PERAN BRAND IMAGE DALAM MEMEDIASI PENGARUH
ELECTRONIC WORD OF
MOUTH TERHADAP NIAT BELI
by Ari Suyoga
Submission date: 09-Jan-2020 06:45PM (UTC+0700) Submission ID: 1240298301
File name: Vol_7_nomor_6_tahun_2018_Ari_Suyoga.pdf (614.24K) Word count: 6824
Character count: 40320
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%SIMILARITY INDEX
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INTERNET SOURCES
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%PUBLICATIONS
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STUDENT PAPERS
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2
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2
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1
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%PERAN BRAND IMAGE DALAM MEMEDIASI PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP NIAT BELI
ORIGINALITY REPORT
PRIMARY SOURCES
Marketing Intelligence & Planning, Volume 30, Issue 4 (2012-07-14)
Publication
Sakina Ichsani, Neneng Susanti, Agatha Rinta Suhardi. "Arbitrage Pricing Theory Model
Application on Tobacco and Cigarette Industry in Indonesia", Integrated Journal of Business and Economics, 2019
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Journal of Product & Brand Management, Volume 24, Issue 7 (2015)
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M Dian Ruhamak, Budi Rahayu. "Pengaruh Word Of Mouth Terhadap Purchase Intention Melalui Brand Image Pada Lembaga Kursus Bahasa Inggris Dynamic English Course Pare", Ekonika : Jurnal ekonomi universitas kadiri, 2017
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5
1
%6
1
%7
1
%8
1
%Wilmar Jonris Siahaan. "Kualitas Pelayanan Kapal Dan Kecepatan Bongkar Muat Kapal Terhadap Produktivitas Dermaga Petikemas Pelabuhan Makassar", Warta Penelitian
Perhubungan, 2019
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Mingzhou Yu, Fang Liu, Julie Lee, Geoff Soutar.
"The influence of negative publicity on brand equity: attribution, image, attitude and purchase intention", Journal of Product & Brand
Management, 2018
Publication
Akhmad Nasir. "PENGARUH KEPERCAYAAN DAN ELECTRONIC WORD OF MOUTH
(eWOM) TERHADAP PURCHASE INTENTION (Studi Pada Pelajar Kampung Inggris Pare-
Kediri)", Ekonika : Jurnal ekonomi universitas kadiri, 2019
Publication
Asri Oktiani, Rozy Khadafi. "Pengaruh Brand Awareness dan Brand Image serta Word Of Mouth terhadap Brand Trust dan Pembentukan Brand Loyalty pada Pelanggan Cbezt
Friedchiken Kecamatan Genteng Banyuwangi", Journal of Economic, Bussines and Accounting (COSTING), 2018
Publication
9
1
%10
1
%11
< 1
%12
< 1
%13
< 1
%Ahmad Muni, Tatiek Nurhayati, Hardani Widhiastuti. "ANALISA PENGARUH
PENGEMBANGAN KARIR DAN MOTIVASI EKSTRINSIK, MOTIVASI INTRINSIK
TERHADAP KINERJA SDM DENGAN
KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING", Jurnal Riset Ekonomi dan Bisnis, 2018
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Chen, Tser Yieth, and Hsin Swai Hsu. "Service marketing tools influencing attitudinal loyalty and behavioural loyalty", International Journal of
Electronic Customer Relationship Management, 2013.
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"Proceedings of the Second International
Conference on the Future of ASEAN (ICoFA) 2017 - Volume 1", Springer Science and
Business Media LLC, 2019
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Internet Research, Volume 22, Issue 4 (2012- 08-18)
Publication
Khan , Khuram | Ali , Mohammed. "Impact of Electronic Word of Mouth on Consumer
Purchase Intention in Footwear Industry of
Pakistan", Kuwait Chapter of Arabian Journal of
14
< 1
%15
< 1
%16
< 1
%17
< 1
%18
< 1
%Business and Management Review, 2017
Publication
British Food Journal, Volume 114, Issue 11 (2012-10-27)
Publication
Yi-Hsin Yeh, Sejung Marina Choi. "MINI-lovers, maxi-mouths: An investigation of antecedents to eWOM intention among brand community
members", Journal of Marketing Communications, 2011
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Domingo Ribeiro Soriano. "Customers’
expectations factors in restaurants",
International Journal of Quality & Reliability Management, 2002
Publication
Philip Pong Weng Wong. "Role of components of destination competitiveness in the
relationship between customer-based brand
equity and destination loyalty", Current Issues in Tourism, 2015
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Yolanda Y.Y. Chan, E.W.T. Ngai.
"Conceptualising electronic word of mouth activity", Marketing Intelligence & Planning, 2011
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19
< 1
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< 1
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< 1
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< 1
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< 1
%Muhammad Ishtiaq Ishaq, Eleonora Di Maria.
"Sustainability countenance in brand equity: a critical review and future research directions", Journal of Brand Management, 2019
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Alkilani, Khaled, Kwek Choon Ling, and Anas Ahmad Abzakh. "The Impact of Experiential Marketing and Customer Satisfaction on
Customer Commitment in the World of Social Networks", Asian Social Science, 2012.
