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Trend analysis

SUBJECT:ACCOUNTING FOR MANAGEMENT AMRUTHA RAJA DEPT.OF COMMERCE ACCADAMIC YEAR -2020-21

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Trend analysis

• Trend simply means stalking tendency.

• Analysis of these general tendencies is called trend analysis.

• Comparing the past data over a period of time with a base year is called trend analysis

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Objectives of trend analysis

• To find the trend or direction of movement over a period of time .

• To make a comprehensive and comparative study of financial statements

• To have a better understanding of financial and profitability position

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Methods of trend analysis

• Trend percentages

• Trend ratios

• Graphic method

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Steps in the computation of trend ratios

• Select a base year .generally ,first year is taken as base year

• Take the figure of base year as 100.

• Calculate trend percentages in relation to base year.

• Each years figure is divided by the base years figure .

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Advantages of trend analysis

• It is a simple technique

• It is an easy method to indicate the future trends

• It reduces the chances of errors because it is possible to compare the percentage with the absolute figures.

• Information can be presented in the summary form

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Limitations of trend analysis

• The trend ratio of a single item has no significance unless it is compared with the trend ratio of related figures

• There may be no normal base year

• If the accounting principals and practices are not uniform

throughout the period of analysis ,comparison of trend ratios may be unscientific

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From the following information ,interpret the

result of operation of a manufacturing co, using trend ratios

2016 2017 2018 2019

Net sales 80 70 100 120

Less: CGS 60 55 72 80

Gross profit 20 15 28 40

Less: operating expenses 10 9 12 25

Operating net profit 10 6 16 15

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2017 2018 2019

87.5 125 150

92 120 133

75 140 200

90 120 250

60 160 150

120

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Conclusions

• From the above statement ,it can be seen that sales ,cost of goods sold and operating expenses have all declined in 2017. on the other hand , sales, CGS and operating expenses have all increased in 2018and 2019as compared to 2016.

• In 2019 the increase in sales is more than the increase in gross profit is more than the increase in CGS and operating expenses.

• Hence the operating net profit is much higher as compared to 2017.

• In 2019 the rate of operating net profit is little lower as compared to 2018 this is because the increase in gross profit is less than the increase in operating expenses.

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