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LIST OF TABLES

Table No. Title of Tables Page No.

Table 2.1 Identified Independent Variables 35

Table 2.2 Identified Individual Variables 36

Table 3.1 Population Size (For Users of Eco-friendly Packaged beauty and Food products)

45 Table 3.2 Sample Units as collected from the different districts

surveyed (Users of Eco-friendly Cosmetic and Food products)

45

Table 3.3 Corn Bach’s Alpha Score for the different constructs of the factors used in the Questionnaire

49

Table 3.4 List of Variables Considered 54

Table 4.1 Factor Analysis for Environmental Consciousness 57 Table 4.2 List of Variables & Components 58 Table 4.3 Factor Analysis for Price Sensitivity Rotated Component

Matrix

58 Table 4.4 List of Variables and Components 59 Table 4.5 Factor Analysis for Innovativeness 59 Table 4.6 List of Variables & Components 60

Table 4.7 Factor Analysis for Involvement 60

Table 4.8 List of Variables & Components 61 Table 4.9 Factor Analysis for Health Consciousness 61 Table 4.10 List of variables & Components 62 Table 4.11 Factor Analysis for Characteristics of Eco-Friendly

Packaged Cosmetic Products

62 Table 4.12 List of Variables & Components 63 Table 4.13 Factor Analysis for Characteristics of Eco-Friendly

Packaged Food Products

64 Table 4.14 List of Variables & Components 64 Table 4.15 Regression Analysis for Environmental Consciousness

regarding Eco-Friendly Packaged Cosmetic Products

66

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xii

Table No. Title of Tables Page No.

Table 4.16 Regression Analysis for Price Sensitivity regarding Eco- Friendly Packaged Cosmetic Products

69 Table 4.17 Regression Analysis for Innovativeness in buying Eco-

Friendly Packaged Cosmetic Products

71 Table 4.18 Regression Analysis for Product Involvement 73 Table 4.19 Regression Analysis for Health Consciousness 75 Table 4.20 Environmental Consciousness for Eco-Friendly Packaged

Food Products

80 Table 4.21 Price Sensitivity for Eco-Friendly Packaged Food Products 82 Table 4.22 Innovativeness in buying Eco-Friendly Packaged Food

Products

84 Table 4.23 Product Involvement on Eco-Friendly Packaged Food

Products

87 Table 4.24 Health Consciousness for Eco-Friendly Packaged Food

Products

89

Table 4.25 Demographic Profile of Consumers 91

Table 4.26 ANOVA Output for Age-Group 92

Table 4.27 ANOVA Output for Gender 93

Table 4.28 ANOVA output for Level of Education 94

Table 4.29 ANOVA Output for Occupations 96

Table 4.30 ANOVA Output on Income Level of the Consumers 96

Table 4.31 ANOVA Output for Income 96

Table 4.32 ANOVA Output for Occupation 97

Table 4.33 ANOVA Output for Age Group 98

Table 4.34 ANOVA Output for Gender 99

Table 4.35 ANOVA output for Education 100

Table 4.36 ANOVA output for Occupation 101

Table 4.37 ANOVA output for Income Level

Table 4.38 Respondents’ General Behavior regarding buying Eco- Friendly Packaged Products

102 Table 4.39 ANOVA output for Environmental Consciousness 107

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xiii

Table No. Title of Tables Page No.

Table 4.40 ANOVA output for Price Sensitivity 109 Table 4.41 ANOVA output for Innovativeness in buying products 110 Table 4.42 ANOVA output for Product Involvement 112 Table 4.43 ANOVA output for Health Consciousness in buying

products

114 Table 4.44 ANOVA output for Environmental Consciousness 115 Table 4.45 ANOVA Output for Price Sensitivity 117 Table 4.46 ANOVA Output for Innovativeness in buying products 118 Table 4.47 ANOVA output for Product Involvement in buying

products

120 Table 4.48 ANOVA output for Health Consciousness 122 Table 4.49 ANOVA for Safety of Eco-friendly Cosmetic Products 123 Table 4.50 ANOVA output for Quality of Eco-friendly Cosmetic

Products

124 Table 4.51 ANOVA output for Product Effectively of Eco-friendly

Cosmetic Products

125 Table 4.52 ANOVA output for Brand of Eco-friendly Cosmetic

Products

126 Table 4.53 ANOVA output for Product Knowledge of Eco-friendly

Cosmetic Products

127 Table 4.54 ANOVA for Information about the Eco-friendly Food

Products

128 Table 4.55 ANOVA for Safety of Eco-friendly Food Products 129 Table 4.56 Comparison of Findings between Eco-friendly Packaged

Cosmetic and Food Products

130

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