Publication
Jati Kasuma, Ting Su Ung, Agnes Kanyan, Thalany Kamri, Yusman Yacob. "Determinants of Micro Enterprise Owners’ Loyalty towards Their Favourite Banks", Procedia - Social and Behavioral Sciences, 2016
Publication
Sandra Fitriyani, Trisna Murni, Sri Warsono.
"PEMILIHAN LOKASI USAHA DAN
PENGARUHNYA TERHADAP KEBERHASILAN USAHA JASA BERSKALA MIKRO DAN
KECIL", Managament Insight: Jurnal Ilmiah Manajemen, 2019
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Joel Espejel, Carmina Fandos, Carlos Flavián.
"Consumer satisfaction", British Food Journal, 2008
24
< 1
%25
< 1
%26
< 1
%27
< 1
%28
< 1
%Publication
Chompunuch Pongjit, Rian Beise-Zee. "The effects of word-of-mouth incentivization on
consumer brand attitude", Journal of Product &
Brand Management, 2015
Publication
Reza Adi Primawan, Abraham Nurcahyo.
"Peranan Mbah Wo Kucing Dalam Pelestarian Reog Dan Warok Di Kabupaten Ponorogo", AGASTYA: JURNAL SEJARAH DAN
PEMBELAJARANNYA, 2015
Publication
Premi Wahyu Widyaningrum. "Pengaruh Label Halal, Asosiasi Merek, Iklan, dan Celebrity
Endroser terhadap Keputusan Pembelian (Survei Pada Konsumen Wardah Di Malang", CAPITAL: JURNAL EKONOMI DAN
MANAJEMEN, 2018
Publication
"Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…", Springer Science and Business Media LLC, 2015
Publication
Olmedilla, M., M. R. Martínez-Torres, and S. L.
Toral. "Examining the power-law distribution among eWOM communities: a characterisation approach of the Long Tail", Technology Analysis
29
< 1
%30
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< 1
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< 1
%and Strategic Management, 2015.
Publication
Dietmar G. Wiedemann, Wolfgang Palka, Key Pousttchi. "Understanding the Determinants of Mobile Viral Effects-Towards a Grounded
Theory of Mobile Viral Marketing", 2008 7th International Conference on Mobile Business, 2008
Publication
Muhammad Nurzaman. "Pengaruh Model Pembelajaran Inkuiri Dan Konvensional
Terhadap Pembentukan Self-Esteem", JUARA : Jurnal Olahraga, 2017
Publication
Yuchep Budi Prayogo, Aglis Andhita Hatmawan.
"Pengaruh Pembekalan dan Motivasi Kerja Terhadap Kinerja Mitra Badan Pusat Statistik Kabupaten Madiun (Studi Empiris Pada Mitra BPS Sensus Ekonomi 2016, Kecamatan Geger, Kabupaten Madiun.)", CAPITAL: JURNAL
EKONOMI DAN MANAJEMEN, 2018
Publication
David Oscar Simatupang, Rosmala Widijastuti.
"Peran pinjaman modal mikro perbankan dan modal relasional (ralationship capital) terhadap modal usaha tani pada tingkat rumah tangga tani Distrik Tanah Miring Kabupaten Merauke",
33
< 1
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%35
< 1
%36
< 1
%Agrikan: Jurnal Ilmiah Agribisnis dan Perikanan, 2016
Publication
Ahmad Syifa, Budi Heryanto, Sri Rochani.
"PENGARUH TESTIMONIAL DAN
ELECTRONIC WORD OF MOUTH (eWOM) TERHADAP PURCHASE INTENTION (Studi Pada toko online shop LA FLORIST Kediri)", JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi, 2019
Publication
Hamka Hamka. "Pengaruh trust in a brand terhadap brand loyalty pada konsumen air minum Aqua di Kota Ambon", Agrikan: Jurnal Ilmiah Agribisnis dan Perikanan, 2010
Publication
D Destrinelli, L Leony. "Meningkatkan
Keterampilan Gerak Tari Melalui Strategi Praktik Berpasangan Kelas IV SD Negeri 66/IV Kota Jambi", Jurnal Gentala Pendidikan Dasar, 2019
Publication
Fitri Rahmawati, Nirmala Baini. "Dampak
Variabel Makro Ekonomi Domestik dan Global Terhadap Indeks Saham Syariah Indonesia (ISSI) Periode Mei 2011--Mei 2019", Li Falah : Jurnal Studi Ekonomi dan Bisnis Islam, 2020
Publication
37
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%39
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%40
< 1
%41
< 1
%Deswara Deswara, Yusuf Arifin. "Pengaruh Kepemimpinan Transformasional dan Motivasi terhadap Kepuasan Kerja serta Dampaknya bagi Kinerja Karyawan Klinik", Jurnal Ilmu Kesehatan Masyarakat, 2019
Publication
Zubair Hassan. "Impact of Social, Epistemic and Conditional Values on Customer Satisfaction and Loyalty in Automobile Industry: A Structural Equation Modelling", Journal of Marketing and Consumer Behaviour in Emerging Markets, 2017
Publication
Chetna Kudeshia, Amresh Kumar. "Social eWOM: does it affect the brand attitude and purchase intention of brands?", Management Research Review, 2017
Publication
Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade, Michael D. Williams. "Electronic Word of Mouth (eWOM) in the Marketing Context",
Springer Science and Business Media LLC, 2017
Publication
Informationssuche und Online Word-of-Mouth, 2013.
Publication
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