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Page 1 of 9 AY1617- July 17, 2016 /jbulanadi

HOLY ANGEL UNIVERSITY

COLLEGE OF INFORMATION AND COMMUNICATIONS TECHNOLOGY ANIMATION PORTFOLIO

COURSE SYLLABUS Course Code : 6ANIMPORT

Prerequisite : 6ANIM2D

Course Credit : 3 Units (3 hours LEC) Year Level: 3^RD/4^TH year Degree Program : BSIT with Area of Specialization in Animation

Course Description:

This course introduces students to the importance of compiling, assessing and appraising animation outputs to be used for marketability and referencing. It focuses on the design and execution of a professional portfolio that will represent the student's skills in animation. The course will also cover self-promotion, resumes and reel distribution. Students will also be exposed in other

variations of animation in relation to the many different fields and industry of animation.

At the end of the course, students will be able to:

Course Outcomes Graduate Outcomes aligned to

C1 Client’s target audience or market segment and their needs are identified;

Identify range of visual design and communication techniques available and select appropriate one to meet the creative, technical and production of creative

resume, personal blogs, animation portfolio and flat book;

Gather and analyze relevant materials, media and information based on their compatibility on the specifications given for the required product/output - creative resume, personal blogs, animation portfolio and flat book; and

Validate and coordinate all relevant factors which may determine and affect visual design and communication concepts and applications

BSEMC04: Identify and analyze user needs and take them into account in the selection, creation, evaluation and administration of computer-based systems/creative works

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C2 Review creative solutions with regards to design guidelines, appropriateness to the user/audience and technical feasibility;

Formulate set of alternative solutions to address design problems; and

Create designs and models with resourcefulness, imagination, insight, originality, aesthetic judgment, enterprise and risk taking approach to meet specified user/audience needs with appropriate consideration for public health and safety, cultural, societal, and

environmental considerations

BSEMC05: Design, implement, and evaluate computer- based systems/designs or multimedia products, processes, components, or programs to meet desired needs and requirements under various constraints

C3 Independently source necessary knowledge, assistance, skills and resources to complete tasks;

Perform tasks independently without the need for prodding;

Coordinate with other business professionals and

professionals from other disciplines to achieve goals and complete tasks; and

Collaborate and comply with the assigned tasks or assignments which might have a great impact on the needs and satisfaction in the accomplishment of a goal.

BSEMC07: Function effectively as a member or leader of multi-disciplinary and multi-cultural teams, recognizing the different roles within a team to accomplish a common goal.

C4 Write effective reports and documentations about the results of performing specific computing and professional tasks/creative designs and multimedia production tasks;

Develop effective presentation material that will enhance understanding of ideas being communicated;

Deliver presentations effectively and efficiently to various audience (computing community, society at large, and users) using English and Filipino as needed, with

appropriate tone, correct grammar and construction; and Choose appropriate language suitable to the audience and respectful to the audience background and culture

BSEMC09: Communicate effectively with the computing community and with society at large about complex computing activities through logical writing, presentations, and clear instructions in both English and Filipino.

C5 Make design and implementation decisions considering BSEMC10: Analyze the local and global impact of

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the societal, health, safety, legal and cultural issues involved and the impact to these to such decisions; and Act upon the consequential social, moral, legal and professional responsibilities

computing information technology on individuals, organizations, and society.

C6 Consistently conform to the professional code of ethics, and professional norms governing the performance of computing activities;

Perform responsibilities and accept accountability of the consequences of not performing responsibilities as expected; and

Consider the effects and impact of entertainment and multimedia computing projects on nature, society and of their social and ethical responsibilities

BSEMC11: Understand professional, ethical, moral, legal, security and social issues and responsibilities in the utilization of information technology

Learning Evidences

As proof of achievement of the above-mentioned outcomes, students are required to submit/demonstrate the following:

LE1: Creative Resume with Personal Logo and Business Card

C1, C2, C6 LE2: Animation Portfolio with Personal Blog C4, C5, C6 LE3: Flat book with Demo Reel C1, C2, C3,

C5, C6 Measurement System:

To assess the level of performance in the learning evidences, the following rubrics will be used:

LE1: Creative Resume (with Personal Logo and Business Card)

Creativity 20%

Originality 20%

Aesthetics 20%

Quality of Information 20%

Completeness of Content 20%

TOTAL 100%

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LE2: Animation Portfolio (with Personal Blog)

Creativity 20%

Originality 20%

Aesthetics 20%

TOTAL 100%

LE3: Flat book (with Demo Reel)

Creativity 20%

Originality 20%

Aesthetics 20%

TOTAL 100%

Score and Description:

Beyond Expected Satisfactory Acceptable Unacceptable

96-100 71-95 46-70 21-45 1-20

Learning Plan:

Intended Learning Outcome

Unit (Hours /Weeks)

Course Outcome

Topic Learning

Activities

Assessment Activity

Student Output Integrate

perspectives of quality with the portfolio creation Describe the ways to promote student’s skills in animation and apply the

Week 1-2 C1, C2  The concept of portfolio and its integration with animation.

