAVAMATE TRAVELINDO FAIZAL SYAHR Q, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.

Universitas Gadjah Mada, 2022 | Diunduh dari http://etd.repository.ugm.ac.id/

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