 Types of Portfolio

 Definition of Portfolio

 The Art of Self- Marketing and Promotion

 How to promote

Expository and Exploratory

Assignment

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importance of Self-Image

yourself

 Art Materials and Techniques Identify the

appropriate color and shapes to use in designing their works and portfolio

Identify the guidelines in designing their works

Integrate the fundamentals of a good logo, tagline and networking card

Week 3-4 C1, C2, C6 The Meaning of Color in Advertising

- Color Theory and Wheel

- Attributes of Color - Rule of Thirds and - The Golden Mean - Geometrical Shapes Designing Do’s and Don’ts

- Personal Logo - Personal Tagline - Personal Business

Card

Create and present personal logo, tagline and business card

Personal Logo, Business Card (LE1)

Conceptualize the student’s

personal Letter Head, Cover Letter & Resume

Week 5 - 6 C1, C2, C6 Composition and design of animators Letter Head, Cover Letter, Resume

Exploratory Student’s personal letter, cover letter and resume

Creative Resume (LE1)

Incorporate the guide and

recommendations in developing the online portfolio Critique the works that the student will place in his portfolio.

Week 7-9 C4, C5, C6 Planning and writing the Content of Portfolio

- Home Page - About Page - Works

- Contact Page

What to include and not to include in the portfolio

- Original Best works - Order of Portfolio

Compilation

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Describe the legal responsibilities in developing and marketing their works

- Updating of Portfolio - Legalities and How

much to include in the animator’s portfolio Apply the

recommendation needed for their portfolio content according to their skills and forte To create a blog or be a member of a social networking sites.

Week 10- 13

C4, C5, C6 Content Recommendation - Concept and

Storyboard artist - Layout artist - Character Artist - Character Rigger - Character Animator - Lighting and Effects

Artiest

- Technical Artist - Motion Graphic

Designer

Networking through Blogs and Online Forums

Present personally designed/own character

Blogging

Character Designs – Portfolio of Best works or

projects (LE2)

Personal Blog (LE2)

To create the breakdown of the student’s

personal Demo Reel.

To identify how long should a demo reel run.

Describe the proper way to bring together the breakdown of

Week 14- 16

C1, C2, C4 Contents to be included in the Demo Reel

- Specialization Reels Versus

Generalization Reels - The Breakdown of

Demo Reel - The Duration of

Demo Reel Assembling the Reel

- Slate of Animated Logo Introduction - Non-Linear Editing

Intro of the student’s demo reel, back - ground music for the demo reel

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their demo reel Describe the proper way to bring together the breakdown of their demo reel Incorporate suitable background music for their portfolio

Describe the legal concerns with music

Music and Timing - Legal issues with

Music - Text Analogy

Publishing the student’s online portfolio

Finalizing the recording their demo reel in a DVD

Describe how the students will present their portfolio Discussion of their project for Finals

Week 17- 18

C1, C2,

C3, C5, C6 Web Publishing Demo Reel in a DVD Presentation of Portfolio, Demo Reel and Flat book

Exploratory Demo Reel and Flat book

Flat book (LE3)

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Course References:

 Creating Your Skills Portfolio: A Fifty-Minute Book by Carrie Straub, Course Technology Crisp

 Getting a Job in CG. Real Advice from Reel People Wagstaff, Sean and Derakhshani, Dariush.

Web References:

 http://www.pixar.com/careers/Creating-a-Demo-Reel Creating a Demo Reel

By Pixar

 http://www.fastcompany.com/3032287/hit-the-ground-running/the-art-of-self-promotion-on-social-media The Art Of Self-Promotion On Social Media

By Lee, Kevin

 http://www.helpscout.net/blog/psychology-of-color/

The Psychology of Color in Marketing and Branding By Ciotti, Gregory

 http://www.digitaltutors.com/11/demoreel.php Demo Reels. What it takes to get noticed by Digital Tutors

 http://webdesignledger.com/tips/20-dos-and-donts-of-effective-web-design 20 Do’s and Don’ts of Effective Web Design

By Stone, John

 http://www.forbes.com/sites/bonniemarcus/2012/02/22/mastering-the-art-of-authentic-confident-self-promotion/2/

Mastering the Art of Authentic Confident Self-Promotion By Marcus, Bonnie

 http://www.color-wheel-pro.com/color-meaning.html Color Meaning

By QSX Software Group Grading System

The final grade in this course will be composed of the following items and their weights in the final grade computation:

Lecture

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Class Standing – 70%

Learning Evidences – 30%

Passing Raw Grade 50%

RANGE EQUIVALENTS (COMPUTED AVERAGES & TRANSMUTED VALUES) Range of computed

average

Range of Transmuted Value Grade General Classification

96.40 100.00 97 100 1.00 Outstanding

92.80 96.3999 94 96 1.25 Excellent

89.20 92.7999 91 93 1.50 Superior

85.60 89.1999 88 90 1.75 Very Good

82.00 85.5999 85 87 2.00 Good

78.40 81.9999 82 84 2.25 Satisfactory

74.80 78.3999 79 81 2.50 Fairly Satisfactory

71.20 74.7999 76 78 2.75 Fair

70.00 71.1999 75 3.00 Passed

BELOW Passing Average 5.00 FAILED

Failure due to Absences 6.00 FA

Unauthorized Withdrawal 8.00 UW

Officially Dropped 9.00 Dropped